Luxury Presence

Luxury Presence is a growth marketing platform for real estate professionals, combining property websites, lead management, and marketing tools. Plans include professionally designed real estate websites with MLS integration and IDX search. Presence CRM offers AI lead scoring, daily action plans, personalized message drafts, and contact research and data intelligence. Brand and higher plans include hyperlocal blog content and advertising tools, with managed advertising budgets separate from the plan. Brand adds weekly SEO and AI search optimization; All In includes a premium SEO and AI search program. Scale and All In include AI lead nurture by SMS, capped at 200 and 500 conversations per month, respectively. The service runs on the web, Android, and iOS; its mobile app is available on both mobile platforms, and All In includes a branded app. The maker presents plans for solo agents, teams, and brokerages, with Presence Premier aimed at large teams and brokerages. Plans require a 12-month agreement, monthly billing begins when the website goes live, and an upfront one-time setup fee varies by plan and brokerage partnership. Pricing is available on request, and no free plan is listed.

Luxury Presence brings real estate websites, CRM, and marketing services together, with capabilities varying by plan. Account for the 12-month agreement and variable upfront setup fee when evaluating it.

Luxury Presence may suit solo real estate agents, teams, or brokerages looking to combine websites, CRM, and marketing. Presence Premier is aimed at larger teams and brokerages.

Luxury Presence is an integrated website, CRM, and marketing platform for real estate professionals. It suits agents, teams, and brokerages that want managed growth services alongside IDX search, but the annual commitment and variable setup charge make it a poor fit for buyers seeking short-term or clearly posted pricing.

Overview

Every plan combines a professionally designed real estate website with MLS integration and IDX property search. Presence CRM adds AI lead scoring, daily action plans, personalized message drafts, and contact research and data intelligence, giving agents a system for deciding which inquiries deserve attention and how to respond.

The platform supports listings, search, IDX integration, and lead capture across web, iOS, and Android. Luxury Presence positions its plans for solo agents, real estate teams, and brokerages; Presence Premier is aimed at large organizations with multiple offices.

Key features

Websites and lead management

The website and IDX foundation is useful for agents who need a polished property-search destination without assembling separate site and listing tools. CRM automation is more substantial than a contact database: scoring, action plans, message drafting, and contact intelligence are intended to turn incoming leads into an organized follow-up queue.

Marketing and search

Brand and higher plans add hyperlocal blog content and advertising tools. Brand includes weekly SEO and AI-search optimizations, while All In upgrades to a premium SEO and AI-search program. Managed advertising budgets are administered separately from the subscription budget, so ad-management limits should not be confused with media spend.

AI nurture and integrations

Scale includes 200 AI SMS lead-nurture conversations per month, and All In raises that to 500. Those quotas suit teams with meaningful inquiry volume, but smaller practices may not use enough conversations to justify the upgrade. Direct CRM integrations include Follow Up Boss, Moxie Works, Christie's, Compass, SendGrid, WeChat, and Lofty. Some fields may not transfer and updates can be delayed, which matters when another CRM remains the operational source of truth.

Mobile, security, and support

The Luxury Presence app runs on iOS and Android, and All In adds a branded mobile app. Data is hosted on AWS, encrypted in transit and at rest, backed up every 24 hours, and covered by a stated 99.95% internal uptime target. The maker says its controls are designed to align with GDPR Article 32 and applicable U.S. data-protection laws, and that personal information is deleted or anonymized within 30 days after a departing user's request. Support ranges from 24/7 chat and email to phone and one-to-one success support; Presence Premier includes 24/7 support and a dedicated Customer Success Manager.

Pricing

Pricing is custom, and every plan requires a 12-month agreement. Monthly billing begins when the website goes live, while a one-time setup fee is collected upfront; its amount varies by plan and brokerage partnership. There is no free plan.

Launch

Launch allows 1,000 contacts and one user. It is the logical entry point for a solo agent who needs the core website, IDX, and CRM but does not need expanded team capacity or advanced marketing allowances.

Brand

Brand raises capacity to 3,000 contacts and up to three users, adds weekly SEO and AI-search optimization, hyperlocal content and advertising tools, and managed ad spend up to $1,000 (the advertising budget is not included). It fits a small team building a visible local brand; Launch gives up those marketing additions and extra seats.

Scale

Scale supports 10,000 contacts and up to 10 users, 200 AI nurture conversations monthly, and managed ad spend up to $5,000, excluding the budget itself. It is better suited to established teams running sustained lead follow-up than to a single agent.

All In

All In expands to 50,000 contacts and 20 users, 500 AI nurture conversations per month, managed ad spend up to $10,000 (budget excluded), a premium SEO and AI-search program, and a branded mobile app. The higher ceiling targets larger teams that can turn those allowances into activity; smaller firms may pay for capacity they will not use.

Presence Premier

Presence Premier uses custom sales pricing for large teams and brokerages. It includes multiple offices, 24/7 support, and a dedicated Customer Success Manager rather than a published user or contact quota.

Platforms

Luxury Presence is available on the web, iOS, and Android. The standard mobile app covers mobile access, while the branded mobile app is included with All In.

Who it's for

Choose it if you are a solo agent, team, or brokerage that values a professionally built IDX site tied to CRM intelligence and optional managed marketing. Scale and All In are the practical choices for teams with larger databases or SMS nurture workloads; Presence Premier is for multi-office brokerages. Look elsewhere if a month-to-month arrangement, a free tier, or a posted subscription price is essential.

Pros and cons

• Pro: Website, IDX, CRM intelligence, and lead capture are packaged together, reducing the need to coordinate separate systems.
• Pro: Higher tiers add concrete SEO, content, advertising-management, and AI SMS nurture capabilities.
• Pro: AWS hosting, encryption, daily backups, and a stated uptime target provide a defined operational and security baseline.
• Con: A 12-month agreement and variable upfront setup fee increase the commitment before results are proven.
• Con: Prices are custom, and managed ad-spend figures exclude the actual advertising budget.
• Con: CRM integrations can lose fields or update slowly, complicating synchronized workflows.

Alternatives

Consider BoomTown when you want tiered plans organized around two to 25 users or multi-MLS support at the top level. Zenu is an option for CRM-only deployment or an all-in-one package with a premium website and e-marketing. Placester is worth comparing when a free trial and a $5-per-month active-agent site are priorities. RealFoyer offers a free trial and a $39-per-month Starter plan with 1,000 RF Credits. Brivity provides plans scaled from two to 10 users. CINC spans solo through 50-plus-user plans. iHOUSEweb publishes Agent Pro at $149.98 per month and Team Pro at $199.98 per month, with possible MLS fees. Real Geeks publishes a $399-per-month platform with two users and separate setup pricing. For a broader comparison, see Real Estate Website Builders.

Verdict

Luxury Presence is a strong fit for real estate professionals who want an integrated IDX website, intelligent CRM, and managed marketing path, especially growing teams that can use its contact and nurture quotas. Its main reason to look elsewhere is commercial certainty: custom pricing, a variable upfront setup fee, and a required 12-month term demand a substantial commitment before you can judge the return.