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Loopio

Loopio · Toronto, Ontario, Canada · founded 2014

What it is

Loopio is paid web and API software for teams answering RFPs, RFIs, RFQs, DDQs, security questionnaires, and other customer questions. Teams import and organize questions, then auto-fill answers into documents or web portals. Its Response Intelligence AI is built for response work and trained with more than a decade of response data and best practices. Loopio connects organizational content from SharePoint, Google Drive, websites, and other listed sources, including Confluence, Glean, OneDrive, Box, Microsoft Azure, Google SSO, and custom API integrations. The platform offers CRM integrations, custom branding, and analytics and reporting. Foundations, Enhanced, and Enterprise plans use custom quotes rather than published numerical prices. Foundations lists 10 seats, unlimited projects and library entries, generative AI, customizable themes, and standard support. Enhanced adds a multi-language library, confidential projects, and multi-step reviews. Enterprise adds separate business units, unique sandboxes, custom seat counts, and premium support. Loopio states it is GDPR compliant and meets CCPA standards.

For and against

For

  • Imports and organizes response questions
  • Auto-fills documents and web portals
  • Purpose-built Response Intelligence AI
  • CRM and content-source integrations
  • Custom branding and analytics

Against

  • No free plan
  • Pricing requires a custom quote
  • Foundations lists 10 seats
  • Web and API access only

The verdict

Loopio organizes response content and workflows while adding AI assistance, integrations, controls, and reporting. Its tiered plans expand review, confidentiality, business-unit, and seat options, but buyers must request pricing from sales.

Who it suits

Loopio suits proposal, bid, and response teams handling complex questionnaires and customer requests. It fits organizations that need shared content, review workflows, integrations, branding, and reporting.

Plans and prices

Enhanced

Priced on request

Everything in Foundations · multi-language Library · confidential projects · multi-step reviews

Enterprise

Priced on request

Everything in Enhanced · separate business units · unique sandboxes · custom seat count

Foundations

Priced on request

10 seats · unlimited projects · unlimited Library entries · generative AI

Every plan, in full

On the record

Access controls
Loopio supports SAML 2.0 and Google authentication, including integrations with Okta, OneLogin, Microsoft Azure, and ADFS.loopio.com · read 8 Oct 2026
Acquisition news
Loopio completed its acquisition of Salesforce-native RFP vendor Avnio in May 2023 to expand its product and UK presence.lse.co.uk · read 15 Oct 2026
AI
Response Intelligence is Loopio's purpose-built AI, trained using more than a decade of response data and best practices.loopio.com · read 8 Oct 2026
AI answers
Loopio AI can populate hundreds of questionnaire answers from selected permitted content sources and provides linked source citations.loopio.com · read 15 Oct 2026
AI governance
Generative AI is available to customers but is not enabled automatically; permissions restrict its sources and human review remains required.loopio.com · read 15 Oct 2026
Analytics and reporting
Yesloopio.com · read 21 Sep 2026
API
Loopio confirms a public API for connecting existing or future tools and links API 101 material and developer documentation.support.loopio.com · read 15 Oct 2026
Audience
Loopio is aimed at teams handling complex RFPs, RFIs, security questionnaires, and DDQs, including proposal and bid teams.loopio.com · read 8 Oct 2026
Browser extension
The current extension runs in Chrome and Edge and adds SmartFill and SmartScan for creating projects from webpages and portals.support.loopio.com · read 15 Oct 2026
Collaboration
The product provides role-based assignments, automated reminders, multi-step reviews and collaboration through Slack, Teams and other connected tools.loopio.com · read 15 Oct 2026
Company founding and headquarters
Loopio was founded in 2014 and is headquartered in Toronto, Canada.linkedin.com · read 15 Oct 2026
Company history
Loopio says it was founded in 2014 by Zak Hemraj, Matt York, and Jafar Owainati.loopio.com · read 8 Oct 2026
Company legal name
The maker identifies itself as Loopio Inc., with affiliated Loopio UK and Loopio India entities.loopio.com · read 15 Oct 2026
Company size
LinkedIn lists Loopio as privately held with 201–500 employees.linkedin.com · read 15 Oct 2026
Content Library
Its Library stores reusable question-answer content with categories, tags, alternate questions, history, audit trails and freshness scoring.support.loopio.com · read 15 Oct 2026
Content sources
Loopio connects to organizational content sources including SharePoint, Google Drive, and websites.loopio.com · read 8 Oct 2026
CRM integrations
Yesloopio.com · read 21 Sep 2026
Custom branding
Yesloopio.com · read 21 Sep 2026

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