Hubble

Hubble is an AI-powered user research platform for UX teams to plan studies, recruit participants, gather feedback, and share findings in one workspace. It supports surveys, in-product surveys, diary and concept studies, moderated research, and unmoderated or AI-moderated research. In unmoderated studies, participants work through tasks on their own time using prototypes or live websites, while researchers can review recordings and feedback. Hubble’s AI can tag interview transcripts, identify recurring themes, and combine findings across interviews. Its research assistant can help build studies, conduct interviews, and analyze feedback, with users approving suggestions or changes during planning. Recruitment providers named include Respondent, User Interviews, and Cint; Prolific is listed as coming soon. Participant tools include screening, scheduling, incentives through Tremendous or participant credits, and consent document sharing. Hubble lists Figma integration and web and mobile SDKs for embedding surveys. The Free plan is free, with one seat and 10 responses monthly. Pro is $120 a month per seat, billed monthly. Enterprise pricing is custom.

Hubble combines study planning, recruitment, research, and analysis with tools for product-embedded surveys. The Free plan provides a limited starting point, while Pro and Enterprise add different response allowances and capabilities.

Hubble suits UX teams that need to organize research, recruit participants, and bring study feedback into a shared workflow. Its SDKs and in-product surveys may also suit teams collecting feedback inside their products.

Hubble is an AI-powered research workspace for UX teams running studies, recruiting participants, and collecting feedback inside products. It suits teams that need prototype testing, interviews, surveys, and analysis together. The main trade-off is capacity: the free tier is deliberately small, while serious monthly volume starts at $120 per seat.

Overview

Hubble brings study planning, participant operations, research sessions, and synthesis into one platform. Its scope covers both conventional UX research and product-embedded feedback, making it a practical choice for teams that otherwise juggle separate testing, survey, and recruitment tools. Teams needing only occasional tests may find the response quotas restrictive.

Key features

Methods include unmoderated and AI-moderated research, moderated studies, surveys, in-product surveys, diary studies, and concept studies. Unmoderated participants complete tasks on their own schedule against prototypes or live websites, leaving recordings and feedback for review. That asynchronous model is useful for task-based research across time zones; moderated sessions remain available when a researcher needs to guide the conversation directly.

Hubble's AI can tag interview transcripts, surface repeated themes, and synthesize findings across interviews. Hubble MCP can help build studies, conduct interviews, and analyze feedback, while requiring users to approve each proposed change or suggestion during planning. The Free tier includes AI study generation and rephrasing, Pro includes one AI report per month, and Enterprise removes the report limit with unlimited AI reports.

Recruitment features cover screening questions, participant scheduling, incentives through Tremendous or participant credits, and consent-document sharing. Named panel providers are Respondent, User Interviews, and Cint, with Prolific identified as forthcoming. Figma integration supports prototype workflows. For product research, the JavaScript Web SDK embeds surveys, targets users by attributes, and triggers them from tracked events; web and mobile SDKs can present survey modals and collect responses inside products.

Hubble states SOC 2 Type II, HIPAA, and GDPR compliance. Enterprise adds Okta or Microsoft Enterprise SAML SSO and role-based access control. Developer support is directed through a community Slack group, so organizations requiring formal support commitments should assess whether that channel fits their process.

Pricing

Free is suitable for a single researcher validating a small number of ideas, but 10 monthly responses and one seat make it unsuitable for recurring programs. Pro multiplies the response allowance tenfold and adds recordings and a custom question bank, though the per-seat cost rises quickly for a team and the prototype limit remains one per study. Enterprise is the fit for larger or regulated organizations that need moderated work, panel access, custom capacity, and identity controls; its price requires a sales conversation.

Platforms

Hubble supports Android, iOS, web, and API access. Its web and mobile SDKs are designed for embedding survey experiences in applications, while the API supports integrations beyond the client interfaces.

Who it's for

UX teams are the clearest audience: Hubble combines recruiting, planning, launching, analysis, and sharing in one workspace. It is particularly well suited to organizations that alternate between prototype studies and feedback gathered from active users. Solo researchers can start free, but teams with steady participant volume or compliance requirements should expect Pro or Enterprise.

Pros and cons

Pros

• Broad research coverage: Unmoderated, moderated, AI-moderated, survey, diary, and concept methods reduce the need to stitch together separate tools.
• Embedded feedback: Web and mobile SDKs support attribute targeting and event-triggered surveys inside products.
• Operational recruitment: Screening, scheduling, incentives, consent sharing, and named panel providers cover key participant tasks.
• Enterprise controls: SAML SSO, role-based access control, and stated SOC 2 Type II, HIPAA, and GDPR compliance address controlled environments.

Cons

• Small Free allowance: One seat and 10 responses per month limit meaningful ongoing research.
• Pro remains capped: 100 responses, three seats, one prototype per study, and one AI report monthly may constrain active programs.
• Custom-price Enterprise: Budgeting requires contacting Hubble rather than selecting a published rate.
• Community-based developer help: Additional support is routed through Slack, which may not satisfy teams seeking a formal support channel.

Alternatives

For a wider category comparison, see Usability Testing Software.

• Trymata suits buyers wanting pay-as-you-go testing with no subscription and results retained for six months.
• Userfeel is an option for teams using credits, demographic filters, and their own testers.
• UXArmy offers a free tier with 15 monthly credits, while its free plan has no recordings or participant panel.
• Lyssna is geared toward unlimited quick studies and self-recruited responses on its Free plan.
• Maze provides a freemium research platform across Android, API, iOS, and web.
• PlaybookUX combines a self-serve allowance of 50 sessions annually with pay-per-use panel credits.
• QuestionPunk offers 20 free monthly responses, AI interviews and follow-ups, templates, and report export.
• UserTest Pro provides unlimited tests and seats on its free Starter plan, with panel access and bring-your-own-audience support.

Verdict

Choose Hubble if your UX team wants one workspace for recruiting, mixed-method studies, AI-assisted synthesis, and surveys embedded in web or mobile products. Its breadth and enterprise controls are the strongest reasons to buy. Look elsewhere if your work is low-volume, strictly pay-as-you-go, or dependent on generous free quotas: Hubble's 10-response Free plan and $120-per-seat Pro pricing make sustained research expensive before Enterprise customization is considered.