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Affective AI
The contact page gives the company address as North West House, 119 Marylebone Rd, London NW1 5PU.
What it is
Affective AI is real-time communication intelligence for guiding conversations in sales, customer success, negotiation, and claims and compliance. During calls, it provides contextual prompts about what to say and when, with guidance on delivery, pace, and emotional register. Analysis includes live transcription with speaker identification, tone detection, emotion scoring, objection alerts, compliance monitoring, and call scoring. Integrations listed include Salesforce, HubSpot, Zoom Phone, RingCentral, Microsoft Teams, Twilio, Genesys Cloud, Five9, Slack, Zapier, and webhooks; Dialpad is marked coming soon. A REST API supports sentiment analysis for text or audio. Security details include SOC 2 Type II, AES-256 encryption at rest, TLS 1.3 in transit, UK/EU data residency, SSO, MFA, and audit logging. The maker says audio is not retained beyond processing unless instructed and provides Data Processing Agreements. Calls can start in a browser without installs, integrations, or training; Sovereign includes on-premise deployment. Core costs £99 per seat per month, and every plan has a 14-day trial requiring a credit card.
For and against
For
- Contextual prompts during conversations
- Transcription with speaker identification
- Emotion and tone analysis
- Broad business integrations
- 14-day trial on all plans
Against
- No free plan
- Core starts at £99 per seat monthly
- Credit card required for trial
- Dialpad integration is coming soon
The verdict
Affective AI combines live coaching, conversation analysis, integrations, and documented security controls. Its paid plans begin at £99 per seat per month, with higher tiers adding analytics, compliance, and deployment options.
Who it suits
It suits teams using guided call analysis for sales, support, negotiation, or compliance workflows. Web, API, and self-hosted options are listed.
Plans and prices
Core
1 seat shown · Tone detection · Basic sentiment analysis · Real-time transcription
Read 30 Sep 2026 · affectiveai.com
Coach
1 seat shown · Everything in Core · Real-time coaching prompts · SPIN and Challenger methodology support
Read 30 Sep 2026 · affectiveai.com
Insight
1 seat shown · Everything in Coach · Full emotion reading (7+ emotions) · Deception risk scoring
Read 30 Sep 2026 · affectiveai.com
Command
1 seat shown · Everything in Insight · Compliance monitoring · Insurance claims analysis
Read 30 Sep 2026 · affectiveai.com
Sovereign
On-premise deployment · 24/7 dedicated support · Unlimited seats · SLA guarantees
Read 30 Sep 2026 · affectiveai.com
On the record
- Analysis features
- Features include live transcription with speaker identification, tone detection, emotion scoring, objection alerts, compliance monitoring, and call scoring.affectiveai.com · read 30 Sep 2026
- API
- The developer page describes a REST API for sentiment analysis and documents an endpoint to analyze text or audio.affectiveai.com · read 30 Sep 2026
- Company
- The maker identifies itself as Affective AI Limited and says it was founded in 2024.affectiveai.com · read 30 Sep 2026
- Deployment
- The home page says users start calls from a browser with no installs, integrations, or training; Sovereign includes on-premise deployment.affectiveai.com · read 30 Sep 2026
- Integrations
- The integrations page lists Salesforce, HubSpot, Zoom Phone, RingCentral, Microsoft Teams, Twilio, Genesys Cloud, Five9, Slack, Zapier, and webhooks as available; Dialpad is marked coming soon.affectiveai.com · read 30 Sep 2026
- Live guidance
- The product provides contextual prompts about what to say and when, along with guidance on delivery, pace, and emotional register.affectiveai.com · read 30 Sep 2026
- Privacy
- The GDPR page says audio is not retained beyond the processing period unless instructed and that Data Processing Agreements are provided to customers.affectiveai.com · read 30 Sep 2026
- Product
- Affective AI describes its product as real-time communication intelligence that guides conversations from the first word to the close.affectiveai.com · read 30 Sep 2026
- Security
- The security page states SOC 2 Type II certification, AES-256 encryption at rest, TLS 1.3 in transit, UK/EU data residency, SSO, MFA, and audit logging.affectiveai.com · read 30 Sep 2026
- Support
- The pricing page lists email support for Core, priority support for Coach, and 24/7 dedicated support for Sovereign.affectiveai.com · read 30 Sep 2026
- Trial
- The home page offers a 14-day free trial on all plans and says a credit card is required.affectiveai.com · read 30 Sep 2026
- Use cases
- The maker lists sales, customer success, negotiation, and claims and compliance as use cases.affectiveai.com · read 30 Sep 2026
