GetCrux vs Lumen Research
| GetCrux | Lumen Research | |
|---|---|---|
| Free plan | No | No |
| Free trial | No | No |
| Paid from | — | — |
| Open source | No | No |
| Platforms | Web | Web |
| Free plan | No | — |
| Paid from | 999 /mo | — |
| Creative inputs | static images, videos, carousels, ad copy, hooks, headlines, CTAs | display ads, video ads, social ads, streaming ads, audio ads, TV/VOD ads, out-of-home ads, print ads, point-of-sale materials, packaging |
| Ad platforms | Meta, Instagram, Google, YouTube, TikTok, LinkedIn, X, other paid social and programmatic platforms | social networks, programmatic, streaming, TV/VOD, audio, out-of-home, print |
| AI variant generation | Yes | No |
| Creative reporting | advanced | advanced |
| Experiment types | — | multivariate |
Both are listed in Best Ad Creative Testing Tools. On Samsung Mobile US Press, GetCrux scores higher on our published basis.