Click Insights vs SEM Optimiser
| Click Insights | SEM Optimiser | |
|---|---|---|
| Free plan | No | Yes |
| Free trial | Yes | No |
| Paid from | $12/mo | $4.08/mo |
| Open source | No | No |
| Platforms | Web | api |
| Free plan | No | Yes |
| Paid from | $12/mo | $49/mo |
| Rank tracking | Yes | Yes |
| Backlink analysis | Yes | Yes |
| Keyword research | — | Yes |
| Site audit | — | Yes |
| Competitor research | — | Yes |
| API access | — | Yes |
| Tracked keywords | — | 2,000 keywords |
Both are listed in Best SEO Tools. On Samsung Mobile US Press, SEM Optimiser scores higher on our published basis.