Adobe Audience Manager vs Decile
| Adobe Audience Manager | Decile | |
|---|---|---|
| Free plan | No | No |
| Free trial | No | No |
| Paid from | — | $900/mo |
| Open source | No | No |
| Platforms | Web | api, Web |
| Segment methods | rule-based, onboarded, algorithmic, Boolean logic, recency and frequency, profile merge rules, predictive audiences | purchase behavior; LTV tier; demographics; psychographic attributes; lifestyle attributes; product affinities; channel engagement |
| Predictive segments | Yes | Yes |
| Anonymous profiles | Yes | — |
| Activation destinations | Adobe Experience Cloud, people-based, device-based server-to-server, custom URL, custom cookie | Meta; Google; Klaviyo; Facebook; Instagram; TikTok |
| Free plan | — | No |
| Paid from | — | 900 /mo |
| Refresh frequency | — | real-time |
Both are listed in Best Customer Segmentation Software. On Samsung Mobile US Press, Decile scores higher on our published basis.