On the recordRead 8 Oct 202615 facts

ZAP~POST

London, United Kingdom

What it is

ZAP~POST sends personalized postcards and letters when real-time events or customer actions trigger a campaign. Its web design app supports drag-and-drop editing, custom fields, uploaded images, and unique promotional or QR codes. Available formats include oversized and A5 postcards, an A5 one-piece mailer, and a secure letter. Campaigns can use recipient-specific QR codes and tracking; customers handle conversion attribution through their own analytics platform. The service validates recipient data and cleans records, with Zap credits available for rejected records under its credit rules. Listed integrations include Klaviyo, Dotdigital, Ometria, HubSpot, Bloomreach, Zapier, Force24, and Shopify. Ecommerce, CRM, and CDP tools can also connect by API, with StackConnect, Zapier, and Patchworks named as connection options. Mailing is available from the UK and can also reach the US, Germany, the Netherlands, France, and Italy, though specifications, prices, and turnaround vary by country. The site offers a one-off trial campaign without requiring a credit card and advises at least 1,000 recipients. Website pricing is based on second-class mail; first-class pricing requires contacting the company.

For and against

For

Mail campaigns can start from real-time events
Several postcard and letter formats are available
Connects with ecommerce, CRM, and CDP tools
Validates recipient data and cleans records
One-off trial campaign requires no credit card

Against

First-class pricing requires contacting the company
Mail specifications, prices, and turnaround vary by country
Trial guidance recommends at least 1,000 recipients

The verdict

ZAP~POST connects automated campaigns with personalized physical mail, with multiple design formats and a broad list of named integrations. The trial can help assess a campaign, while country-specific delivery details and first-class rates require attention.

Who it suits

Up to 2,500 Zaps / month · up to 10 campaigns · 1 integration · API access and logs

Read 8 Oct 2026 · zappost.com

Every plan, in full

On the record

Automation connections: The FAQ says ecommerce, CRM, and CDP tools can connect by API, with StackConnect, Zapier, and Patchworks identified as connection options.zappost.com · read 8 Oct 2026
Company: The site identifies ZAP~POST as a direct-mail innovation of ARC X-media Ltd and gives its address as 78 York St, London W1H 1DP.zappost.com · read 8 Oct 2026
Data cleansing: The service validates recipient data and cleanses records; rejected records can receive Zap credits under the stated credit rules.zappost.com · read 8 Oct 2026
Design: The web design app provides drag-and-drop editing, custom fields, uploaded images, and unique promotional or QR codes.zappost.com · read 8 Oct 2026
Integrations: Listed integrations include Klaviyo, Dotdigital, Ometria, HubSpot, Bloomreach, Zapier, Force24, and Shopify.zappost.com · read 8 Oct 2026
Mail formats: The site lists oversized and A5 postcards, an A5 one-piece mailer, and a secure letter format.zappost.com · read 8 Oct 2026
Mailing locations: The company identifies the UK as its main standard mailing location and says campaigns can also be sent in the US, Germany, the Netherlands, France, and Italy; specifications, prices, and turnaround vary by country.zappost.com · read 8 Oct 2026
Materials: ZAP~POST says its on-demand mail is printed on FSC paper from sustainable and recycled sources and that it uses biodegradable inks and recyclable paper.zappost.com · read 8 Oct 2026
Notable limit: Website pricing is based on second-class mail; first-class pricing is available by contacting the company and is not listed on the website.zappost.com · read 8 Oct 2026
Personalization and tracking: Campaigns can use recipient-specific QR codes and tracking, while conversion attribution is left to the customer using its analytics platform.zappost.com · read 8 Oct 2026
Product: ZAP~POST sends personalized postcards and letters automatically when real-time events or actions trigger a campaign.zappost.com · read 8 Oct 2026
Security: ZAP~POST says it is ISO 27001 certified and links to its documentation, security policies, and compliance materials through Vanta.zappost.com · read 8 Oct 2026
Support: The FAQ says customers can contact the team by email, chat, or phone during UK office hours; plan support also varies by tier.zappost.com · read 8 Oct 2026
Trial: The site offers a one-off trial campaign, says no credit card is required, and advises a trial of at least 1,000 recipients.zappost.com · read 8 Oct 2026

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