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Strella
New York City, United States
What it is
Strella is a customer research platform that uses AI to conduct interviews and turn responses into findings. It can produce editable interview guides based on research objectives and includes a bias check for questions. Teams can choose AI, human, or hybrid moderation; AI-led interviews adapt follow-up questions to participant responses. Strella organizes interviews into themes, quotes, and video highlight reels, with chat for querying research. Teams can recruit their own customers or use the platform’s participant panel, described as reaching up to 8 million participants worldwide. Research is supported in 46 or more languages. The service is available on web, iOS, Android, and through a REST API; its MCP connector works with Claude, ChatGPT, Microsoft Copilot Studio, Cursor, Figma Make, Notion, and other platforms supporting custom MCP servers. Strella says it is SOC 2 and GDPR compliant and does not use study data, transcripts, or results to train its AI. Privacy controls include video blurring, voice and name anonymization, and flags for material non-public information. Pricing is usage-based and provided by quote.
For and against
For
- AI, human, or hybrid moderation options
- AI follow-ups adapt to participant responses
- Research supported in 46 or more languages
- Offers a participant panel and customer recruitment
- Includes video, voice, and name privacy controls
Against
- Pricing details are provided by quote
- Participant panel reach is described as up to 8 million
The verdict
Strella combines interview planning, moderation, and synthesis with recruitment and privacy controls. Teams should request a quote to understand its usage-based pricing.
Who it suits
It suits research teams, product managers, designers, strategists, and others working with customer insights who need qualitative interviews and analysis.
Plans and prices
Usage-based pricing
Usage-based tiers · pricing details provided by quote
Read 8 Oct 2026 · strella.io
On the record
- Analysis
- Strella synthesizes interviews into themes, quotes, and video highlight reels, and provides chat to query research.strella.io · read 8 Oct 2026
- API
- Strella states that it offers a REST API.strella.io · read 8 Oct 2026
- Company
- The terms identify Corner3, Inc. as the company operating as Strella and give its registered office as 110 Bank Street Apt 1A, New York, NY 10014.strella.io · read 8 Oct 2026
- Integrations
- Strella’s MCP connector supports Claude, ChatGPT, Microsoft Copilot Studio, Cursor, Figma Make, Notion, and other platforms that support custom MCP servers.strella.io · read 8 Oct 2026
- Languages
- The platform supports research in 46 or more languages.strella.io · read 8 Oct 2026
- Moderation
- Teams can use AI, human, or hybrid moderation, and AI interviews adapt follow-up questions to participant responses.strella.io · read 8 Oct 2026
- Pricing detail
- The product page describes flexible, usage-based pricing tiers; the pricing URL redirects to the homepage, which does not show numeric prices.strella.io · read 8 Oct 2026
- Privacy controls
- The platform offers video blurring, voice and name anonymization, and flagging of material non-public information.strella.io · read 8 Oct 2026
- Product
- Strella is a customer research platform that uses AI to run in-depth interviews and generate actionable insights.strella.io · read 8 Oct 2026
- Recruitment
- Teams can recruit their own customers or use Strella’s participant panel, which the homepage describes as reaching up to 8 million participants worldwide.strella.io · read 8 Oct 2026
- Security
- Strella states that it is SOC 2 and GDPR compliant and does not use study data, transcripts, or results to train its AI.strella.io · read 8 Oct 2026
- Study guides
- The platform generates editable interview guides tailored to research objectives and includes a bias check for questions.strella.io · read 8 Oct 2026
- Support
- The product page describes dedicated account support and lists support as accompanying customers through each step.strella.io · read 8 Oct 2026
- Who it serves
- The AI connector page identifies research teams, product managers, designers, strategists, and others who work with customer insights as intended users.strella.io · read 8 Oct 2026
