Social27 Virtual Event Platform

Social27 Virtual Event Platform helps organizers build virtual communities around conferences and other events. It supports virtual sessions, event content, and content created by attendees. Networking options include micro videos, chat, and virtual meetings in roundtables or boardrooms. Organizers can set sponsor tiers with microsites, clickable logos and banners, roundtables, and pre-roll ads. The Events Builder covers user management, content uploads, insights, forms, polls, and sponsor and exhibitor offerings. Its recommendation engine uses artificial intelligence and a proprietary machine-learning algorithm to learn attendee interests and content preferences. Social27 Events is also described as a Microsoft Teams app that adds networking and a virtual expo to Teams webinars and meetings. The mobile app includes networking, personal agendas, live Q&A, polls, surveys, and support for multiple languages and time zones. Plans include a free Microsoft Teams app option, paid plans, and options with custom pricing. Lite is $799 a month, and Pro for Microsoft Teams is $270 a month per admin. The platform is available on Android, iOS, and web.

Social27 combines event management, sponsor offerings, and attendee networking across web and mobile. Plan details vary by tier, and some plan limits or prices are custom.

Social27 suits conference and event organizers who need virtual sessions, exhibitor spaces, and attendee networking. Enterprise is described for mid- to large-scale virtual and hybrid events hosted by corporations and event management companies.

Social27 Virtual Event Platform is a conference and hybrid-event system that combines programming, exhibitor promotion, and attendee networking. It is best suited to corporate event teams and event-management companies that need a virtual expo alongside sessions, particularly organizations already working in Microsoft Teams. Its broad event toolkit is compelling, but time, administrator, and registration limits make plan selection decisive.

Overview

Social27 is designed to build an online community around a conference rather than simply stream meetings. Organizers can publish scheduled sessions, event materials, and attendee-contributed content. Participants can introduce themselves with short videos, meet in roundtables or boardrooms, and continue conversations through chat. That combination is useful for events where relationship-building matters as much as watching presentations.

Social27 Events is a fully integrated Microsoft Teams app. It adds attendee networking and a virtual expo to Teams webinars and meetings, making it a sensible extension for Teams-based organizations that want sponsor presence and interaction without replacing their meeting environment. The company was founded in 2007 and is headquartered in Redmond, Washington.

Key features

Expo and sponsor programs

Organizers can create sponsor tiers with microsites, clickable logos and banners, roundtables, and pre-roll advertisements. Those placements provide more substantial sponsor inventory than a logo-only listing, especially when exhibitors are expected to host conversations. They require a real sponsor program to pay off; a small event with little exhibitor activity may not need this level of structure.

Event operations

The Events Builder centralizes user management, content uploads, forms, polls, insights, and sponsor and exhibitor offerings. That breadth can reduce the need to stitch together separate registration, engagement, and expo tools. Listed integrations include Stripe payment processing, event tools, registration synchronization, Paragon integrations, and custom API integration, giving teams with existing systems routes for connecting their workflow.

Personalization and mobile participation

The Recommendation & Prediction Engine applies artificial intelligence and a proprietary machine-learning algorithm to attendee interests and content preferences. It is aimed at helping participants find relevant sessions and people, though the benefit will be greatest at events with enough content and attendee activity to generate useful signals. The mobile app supports personal agendas, live Q&A, polls, surveys, attendee networking, multiple languages, and multiple time zones. A branded mobile app is also offered, which is relevant to organizers that want the event experience to carry their identity.

Security and support

Social27 says it runs on AWS and Microsoft Azure, encrypts data in transit and at rest, and uses two-factor and identity-based access controls. Its security materials list ISO, SOC, SOC 2, and GDPR compliance; Stripe handles payment integration and is PCI DSS certified. Support options listed for plans include email and chat, designated customer-success and technical-program managers, onboarding, and training. Those services matter for complex hybrid programs, but the specific level depends on the plan.

Pricing

Social27 is a paid product with pricing from $149, alongside free options and trials. The Microsoft Teams app has a genuinely free entry tier: Starter costs nothing, includes one admin, networking, a virtual expo, and self-guided support. It is a useful way for a small Teams-based program to add event layers without a subscription, but it does not include the larger-team administration or dedicated assistance of higher tiers.

Pro for the Microsoft Teams app costs $270 a month, billed at $270/mo. per admin, and supports one to five admins with unlimited webinars and meetings. It fits Teams users running recurring programming who need more administrative capacity; the per-admin billing can become significant as the team grows. Business for the Teams app uses custom pricing and adds five or more admins, dedicated support, analytics and reporting, CRM integrations, and an attendee mobile app.

The standalone Lite plan costs $799 a month, billed at $799 / month. It allows events up to 24 hours, one admin user, and additional 100 / m registrations. That is a workable ceiling for a short, single-admin event, but the duration and staffing limits are restrictive for multi-day conferences. Business uses custom pricing, extends events to 72 hours, provides five admin users, and includes additional 100 / m registrations. Enterprise is custom-priced with custom event length, administrator count, and registrations, making it the appropriate route for larger or irregular programs rather than a predictable self-serve purchase.

Platforms

Social27 supports Android, iOS, and the web. The cross-platform reach suits attendees moving between desktop sessions and mobile agendas, while the branded mobile app option gives organizers more control over the attendee-facing experience.

Who it's for

Social27 is strongest for corporations and event-management companies staging virtual or hybrid events with sponsors, exhibitors, and substantial networking requirements. Teams already committed to Microsoft Teams have a particularly clear use case. It is less suitable for a brief meeting, a tiny event with no expo program, or a team that needs many administrators on a lower-cost plan.

Pros and cons

• Pro: Sponsor tiers, microsites, banners, roundtables, and pre-roll ads support a serious virtual-expo business model.
• Pro: Networking spans video introductions, chat, roundtables, and boardrooms instead of stopping at session attendance.
• Pro: The Events Builder, integrations, mobile engagement tools, and recommendation engine cover operations and discovery in one platform.
• Con: Lite is capped at 24 hours and one admin, while Business is capped at 72 hours and five admins, limiting lower-tier flexibility for longer or larger teams.
• Con: Business and Enterprise pricing is custom, and Teams Pro bills per admin, making total cost harder to forecast.

Alternatives

Webex App is the better fit for straightforward online meetings when a free plan with meetings up to 40 minutes and 100 attendees is enough. EventX suits organizers wanting a free event plan with unlimited events, 30 attendees per event, ticketing, registration forms, check-in, and badge printing. Shindig is an option for small gatherings whose free tier allows 100 participants, 40-minute events, four speakers, and 1,000 user hours per month. EventsX favors simple free events with 100 registrations, 60-minute sessions, and unlimited events. Micepad is aimed at smaller in-person or hybrid programs, with free QR check-in, seating charts, and basic reports for up to 50 attendees. MootUp is a choice for lightweight virtual spaces, with free meetings for up to five participants and a 40-minute limit. Accelevents offers plans sized around one event with 500 registrants or unlimited events with 2,000 registrants. Cvent is an alternative for buyers seeking a paid event suite with a registration trial and license options for only the solutions they need.

Verdict

Choose Social27 when a corporate or professional event needs an integrated expo, sponsor inventory, structured networking, and mobile participation, especially inside Microsoft Teams. Look elsewhere if your event is short and simple, your team needs predictable low pricing, or you cannot work within the lower tiers' event-length and administrator caps.