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SimpleSubscription
What it is
SimpleSubscription is a web app for Shopify merchants managing recurring billing and customer subscriptions. Its Subscribe & Save widget supports flexible discounts, delivery frequencies, annual billing, and Shopify native checkout. Subscribers can use a self-service portal to skip, pause, swap, or cancel subscriptions, change frequency, and update payment methods. Failed-payment recovery retries payments and sends reminder emails on every plan, including Free. Shopify Sidekick AI features let merchants ask about subscription data, carry out subscriber actions with a confirmation step, and navigate to app editors. The app supports migration from Appstle, Seal, Recharge, Bold, Loop, and Skio, as well as CSV import and API migration; the maker says most migrations take under 30 minutes. Subscriber caps count active subscriptions only, excluding paused, cancelled, and expired ones. SimpleSubscription says it charges no transaction fees, though Shopify's standard payment processing still applies. Plans include Free for up to 100 active subscribers, Growth at $39 a month, and Premium at $99 a month; paid plans also advertise annual billing options.
For and against
For
- Free plan includes failed-payment recovery.
- Subscribers can manage several subscription changes in the portal.
- Supports CSV and API migration.
- Subscriber caps exclude paused, cancelled, and expired subscriptions.
- No transaction fees are charged by the app.
Against
- The Free plan is capped at 100 active subscribers.
- Shopify's standard payment processing still applies.
- Paid plans start at $39 a month.
The verdict
SimpleSubscription covers subscription billing, customer self-service, and failed-payment recovery across its plans. Merchants should account for active-subscriber caps and Shopify's standard payment processing charges.
Who it suits
SimpleSubscription suits Shopify merchants who sell recurring subscriptions and want a self-service customer portal and payment recovery. It may also suit merchants moving from one of the listed subscription apps.
Plans and prices
Free
Up to 100 active subscribers · 0% transaction fees · core widget, portal, recovery and analytics
Read 15 Oct 2026 · simplesubscription.app
Growth
Up to 1,000 active subscribers · bundles · upsells · loyalty
Read 15 Oct 2026 · apps.shopify.com
Premium
Unlimited active subscribers · white-label portal · custom domain · SMS
Read 15 Oct 2026 · apps.shopify.com
On the record
- Analytics
- Analytics cover MRR, churn, LTV, subscriber growth, billing success, cohorts, product performance and forecasts.simplesubscription.app · read 15 Oct 2026
- Bundles and boxes
- Growth and higher plans support curated bundles, build-a-box products, mix-and-match orders and rotating mystery boxes.simplesubscription.app · read 15 Oct 2026
- Cancellation retention
- Smart cancellation flows can present surveys, pause options, discounts or gifts and track saved cancellations.simplesubscription.app · read 15 Oct 2026
- Customer portal
- Subscribers can skip, pause, swap or cancel plans and update payment methods through a branded self-service portal.simplesubscription.app · read 15 Oct 2026
- Data collection
- The privacy policy says the app processes merchant and customer subscription data, including contact details and payment method tokens, and does not store full card details.simplesubscription.app · read 2 Oct 2026
- Data permissions
- Shopify says the app can access customer and owner contact data, geolocation, IP address, browser and operating system details, products, orders, discounts, subscription contracts, themes, checkout and customer payment methods.apps.shopify.com · read 15 Oct 2026
- Data retention
- After uninstall, store and customer data are scheduled for deletion within 30 days, while anonymized analytics may remain for up to 12 months.simplesubscription.app · read 15 Oct 2026
- Free-plan cap
- Only active subscribers count toward the cap; paused, cancelled and expired subscribers are excluded.simplesubscription.app · read 15 Oct 2026
- Integrations
- The Shopify listing names Checkout, AWS SNS, Klaviyo, Resend, SendGrid, Sidekick AI and Twilio as supported connections.apps.shopify.com · read 15 Oct 2026
- Launch date
- Shopify records the app as launched on May 22, 2026.apps.shopify.com · read 15 Oct 2026
- Limit: feature gating
- Bundles, upsells, loyalty, referrals and win-back tools begin on Growth, while white-labeling, custom domains, SMS, A/B testing and advanced forecasts are Premium features.apps.shopify.com · read 15 Oct 2026
- Limit: integration breadth
- The maker acknowledges that its newer product has fewer pre-built integrations than older subscription platforms.simplesubscription.app · read 15 Oct 2026
- Limit: Shopify scope
- The app is listed as compatible with Shopify stores and its setup, billing and checkout depend on Shopify APIs.apps.shopify.com · read 15 Oct 2026
- Loyalty
- The product includes points, tiers, referral codes and tenure-based rewards for subscribers.simplesubscription.app · read 15 Oct 2026
- Maker headquarters
- The Shopify listing gives the developer address as Kaisankuja 1 A 56, Espoo, 02230, Finland.apps.shopify.com · read 15 Oct 2026
- Migration
- Migration is offered from Appstle, Seal, Recharge, Bold, Loop and Skio, with CSV and API import options.simplesubscription.app · read 15 Oct 2026
- Notifications
- Automated email covers confirmations, renewals, failures and win-back messages; SMS can use Twilio, Nexmo/Vonage or AWS SNS.simplesubscription.app · read 15 Oct 2026
- Payment recovery
- The service retries failed payments on an optimized schedule and sends reminder emails, including on the Free plan.simplesubscription.app · read 15 Oct 2026