CashSDK Revenue Analytics

CashSDK Revenue Analytics tracks revenue, subscriptions and retention from purchase events, reconciling raw events against App Store and Google Play payouts. It calculates MRR, LTV, churn, trial conversion and cohort retention. Cohort views include retention by signup month, LTV and payback curves, and expansion and contraction. Churn tools cover voluntary and involuntary churn, survival curves, and recovery through grace periods and dunning. Conversion funnels break down impression-to-trial-to-paid by paywall and experiment. Peer benchmark percentiles are available when a category has enough anonymized volume. Revenue events can be streamed or batch-exported in a normalized, versioned schema to BigQuery, Snowflake or a data lake; CSV export is also described. Listed integrations include Segment, Snowflake, BigQuery, Slack, Zapier, Mixpanel and Google Analytics. The Standard plan is $25 a month, with the first $5,000 of monthly tracked revenue included, then 0.5% of tracked revenue. CashSDK says revenue data is not sold or shared and can be exported at any time. iOS, macOS/Catalyst and Android SDKs are available, along with a REST API; several other SDKs remain unpublished and on the roadmap.

CashSDK Revenue Analytics combines purchase-event reporting with cohort, churn and funnel views, plus multiple export options. The free plan is available; Standard costs $25 a month and adds a revenue-based charge above its included threshold.

This analytics service suits app developers and teams tracking in-app purchase and paywall performance. It is aimed at app developers and coding agents, and supports cohort, churn and unit-economics analysis.

Overview

CashSDK Revenue Analytics turns app purchase events into subscription and retention analysis for developers and teams building in-app purchases. It suits teams that want store-reconciled revenue measures alongside cohort, churn, and paywall-conversion views. Its strongest case is the breadth of analysis and export options; the main caveat is that several popular cross-platform SDKs are not yet published.

Key features

Revenue and retention

The service calculates MRR, LTV, churn, trial conversion, and cohort retention from purchase events reconciled against App Store and Google Play payouts. That pairing is useful for teams that need to relate subscriber behavior to store proceeds rather than view subscription activity in isolation.

Cohorts, churn, and funnels

Cohorts can be grouped by signup month, with retention, LTV, payback, expansion, and contraction views. Churn analysis distinguishes voluntary from involuntary losses and includes survival curves and recovery through grace periods and dunning. Funnels trace impression-to-trial-to-paid conversion by paywall and experiment, giving teams a way to compare where purchase journeys succeed or falter.

Peer benchmark percentiles can add context when a category has enough anonymized volume. This can help teams assess performance against peers, but it is not a dependable reference for every category or data volume.

Exports, integrations, and security

Revenue events can be streamed or batch-exported in a normalized, versioned schema to BigQuery, Snowflake, or a customer data lake; one-click CSV export is also available. Integrations include Segment, Snowflake, BigQuery, Slack, Zapier, Mixpanel, and Google Analytics. CashSDK says revenue data is never sold or shared and can be exported at any time. It describes row-level tenant isolation, encryption in transit and at rest, and a SOC 2-ready architecture, without claiming a certification badge.

Pricing

The free plan makes it possible to start without a subscription charge, and real help is included on every plan. Standard costs $25 a month, billed $25 a month. It includes the first $5,000 of monthly tracked revenue, then charges 0.5% of tracked revenue. Paywalls, experiments, and seats are unlimited; every feature is included, and the full sandbox is always free. The revenue-based charge means teams should account for usage as they grow, even though seats and experiments do not impose a ceiling.

Enterprise has custom pricing for teams processing at scale, including those with $500K+ monthly tracked revenue. It adds dedicated support, a 99.9% uptime SLA, SSO, and advanced security controls. This is the relevant tier for organizations that need those commitments and controls; Standard is the clearer fit for smaller teams that can work without them. No free-plan revenue cap or seat limit is established here, so the free plan is best judged as a no-cost starting point rather than assumed to have unlimited usage.

Platforms

CashSDK lists Android, iOS, macOS, web, and API platforms. Its available SDKs are Android, iOS, and macOS/Catalyst, with a REST API for API access. React Native, Flutter, Unity, Cordova, Capacitor, and Web SDKs remain on the roadmap and are not yet published. Teams dependent on one of those SDKs should wait or choose a product that supports their stack today.

Who it's for

This is aimed at app developers and teams building in-app purchase and paywall experiences. It is a particularly good fit when a team wants revenue measures, subscriber lifecycle analysis, paywall funnels, and downstream data exports together. It is less suitable for teams that need a published Web or cross-platform SDK beyond the Android, iOS, and macOS/Catalyst options.

Pros and cons

• Pros: Store-payout reconciliation ties purchase-event metrics to App Store and Google Play proceeds.
• Pros: Cohort, churn, payback, and paywall-funnel views cover several stages of subscription performance.
• Pros: Streaming, batch, and CSV exports support analysis in a warehouse or data lake, while CashSDK says customers retain export access.
• Pros: Standard includes unlimited seats, paywalls, and experiments, with every feature included.
• Cons: Standard adds a 0.5% charge after the first $5,000 of monthly tracked revenue.
• Cons: Web and several cross-platform SDKs are roadmap items, limiting fit for teams that require them now.
• Cons: Benchmark percentiles depend on sufficient anonymized category volume, so some teams may not have peer context.

Alternatives

Kometrics is a lower-cost option for teams whose tracked MRR stays under $1,000: its free plan includes every feature, and its $19 a month plan has unlimited team members. It supports API, iOS, and web.

RedChurn may suit a small Android, iOS, web, or API app that can work within its free Starter limits: 50 active subscribers, one app, and 30 days of retention history.

Qonversion is worth comparing for teams that want unlimited apps and seats; its Pro plan is free at or under $7,000 MTR and otherwise costs $0.80 a month based on monthly tracked revenue.

Submetrics offers a paid Starter plan at $19 a month, or $15/mo with annual billing, with one product or data source and 30-day data history; it may suit teams that need email churn alerts and API access on that tier.

GrowPanel is an alternative for teams seeking a web and API subscription analytics service.

MRR.AI may be a fit for teams that only need a web-based core MRR, ARR, and churn dashboard, with a free plan limited to one Stripe account and 30 days of metrics history.

SimpleSubscription is another option for teams focused on a web-based subscription widget and customer portal, with a free plan capped at 100 active subscribers.

OpenMogul offers a free, self-hosted option with no per-seat pricing or usage limits.

For a broader comparison, see Subscription Analytics Software.

Verdict

CashSDK Revenue Analytics is a strong choice for app teams that want purchase-event reporting tied to store payouts, plus detailed cohort, churn, and paywall analysis with flexible export paths. Choose it when the available Android, iOS, macOS/Catalyst SDKs or REST API fit your stack and the Standard usage charge works for your revenue profile. Look elsewhere if your implementation depends on an unpublished SDK or if you need a defined free-plan cap before committing.