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Segmentify

Acıbadem/Kadıköy, Istanbul, Türkiye

What it is

Segmentify is an AI-powered customer engagement and eCommerce personalisation platform for online retailers. It uses visitor behaviour and real-time behavioural data to shape customer journeys. Its machine-learning recommendations draw on micro-segmentation and browsing, click, view, basket, and purchase history. Search & Discovery is one solution module, and Customer Data Management focuses on segmentation for hyper-personalisation. Listed capabilities include behavioral triggers, dynamic content, product recommendations, real-time personalisation, and omnichannel support. The company names Shopify, BigCommerce, and Klaviyo among its integrations. Recommendation setups use product information from a retailer’s site or mobile site and customer XML catalogues, with Google Merchant Center format preferred. Segmentify says onboarding takes no more than five days after a customer adds one line of JavaScript, with its team handling integration. Its pricing page lists a 14-day free trial but no free plan; plan details are available from a Sales Manager. The page also lists a dedicated success manager, review meetings, and video calls with the success team.

For and against

For

  • Uses behavioural data for personalised customer journeys
  • Recommendations draw on browsing and purchase history
  • Includes Search & Discovery and customer data segmentation
  • Lists Shopify, BigCommerce, and Klaviyo integrations
  • Onboarding team handles integration

Against

  • No free plan is listed
  • Plan prices are available from a Sales Manager
  • Product recommendations rely on product information or catalogues

The verdict

Segmentify combines behavioural personalisation, product recommendations, and discovery tools for online retail. Its trial provides a way to evaluate it, but pricing requires a conversation with a Sales Manager.

Who it suits

Segmentify suits eCommerce brands seeking to use visitor behaviour for personalisation, recommendations, and customer engagement. It may fit retailers able to provide product information or customer XML catalogues and request plan details from sales.

Plans and prices

Cross-Channel Marketing

Priced on request

Price available from Sales Manager

Growth Solution

Priced on request

Price available from Sales Manager

Search & Discovery

Priced on request

Price available from Sales Manager

Every plan, in full

On the record

Acquisition
The company timeline states that Segmentify was acquired by Unifonic in 2026.segmentify.com · read 4 Oct 2026
Customer data
The Customer Data Management solution focuses on segmentation for hyper-personalisation.segmentify.com · read 4 Oct 2026
Hosting
Segmentify lists Google Cloud and Equinix as hosting/server subprocessors.segmentify.com · read 4 Oct 2026
Implementation
Segmentify says onboarding takes no more than five days after the customer adds one line of JavaScript, and the onboarding team handles integration.segmentify.com · read 4 Oct 2026
Integrations
The company lists Shopify, BigCommerce, and Klaviyo integrations in its company timeline.segmentify.com · read 4 Oct 2026
Personalisation
It uses visitor behaviour and real-time behavioural data to create personalised customer journeys.segmentify.com · read 4 Oct 2026
Product
Segmentify is an AI-powered customer engagement and eCommerce personalisation platform for online retailers.segmentify.com · read 4 Oct 2026
Product feed
For product recommendations it uses product information from the site or mobile site and customer XML catalogues, with Google Merchant Center format preferred.segmentify.com · read 4 Oct 2026
Recommendations
Its machine-learning recommendations use micro-segmentation and visitor browsing, click, view, basket, and purchase history.segmentify.com · read 4 Oct 2026
Search
Search & Discovery is one of Segmentify’s solution modules.segmentify.com · read 4 Oct 2026
Security
The company links certificates for ISO 27001:2022 and ISO 22301:2019 from its website.segmentify.com · read 4 Oct 2026
Support
The pricing page lists a dedicated success manager, review meetings, and video calls with the success team.segmentify.com · read 4 Oct 2026
Trial and plans
The pricing page lists a 14-day free trial and says plan details are available from a Sales Manager.segmentify.com · read 4 Oct 2026
Who it serves
Segmentify describes its audience as eCommerce brands seeking to improve customer lifetime value, engagement, conversions, and sales.segmentify.com · read 4 Oct 2026

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