Roxhill
London, UK
What it is
Roxhill is a paid media relations platform that combines a media database, journalist pitching, and analytics and reporting. It is available through the web, Android, and iOS, supporting browser and mobile access. The service is designed for users organizing media outreach and reviewing results from that work. Roxhill was founded in 2013 and is headquartered in London, UK. Pricing is available on request, and the service offers a 7-day trial. There is no free plan. The listed capabilities focus on finding media contacts, pitching journalists, and producing reports or analytics around outreach activity. The supplied details do not specify the database's size, particular pitching workflows, or the reporting measures provided. Prospective users may therefore want to clarify those details when requesting pricing. The combination of outreach functions and cross-platform availability gives teams a defined starting point for evaluating the service.
For and against
For
- Media database included
- Journalist pitching tools
- Analytics and reporting
- Web, Android, and iOS availability
- 7-day trial
Against
- No free plan
- Pricing available only on request
The verdict
Roxhill brings contact discovery, pitching, and reporting into one paid service. The trial offers an evaluation period, while buyers should request details about pricing and workflows.
Who it suits
Roxhill suits organizations and professionals managing journalist outreach who need a media database, pitching, and reporting. It is also relevant to teams wanting web and mobile access.
The review
Roxhill is a paid communications platform that combines a media database with journalist pitching and analytics. It suits teams that need one service for finding contacts, managing outreach, and reviewing results across Android, iOS, and the web. Its value depends on whether those three functions justify a quote-based subscription for your workflow.
Overview
Founded in 2013 and headquartered in London, Roxhill is built around media-relations work rather than general project management. The combination of contact discovery, pitching, and reporting gives a PR team a coherent path from identifying journalists to measuring activity afterward. That breadth is useful for agencies and in-house communications groups that would otherwise coordinate separate tools.
There is no free plan, so Roxhill is aimed at organizations prepared to pay for a professional service. A seven-day trial provides a short evaluation window, but it is unlikely to replace a careful review of how the database, pitching process, and reporting fit an established team.
Key features
Media database
The media database is the foundation for contact discovery. It is the relevant capability for teams that need journalist information as part of campaign planning and want that activity inside the same service as outreach.
Journalist pitching
Journalist pitching makes Roxhill more than a reference directory. Teams can use the platform for the outreach stage of a campaign, which is a practical advantage when contact research and pitching are handled by the same users.
Analytics and reporting
Analytics and reporting provide a way to review communications activity after pitching. This matters for teams that must turn outreach into measurable internal reporting, rather than stopping once messages are sent.
Pricing
Roxhill uses paid, quote-based pricing. Buyers should request a price for their intended users and workflow; no public plan price is provided. There is no free plan, and the trial lasts seven days.
The seven-day trial is best treated as an initial fit check for the database, pitching process, and reporting needs. Organizations requiring a longer procurement or evaluation cycle should account for that short period before committing resources. Because pricing is on request, budget comparisons with fixed-price products require a direct quotation rather than a simple list-price calculation.
Platforms
Roxhill runs on Android, iOS, and the web. That combination supports teams that move between mobile devices and browser-based work, while preserving access for organizations that prefer a web-centered workflow.
Who it's for
Roxhill is a strong candidate for PR agencies and in-house communications teams that need media discovery, journalist outreach, and performance reporting in one paid product. It is less suitable for a small user who only needs occasional contact research, because there is no free tier and pricing requires a request.
It also fits teams that value mobile access alongside a web application. Buyers should look elsewhere if a transparent published price, a free plan, or a longer trial is central to their decision.
Pros and cons
Pros
- Three connected PR functions: a media database, journalist pitching, and analytics cover the main stages from finding contacts to reviewing outreach.
- Broad platform access: Android, iOS, and web support different working locations and devices.
- Short evaluation path: the seven-day trial lets prospective customers assess fit before a paid commitment.
Cons
- No free plan: occasional users cannot retain ongoing access without paying.
- Quote-based pricing: teams cannot judge cost from a public price list and must request terms.
- Limited trial length: seven days may be tight for organizations that need to compare workflows across a team.
Alternatives
Public Relations (PR) Software is the broader starting point for comparing PR products.
Cision is the better choice when realtime mention streams, AI-powered metrics, dashboards, and scheduled alerts are the priority; its paid Media Monitoring plan has no listed price and supports Android, iOS, web, and API access.
CARMA suits teams focused on monitoring online, print, broadcast, and social coverage with automated capture and analytics through its paid Standard and Professional plans.
PRgloo is worth considering when a published annual price is preferable: its paid Basic plan costs $3,500 per user per year and includes a free trial.
Prezly AI Press Release Optimizer is the alternative for buyers who want a freemium service with a free plan, free trial, and contact limits that begin at 5,000 on Essential.
Muck Rack is another option for media monitoring, pitching, reporting, and self-led onboarding, with paid Starter and Standard plans and API and web access.
Signal AI is an alternative for enterprise buyers seeking paid plans centered on signal and intelligence work through API and web platforms.
Agility PR Solutions is the option when social listening across Twitter, Facebook, Instagram, YouTube, and Reddit, including trend, engagement, sentiment, and share-of-voice tracking, is the primary requirement.
Onclusive Social is a web-based paid alternative with custom pricing and a demo-led buying process.
Verdict
Choose Roxhill if your PR team wants media contacts, journalist pitching, and reporting combined in a single service across mobile and web. Its main advantage is functional coverage in one product; its main drawback is the absence of a free plan, public pricing, or a longer evaluation period. Request a quote and use the seven-day trial only if that buying model fits your organization.