PIE by First Delivery

Plans and prices

Every plan, in full

On the record

API

First Delivery provides a REST API, real-time webhooks for order and driver updates, and dedicated developer support.firstdelivery.com · read 7 Oct 2026

Channels and POS

The product connects online ordering, phone orders, and third-party platforms to a shop’s POS system.firstdelivery.com · read 7 Oct 2026

Customer experience

PIE offers branded live order tracking, loyalty enrollment, direct-order promotion, and tools intended to reduce customer calls.firstdelivery.com · read 7 Oct 2026

Delivery choices

Shops can use their own staff and third-party fleets, with manual, semi-automatic, or automatic assignment to third-party fleets.firstdelivery.com · read 7 Oct 2026

Delivery operations

Its command center lets shops assign deliveries to their own drivers, third-party fleets, or both, and track drivers on a live map.firstdelivery.com · read 7 Oct 2026

Driver tools

The driver app includes scheduled shifts, order information, proof of delivery, ID verification, and automatic payout of earnings and tips.firstdelivery.com · read 7 Oct 2026

Integrations

First Delivery lists more than 50 integrations and names DoorDash Drive, Uber Direct, Toast, Square, and Slice among them.firstdelivery.com · read 7 Oct 2026

Intended customers

PIE is marketed to pizza shops seeking to coordinate in-house drivers and third-party delivery fleets.firstdelivery.com · read 7 Oct 2026

Pricing limits

The Lite plan lists marketplace-order POS integration, online ordering, and SMS marketing as unavailable add-ons; the pricing page does not state whether a free trial is offered.firstdelivery.com · read 7 Oct 2026

Purpose

PIE is a delivery management system designed exclusively for pizza shops.firstdelivery.com · read 7 Oct 2026

Security

Its terms say it uses safeguards including encryption of data in transit and at rest, access controls, and monitoring.firstdelivery.com · read 7 Oct 2026

Security incident notice

The terms say First Delivery will notify customers without undue delay and no later than 72 hours after becoming aware of certain security incidents involving customer content.firstdelivery.com · read 7 Oct 2026

Support and guarantee

The pizza page offers pizza-industry expert support and guarantees measurable delivery-efficiency improvements within 30 days or a money-back refund.firstdelivery.com · read 7 Oct 2026

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