OpenUp
Amsterdam, Netherlands
What it is
OpenUp provides workplace mental well-being support through expert sessions, group sessions, and self-guided learning. Employees at organizations with a partnership can book unlimited sessions without approval, with appointments available within 48 hours. The service offers coaching in 45 languages and lists more than 200 certified experts, including psychologists, lifestyle experts, financial coaches, nutritionists, and medical doctors. A roughly 10-minute Vitality Check gives users personalised recommendations and provides anonymised organisational insights. OpenUp says managers and HR cannot see who uses the service or what individuals discuss; employers receive aggregated, anonymised insights. Its AI coach helps people reflect and consider next steps but does not diagnose or provide clinical advice. A human escalation pathway is available any time for acute distress signals. The company says health data is held in the EU and its information security system is ISO 27001 and NEN 7510 certified. Web, Android, and iOS access are listed. Individuals without employer access can book a free first session, then purchase a three-session card for €€249.
For and against
For
- Unlimited sessions for employees with employer partnerships
- Appointments available within 48 hours
- Coaching offered in 45 languages
- Managers and HR do not see individual usage
- Available on web, Android, and iOS
Against
- Employer partnership pricing is on request
- Three-session card costs €€249
- AI coach does not provide clinical advice
The verdict
OpenUp pairs individual support with tools for reflection and employer-level aggregated insights. Access and costs differ for employees covered by an employer and people booking independently.
Who it suits
OpenUp is for employees and organisations seeking access to well-being sessions and self-guided resources. People without employer access can use its individual session option.
Plans and prices
Employer-covered employee access
Unlimited 1:1 consultations at no employee cost
Read 15 Oct 2026 · openup.com
Three-session card
3 online sessions · 25 minutes each
Read 1 Oct 2026 · openup.com
Employer partnership
Organisation-wide access · 1:1, group and self-guided services · HR insights
Read 15 Oct 2026 · openup.com
On the record
- 1:1 consultations
- Employees can book 25-minute online consultations with psychologists, lifestyle experts, financial coaches or other specialists.openup.com · read 15 Oct 2026
- AI coach
- The AI well-being coach helps users reflect, find relevant content and connect with an appropriate expert, but is not intended to diagnose or treat.openup.com · read 15 Oct 2026
- AI privacy
- OpenUp says Azure OpenAI processes coach input under zero-data-retention settings and that conversations are not used to train models.openup.com · read 15 Oct 2026
- AI session notes
- AI-assisted session notes require consent, are reviewed by the expert, and do not store audio or video recordings.openup.com · read 1 Oct 2026
- Android distribution
- The Android app is published by OpenUp Technologies B.V., has at least 10,000 downloads and supports deletion requests.play.google.com · read 15 Oct 2026
- API and SDK status
- Airframe reports that public documentation does not document an API or SDK for OpenUp.airframe.ai · read 15 Oct 2026
- Audience
- OpenUp serves employees, managers, family members and organisations ranging from start-ups to large enterprises.openup.com · read 1 Oct 2026
- Availability target
- The terms say OpenUp aims to assist users within 24 hours through chat, telephone or video.openup.com · read 15 Oct 2026
- Clinical scope limitation
- OpenUp’s terms describe the service as general mental-well-being support rather than diagnosis, medical treatment or a substitute for clinical care.openup.com · read 15 Oct 2026
- Company legal entity
- The privacy policy identifies OpenUp B.V. as the Amsterdam-based data controller registered under Dutch Chamber of Commerce number 77340159.openup.com · read 15 Oct 2026
- Company profile
- LinkedIn lists OpenUp as a privately held mental-health-care company founded in 2020 with 51–200 employees and headquarters in Amsterdam.linkedin.com · read 15 Oct 2026
- Compliance limitation
- Airframe reports that public materials do not document SOC 2 Type II, which may delay procurement requiring that certification.airframe.ai · read 15 Oct 2026
- Confidentiality
- Managers and HR do not see who uses OpenUp or what users discuss; employers receive anonymised, aggregated insights.openup.com · read 1 Oct 2026
- Data hosting
- OpenUp says health data is handled within the European Economic Area and its data is held in the EU.openup.com · read 1 Oct 2026
- Data hosting and processors
- The privacy policy names Microsoft Azure for hosting and video calls, Azure OpenAI for AI responses, Livestorm for OpenUp Spaces and Mollie for payments when users pay directly.openup.com · read 15 Oct 2026
- Documentation limitation
- Airframe reports that technical disclosures for video calling, security, data residency and hosting are limited publicly.airframe.ai · read 15 Oct 2026
- Expert network
- The platform lists more than 200 certified experts across psychologists, lifestyle experts, financial coaches, nutritionists and medical doctors.openup.com · read 1 Oct 2026
- Funding news
- OpenUp’s newsroom records a €20 million capital injection announced March 26, 2026.openup.com · read 15 Oct 2026
The review
OpenUp is a workplace mental well-being service combining expert sessions, group support and self-guided tools. It suits employees with employer coverage and organisations seeking a confidential benefit with aggregated reporting. The strongest reason to choose it is unlimited employer-covered sessions; independent access is much narrower.
Overview
OpenUp brings psychologists, lifestyle experts, financial coaches, nutritionists and medical doctors together with group sessions and self-guided learning. Its audience ranges from employees and managers to family members and organisations of different sizes. More than 200 certified experts and coaching in 45 languages give covered employees options across a range of needs.
Employer-covered employees can book sessions without approval, with appointments available within 48 hours. Managers and HR cannot see who uses the service or what they discuss; employers receive anonymised, aggregated insights instead. OpenUp states that its information security system is ISO 27001 and NEN 7510 certified, and that health data is handled within the European Economic Area and held in the EU.
Key features
- Therapy and coaching: Live sessions offer access to human experts, while unlimited booking under an employer partnership removes session quotas for employees. This is a substantial benefit for covered users, but not a feature of the independent three-session card.
- Self-guided support: The Vitality Check takes about 10 minutes and returns personalised recommendations as well as anonymised organisational insights. Mindfulness content and learning materials offer support between sessions, though they do not replace expert care.
- AI well-being coach: It helps users reflect and identify next steps, but does not diagnose or give clinical advice. A 24/7 human escalation pathway is offered for acute distress signals, and a separate support line is staffed at any time by qualified mental health first aid responders.
- Session notes: AI-assisted notes require consent and expert review; audio and video recordings are not stored. That offers a defined note-taking safeguard for users who choose the feature.
- Access and privacy: Employees can use Microsoft single sign-on to access MyOpenUp. Employers see aggregate insights rather than individual participation or discussion, which supports privacy while still giving organisations a high-level view.
Pricing
OpenUp is paid, with a free plan and free trial also offered. Employer partnership pricing is custom pricing, billed per employee per year; the package includes unlimited 1:1 sessions for employees. It is the relevant route for organisations, but the annual per-employee structure means buyers need a tailored quote before assessing cost.
People whose employer does not offer OpenUp can book a free first session, then purchase the Three-session card for €249, paid once. It includes three online sessions of 25 minutes each. This gives independent users a defined way to try expert support, but the short card is a limited alternative to ongoing employer coverage.
Platforms
OpenUp is available on Android, iOS and the web. Its mobile app is offered through the iOS App Store and Google Play Store.
Who it's for
OpenUp is best suited to employers that want confidential access to expert support and aggregate reporting, and to employees who can use the employer partnership for unlimited sessions. The multilingual expert network also makes it relevant to organisations with employees who prefer coaching in different languages. Individuals without workplace coverage have a route in, but should expect to pay for a three-session card after the free first session.
Pros and cons
- Pros: Unlimited employer-covered sessions without approval make repeat support practical; appointments within 48 hours reduce the wait for an initial session.
- Pros: More than 200 certified experts and coaching in 45 languages offer breadth across professional and practical well-being needs.
- Pros: Employers receive anonymised, aggregated insights without access to individual usage or conversations.
- Cons: Employer pricing is custom pricing, billed annually per employee, so organisations cannot compare a published rate upfront.
- Cons: Independent users receive three 25-minute sessions for €249, paid once after the free first session, rather than unlimited access.
Alternatives
Employee Mental Health Software is a useful starting point for comparing options across the category.
- Intellect is another paid service on Android, iOS and web, with a demo-based, unpublished price for its EAP plan.
- Optum Global EAP is a paid Android, iOS and web alternative with no free plan and pricing available by contacting Optum.
- MantraCare Corporate Wellness is worth considering if a free trial is a priority; it is paid and supports Android, iOS and web.
- Remente offers a free plan and Android, iOS and web access; its Remente Coach plan costs €190 a month.
- Modern Health has employer-sponsored PEPM pricing arranged through a conversation, with features and services determined by the benefit package.
- Siffi publishes Base counselling at €5 a month for 30.0% of total employees and Premium at €70 a month for 5.0% of total employees.
- Spring Health offers employer plans customized to the employer or health plan, with a demo requested for pricing.
- Unmind negotiates enterprise agreements based on population, geography and scope rather than publishing rates.
Verdict
Choose OpenUp if your organisation wants broad expert support, unlimited employee sessions and reporting that protects individual privacy. Its main strength is the combination of human access and confidentiality; look elsewhere if you need a published employer rate or substantial individual access without workplace coverage.