Driven
Antwerp, Belgium
What it is
Driven is a web-based sales performance and commission tool that gives teams a shared view of incentive plans and payouts. Its AI agent can take a compensation plan in PDF, spreadsheet, or text form, structure and validate it against historical payouts, and answer questions about commissions, payouts, and exceptions by tracing calculations to their source. It also monitors rep performance and plan progress and sends nudges aligned to incentives. The product covers commission calculation, quota and bonus management, plan simulation, approvals, payout tracking, and compensation reporting. Native integrations connect HubSpot and Salesforce for live deal data, Slack for nudges and approvals, and Claude and ChatGPT through an MCP connection for custom reporting. For other CRMs, the company suggests discussing roadmap options or CSV imports. Starter is free at no cost, with up to three seats and one plan. Pro costs €29 a month, billed per commissionee, with a three-seat minimum. Enterprise pricing is custom. The company says RevOps, Finance, and Operations teams manage compensation plans while sales reps get earnings and target visibility. Driven Tech BV is based in Antwerp and was founded in 2025.
For and against
For
- Free Starter plan includes up to three seats.
- AI agent validates plans against historical payouts.
- Tracks commissions, quotas, bonuses, and payouts.
- Native HubSpot, Salesforce, and Slack integrations.
Against
- Pro has a three-seat minimum.
- Other CRM options may require CSV imports or roadmap discussion.
- Enterprise pricing is custom.
- SOC 2 status is inconsistent across listed pages.
The verdict
Driven combines compensation-plan handling with calculations, monitoring, and payout tracking. Teams should confirm CRM fit and clarify the conflicting SOC 2 statements before choosing a plan.
Who it suits
Driven is aimed at RevOps, Finance, and Operations teams managing sales incentives, as well as sales reps seeking visibility into earnings and targets. Teams using Salesforce, HubSpot, or Slack have listed native integrations.
Plans and prices
Starter
3 seats maximum · 1 compensation plan · Driven Agents · Wiki
Read 15 Oct 2026 · driven.work
Enterprise
35 seats minimum · unlimited compensation plans · Driven Agents · Wiki
Read 15 Oct 2026 · driven.work
Pro
3 seats minimum · unlimited compensation plans · Driven Agents · Wiki
Read 15 Oct 2026 · driven.work
On the record
- Chrome extension
- A Chrome Web Store extension lets users view and manage Driven payouts inside HubSpot or Salesforce.driven.work · read 15 Oct 2026
- Commission questions
- The agent answers payout, commission, and exception questions by tracing calculations back to their source.driven.work · read 7 Oct 2026
- Company
- The pricing page identifies the maker as Driven Tech BV and lists its address as Sint-Pietersvliet 7, 2000 Antwerp, Belgium.driven.work · read 7 Oct 2026
- Company facts
- LinkedIn lists Driven as a privately held Antwerp software company founded in 2024 with 11–50 employees.linkedin.com · read 15 Oct 2026
- Documentation approach
- The product includes a Wiki, visual flowcharts and an Excel-like syntax for configuring complex plans without coding.driven.work · read 15 Oct 2026
- Feature: AI plan design
- Its agent can create or update compensation strategies from goals and uploaded PDFs, spreadsheets or text.driven.work · read 15 Oct 2026
- Feature: calculations
- Commission mathematics is deterministic and designed to eliminate spreadsheet calculation errors.driven.work · read 15 Oct 2026
- Feature: dashboards
- Personal dashboards show each salesperson earnings and target progress live.driven.work · read 15 Oct 2026
- Feature: dispute review
- Autopilot reviews inspect deal comments and disputes automatically, reducing manual finance investigation.driven.work · read 15 Oct 2026
- Feature: nudges
- Personalized alerts and weekly recaps prompt salespeople toward behaviors linked to their targets.driven.work · read 15 Oct 2026
- Feature: performance insights
- The performance agent analyzes data to identify revenue-driving behavior and recommend compensation changes.driven.work · read 15 Oct 2026
- Feature: reporting
- Driven produces management reports, audit trails, attainment and compensation-spend views in real time.driven.work · read 15 Oct 2026
- Feature: rep support
- Reps can ask the agent commission questions and receive answers with interactive flowcharts.driven.work · read 15 Oct 2026
- Founders
- A May 20, 2025 Belgian press release names Ludovic Diercxsens, Andres De Jonge and Tom De Kooning as the founding team.dvo.be · read 15 Oct 2026
- Funding news
- The SaaS News reported a €1.5 million funding round in September 2025 led by Pitchdrive with NewSchool VC and Belgian technology angels.thesaasnews.com · read 15 Oct 2026
- Implementation
- The product page says first-plan implementation is included during the first year and can go live in days without platform or consultant fees.driven.work · read 15 Oct 2026
- Integrations
- Native live synchronization is offered for HubSpot and Salesforce, while Slack handles alerts, nudges and approvals.driven.work · read 15 Oct 2026
- Legal entity
- The maker identifies the company as Driven Tech BV, VAT BE1006761119, at Sint-Pietersvliet 7 in Antwerp, Belgium.driven.work · read 15 Oct 2026
