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Cloudinary
Cloudinary · founded 2012
What it is
Cloudinary provides APIs for managing, transforming, and delivering images and video. Its platform covers the media lifecycle from ingestion and storage through moderation, asset management, search, transformation, delivery, and workflow automation. Listed capabilities include image and video transformations, video transcoding, adaptive streaming, and CDN delivery. AI features include smart crop, intelligent optimization, AI vision, generative fill and restore, background replacement, and image generation. Cloudinary Assets is presented as digital asset management with AI agents for organizing, finding, moderating, and automating work across assets. The Free plan includes an upload widget, API, search, and MCP server access, along with image and video features. It allows three users and one account with 25 monthly credits; listed limits include 20 MB per file and 225 GB of bandwidth. Integrations include Contentful, AWS, Google Cloud, Shopify, Figma, WordPress, and Zapier. Cloudinary lists access controls, single sign-on, multi-factor authentication, least-privilege access, SOC 2 Type II certification, and GDPR controls. The Free plan is available, and paid pricing starts at $89/mo (annual).
For and against
For
- APIs cover image and video management and delivery.
- Free plan includes API, search, and MCP access.
- Lists image and video transformations and transcoding.
- Integrations include Shopify, Figma, and WordPress.
- Lists SOC 2 Type II certification and GDPR controls.
Against
- Free plan allows one account and three users.
- Free plan has 25 monthly credits.
- Maximum file size is 20 MB.
- Paid pricing starts at $89/mo (annual).
The verdict
Cloudinary combines media management APIs with image and video tools across an end-to-end workflow. Its Free plan has defined user, account, credit, and file-size limits; paid pricing starts at $89/mo (annual).
Who it suits
Cloudinary is aimed at developers, teams, brands, and enterprises managing visual media and digital asset workflows. The Free plan has a three-user, one-account allowance and 25 monthly credits.
Plans and prices
Free
3 Users / 1 Account · 25 monthly credits
Read 29 Sep 2026 · cloudinary.com
Plus
3 Users / 2 Accounts · 225 monthly credits
Read 29 Sep 2026 · cloudinary.com
Advanced
5 Users / 3 Accounts · 600 monthly credits
Read 29 Sep 2026 · cloudinary.com
Enterprise
Custom plan · enhanced features, security, support, and services
Read 29 Sep 2026 · cloudinary.com
On the record
- AI capabilities
- Cloudinary lists smart crop, intelligent optimization, AI vision, generative fill, generative restore, background replacement, and image generation.cloudinary.com · read 29 Sep 2026
- API access
- Yescloudinary.com · read 20 Sep 2026
- API and developer access
- Cloudinary says its Free plan includes an upload widget, API, search, and access to MCP servers.cloudinary.com · read 29 Sep 2026
- Asset management
- Cloudinary Assets is presented as digital asset management with AI agents for organizing, finding, moderating, and automating across the asset lifecycle.cloudinary.com · read 29 Sep 2026
- Compliance
- Cloudinary’s Trust page identifies SOC 2 Type II certification and GDPR controls.cloudinary.com · read 29 Sep 2026
- Enterprise features
- The Enterprise plan lists security and compliance review, multi-CDN infrastructure, enterprise SLAs and support, a designated customer success manager, and SSO and provisioning API.cloudinary.com · read 29 Sep 2026
- Hosting and data location
- Cloudinary says it uses AWS servers worldwide and offers enterprise customers the option to store data in the EEA.cloudinary.com · read 29 Sep 2026
- Image and video features
- The site lists image and video transformations, video transcoding, adaptive streaming, and CDN delivery among the Free plan features.cloudinary.com · read 29 Sep 2026
- Integrations
- The integrations directory lists connections including Contentful, AWS, Google Cloud, Shopify, Figma, WordPress, and Zapier.cloudinary.com · read 29 Sep 2026
- Intended users
- Cloudinary describes its users as developers, teams, brands, and enterprises managing visual media and digital asset workflows.cloudinary.com · read 29 Sep 2026
- Media lifecycle
- Its platform covers media ingestion and storage, moderation, asset management, search, transformation, delivery, and workflow automation.cloudinary.com · read 29 Sep 2026
- Product
- Cloudinary describes its platform as AI-powered APIs for image and video management, transformation, and optimized delivery at scale.cloudinary.com · read 29 Sep 2026
- Reliability
- Cloudinary says it is committed to maintaining 99.9% uptime and publishes service status and availability information.cloudinary.com · read 29 Sep 2026
- Security
- Cloudinary says it supports access controls, single sign-on, multi-factor authentication, and least-privilege access, and conducts third-party penetration tests at least annually.cloudinary.com · read 29 Sep 2026
- Paid from
- 89cloudinary.com · read 20 Sep 2026
- Storage limit
- 225cloudinary.com · read 20 Sep 2026
- Support
- The Free plan includes support through forums, tickets, and email, while Plus lists expedited support.cloudinary.com · read 29 Sep 2026
