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CallMerlin

Breda, Netherlands

What it is

CallMerlin is an AI assistant for business systems, available through phone, chat, a widget, desktop, mobile, Slack and Teams. It supports workflows that span multiple systems, respond to triggers and include an analysis step with auto-inject. Reads can take place immediately; writes, emails and payment files require approval unless direct execution is enabled. The integrations page lists 96 native deep integrations and more than 900 options through managed connectors, with examples including HubSpot, Salesforce, Slack, Moneybird, Microsoft 365, Gmail, Stripe, Shopify and Zoom. The company says each teammate has an individual PIN and permissions are enforced server-side. Its Trust Center describes AES-256-GCM credential encryption, TLS protection in transit, and PIN plus 2FA access. By default, call transcripts and AI summaries are kept for up to 90 days, while audio is not retained. Plans start at €55/mo (annual), with a 7-day trial and no free plan. Android is in closed alpha; the iOS App Store listing is coming soon.

For and against

For

  • Connects workflows across multiple systems and triggers.
  • Lists 96 native integrations and 900+ managed connectors.
  • Reads can happen immediately.
  • Supports recurring follow-ups, task sequences and CRM sync.
  • Transcripts and summaries kept for at most 90 days by default.

Against

  • No free plan; starts at €55/mo (annual).
  • Android is in closed alpha.
  • iOS App Store listing is coming soon.
  • ISO 27001 and SOC 2 are planned, not certified.

The verdict

CallMerlin combines multi-system workflows with access through several business channels, while allowing approval gates for sensitive actions. Consider its annual paid plans, limited mobile availability and stated data-handling terms when deciding whether it fits your team.

Who it suits

CallMerlin may suit teams that want to connect business systems through conversational channels and coordinate follow-ups across them. Its available channels include web, desktop, Slack and Teams, while Android and iOS availability is limited as described.

Plans and prices

Starter

€55a month, billed yearly

150 minutes/month · 50 lead lookups/month · 3 integrations · 1 phone number

Professional

€109a month, billed yearly

400 minutes/month · 75 lead lookups/month · 8 integrations · 1 phone number

Business

€219a month, billed yearly

1,000 minutes/month · 100 lead lookups/month · 20 integrations · 3 phone numbers

Enterprise

Priced on request

Unlimited minutes · 150 lead lookups/month · unlimited integrations, phone numbers, PIN users, dashboard users and widget slots · dedicated support

Every plan, in full

On the record

AI data use
The privacy policy says customer data is not used to train AI models and that conversation messages, audio/transcripts and files may be sent to xAI for inference.callmerlin.app · read 3 Oct 2026
Approvals
Reads can happen immediately, while writes, emails and payment files wait for approval unless direct execution is enabled.callmerlin.app · read 3 Oct 2026
Availability limits
The download page says Android is in closed alpha and the iOS App Store listing is coming soon.callmerlin.app · read 3 Oct 2026
Company
CallMerlin identifies Small Guy B.V. as its operator and says it is based in the Netherlands.callmerlin.app · read 3 Oct 2026
Compliance
CallMerlin says it is listed in the CSA STAR registries and clarifies that the listings are transparency disclosures, not third-party audit certificates; ISO 27001 and SOC 2 are planned and not yet certified.callmerlin.app · read 3 Oct 2026
Data residency
The Trust Center says Google Cloud hosting is in the Netherlands and personal data stays in the EU; its privacy policy notes some AI or telephony data may be transferred to US subprocessors.callmerlin.app · read 3 Oct 2026
Examples
Listed integrations include HubSpot, Salesforce, Slack, Moneybird, Microsoft 365, Gmail, Stripe, Shopify and Zoom.callmerlin.app · read 3 Oct 2026
Integrations
The integrations page lists 96 native deep integrations and says 900+ are available through managed connectors.callmerlin.app · read 3 Oct 2026
Permissions
CallMerlin says each teammate has an individual PIN and permissions are enforced server-side.callmerlin.app · read 3 Oct 2026
Product
CallMerlin describes itself as an AI Chief of Staff that connects to business systems and can be used through phone, chat, widget, desktop, mobile, Slack and Teams.callmerlin.app · read 3 Oct 2026
Retention
The privacy policy says call transcripts and AI summaries are kept for at most 90 days by default and audio is not retained.callmerlin.app · read 3 Oct 2026
Security
The Trust Center states that credentials use AES-256-GCM encryption, data is protected in transit by TLS, and access uses PIN plus 2FA.callmerlin.app · read 3 Oct 2026
Support
The Trust Center lists [email protected] and says it responds to privacy requests within 7 days.callmerlin.app · read 3 Oct 2026
Workflows
The product supports workflows with multiple systems, triggers and an analysis step with auto-inject.callmerlin.app · read 3 Oct 2026

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