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BrightDime
Charlotte, North Carolina
What it is
BrightDime provides workplace financial wellness programs that combine coaching, education, and digital tools. Its dashboard can connect banking, credit card, loan, retirement, and investment accounts so users can track progress toward financial goals. Coaching includes scheduled 15–30 minute video, phone, or private in-app chat sessions, plus on-demand in-app chat and SMS. BrightDime Complete adds a library of videos, tools, and educational content, along with employee engagement materials such as emails, videos, webinars, and QR codes. Credit coaching covers utilization guidance and a personalized improvement plan; BrightDime says using the service does not affect a user’s credit score. Financial topics include budgeting, debt, credit, savings, emergency savings, retirement, estate planning, homeownership, mortgages, home equity, and major purchases. The company says sponsoring employers cannot see coaching session content or individual conversation details. Essentials is free for enterprise accounts with at least 5,000 users. Core starts at $0.20 per user per month with a $250 monthly minimum; Complete starts at $1.50 per eligible user per month with the same minimum.
For and against
For
- Connects banking, credit, loan, retirement, and investment accounts
- Offers scheduled and on-demand coaching channels
- Complete includes videos, tools, and educational content
- Credit coaching includes a personalized improvement plan
- Employers cannot see individual coaching conversation details
Against
- Essentials requires a minimum of 5,000 users
- Core and Complete have a $250 monthly minimum
- One-on-one coaching is an add-on for Essentials and Core
- Access is provided through a web platform
The verdict
BrightDime combines account tracking, coaching, education, and employer engagement for workplace financial wellness. Plan minimums and add-on requirements are important when matching the service to an organization’s size and desired coaching access.
Who it suits
BrightDime suits organizations seeking employee financial wellness programs for teams ranging from small groups to tens of thousands of employees. Employees who want coaching, account aggregation, education, or credit guidance may use its web platform through an employer.
Plans and prices
BrightDime Essentials
Minimum 5,000 users · one-on-one coaching add-on · account aggregation add-on · custom events add-on
Read 15 Oct 2026 · brightdime.com
BrightDime Core
One-on-one coaching add-on · custom events add-on
Read 15 Oct 2026 · brightdime.com
BrightDime Complete
One-on-one coaching included · account aggregation included · custom events included
Read 15 Oct 2026 · brightdime.com
On the record
- Account aggregation
- Users can connect banking, credit-card, loan, retirement and investment accounts into a centralized dashboard.brightdime.com · read 15 Oct 2026
- Analytics
- Core includes an employee analytics dashboard with a real-time view intended to support budgeting, debt reduction and spending habits.brightdime.com · read 15 Oct 2026
- Coaching
- Employees can receive personalized one-on-one coaching for budgeting, debt, savings, retirement and major purchases through scheduled or on-demand sessions.brightdime.com · read 15 Oct 2026
- Company headquarters
- LinkedIn lists headquarters in Charlotte, North Carolina, with a primary address at 933 Louise Ave.linkedin.com · read 15 Oct 2026
- Company partners
- The about page names Vitality, Benefitfocus, UBA and LifeBalance as organizations trusting BrightDime.brightdime.com · read 15 Oct 2026
- Company size
- LinkedIn lists BrightDime as a privately held 11–50 employee company.linkedin.com · read 15 Oct 2026
- Compliance claim
- The security brief says BrightDime completed an independent SOC 2 Type 1 examination.immanuel.com · read 15 Oct 2026
- Credit coaching
- Its credit coaching includes credit utilization guidance and a personalized improvement plan, and the site says using BrightDime does not affect a user’s credit score.brightdime.com · read 28 Sep 2026
- Credit improvement
- The service offers personalized coaching and technology intended to help employees improve credit scores.brightdime.com · read 15 Oct 2026
- Dashboard workflow
- The help guide describes dashboard tiles for net worth, budgets, weekly tips and personalized articles or webinars.library.brightdime.com · read 15 Oct 2026
- Data-sale policy
- The security brief says BrightDime limits collection to service needs and does not sell user data to third parties.immanuel.com · read 15 Oct 2026
- Developer documentation
- The public BrightDime pages reviewed provide user help content but do not describe a public API, SDK, open-source license or self-hosting package.brightdime.com · read 15 Oct 2026
- Education
- BrightDime Complete includes access to a library of videos, tools, and educational content.brightdime.com · read 28 Sep 2026
- Educational content
- The plans provide libraries of videos, tools and educational content, with Essentials also offering monthly live webinars and spotlight sessions.brightdime.com · read 15 Oct 2026
- Employer engagement
- BrightDime Complete offers an employee engagement strategy using emails, videos, webinars, QR codes, and other materials.brightdime.com · read 28 Sep 2026
- Engagement support
- Complete includes employer engagement support using emails, videos, webinars and QR codes.brightdime.com · read 15 Oct 2026
- Estate planning
- The platform provides educational guidance for creating wills and understanding estate planning.brightdime.com · read 15 Oct 2026
- Financial dashboard
- The platform can connect banking, credit card, loan, retirement, and investment accounts in one dashboard to track progress toward financial goals.brightdime.com · read 28 Sep 2026