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Adverity
The About page lists Adverity GmbH at Rathausstrasse 1, Vienna, Austria.
What it is
Adverity is a marketing data intelligence product built around Adverity Connect and Adverity Atlas. Connect collects information from more than 600 sources, harmonizes marketing metrics, checks data quality, and sends data to customer warehouses. Atlas sits on a warehouse as a read-only layer, adding governed context for AI without moving warehouse data. It supports Snowflake, BigQuery, Databricks, and Redshift. Atlas can answer cross-platform questions, identify anomalies, and run scheduled automations with provenance for answers. Customer credentials can connect OpenAI, Anthropic, Azure OpenAI, or Google Gemini. Access is available through a REST API, CLI, and MCP server. Listed connectors include Google Ads, Google Analytics 4, Meta, LinkedIn Ads, TikTok Ads, Salesforce, and Snowflake. Adverity also lists spend tracking, pipeline tracking, custom dashboards, and CRM reporting. The company launched in 2015 and is based in Vienna, Austria. Pricing uses customized quotes, and a 14-day free trial is available.
For and against
For
- Connect supports more than 600 data sources
- Atlas works with major cloud warehouses
- Cross-platform questions and anomaly detection
- REST API, CLI, and MCP server access
- 14-day free trial
Against
- Pricing is available only by customized quote
- Atlas is read-only and does not move warehouse data
- Use of listed LLMs requires customer credentials
The verdict
Adverity combines data collection and harmonization with warehouse-based AI analysis. Its customized pricing and enterprise-oriented implementation model warrant a direct quote.
Who it suits
Adverity suits marketing teams that need data from many sources consolidated into warehouses and analyzed across platforms. Its API, CLI, and MCP access also fit teams building their own workflows.
Plans and prices
Customized quote
Quote tailored to each client’s needs and requirements
Read 11 Oct 2026 · adverity.com
On the record
- AI features
- Atlas answers cross-platform questions, surfaces anomalies, and supports scheduled automations with answer provenance.adverity.com · read 11 Oct 2026
- API access
- Atlas is available through a REST API, CLI, and MCP server.adverity.com · read 11 Oct 2026
- Atlas
- Atlas sits on a data warehouse and gives AI governed context for understanding marketing data.adverity.com · read 11 Oct 2026
- Company history
- Adverity says it launched in 2015.adverity.com · read 11 Oct 2026
- Connect
- Connect pulls data from 600+ sources, harmonizes marketing metrics, monitors data quality, and delivers data to customer warehouses.adverity.com · read 11 Oct 2026
- Data protection
- Adverity says processed data assets are encrypted at rest and stored in secure facilities in the European Union and United States.adverity.com · read 11 Oct 2026
- Integrations
- The connector directory lists integrations including Google Ads, Google Analytics 4, Meta, LinkedIn Ads, TikTok Ads, Salesforce, and Snowflake.adverity.com · read 11 Oct 2026
- LLM support
- Atlas supports OpenAI, Anthropic, Azure OpenAI, and Google Gemini using customer credentials.adverity.com · read 11 Oct 2026
- Pricing
- The pricing page offers customized quotes and says Adverity does not use rigid pricing plans.adverity.com · read 11 Oct 2026
- Privacy compliance
- The security page says Adverity processes personal information in compliance with GDPR and UK GDPR and honors California CCPA privacy rights.adverity.com · read 11 Oct 2026
- Product
- Adverity describes itself as a marketing data intelligence company with Adverity Atlas, a marketing knowledge layer, and Adverity Connect, an enterprise marketing ETL product.adverity.com · read 11 Oct 2026
- Security
- Adverity states that it holds SOC 2 Type 2 and ISO/IEC 27001 certifications and is audited yearly.adverity.com · read 11 Oct 2026
- Support
- Adverity describes dedicated implementation and account managers, professional services, educational resources, and 24-hour-a-day support.adverity.com · read 11 Oct 2026
- Trial
- An Adverity blog post says users can try the solution free of charge for 14 days.adverity.com · read 11 Oct 2026
- Warehouse support
- Atlas supports Snowflake, BigQuery, Databricks, and Redshift, and works as a read-only layer without moving warehouse data.adverity.com · read 11 Oct 2026
