ZOE
What it is
ZOE is a nutrition app that helps users make food choices using nutrition science and mindful eating. Its Processed Food Risk Scale distinguishes processed foods it marks as high-risk from those that may fit into a varied diet. Users can photograph meals and snacks to receive scores and find healthier options, with input from AI and scientific research. Scores reflect factors such as blood sugar and fat impact, macronutrient balance, and fiber. The app also tracks daily scores, streaks, and achievable goals without calorie counting. ZOE is available on Android and iOS. The free app costs nothing; ZOE Plus adds personalised scores, unlimited learning, and an ad-free experience for $15.99 a month or $99.99 a year. ZOE says its program is available in the continental United States, Hawaii, and the UK, while testing and membership products are unavailable in New York. It is intended for general wellness, not diagnosis or treatment. Meal photo logging may collect photo metadata, including date, time, and precise location.
For and against
For
- Scores meals using several nutrition factors
- Tracks goals, daily scores, and streaks
- Free app plan is available
- Works on Android and iOS
Against
- Plus costs $15.99 monthly or $99.99 yearly
- Testing and membership products unavailable in New York
- Meal photos may include precise location metadata
The verdict
ZOE combines meal scoring, processed-food guidance, and progress tracking in a general-wellness app. Consider its regional limits and photo metadata collection, and note that personalised scores and ad-free use require Plus.
Who it suits
ZOE may suit people who want nutrition guidance and meal tracking without calorie counting. Its program availability and wellness-only scope are worth considering before signing up.
Plans and prices
ZOE App
Science-backed nutrition app · free download
Read 9 Oct 2026 · zoe.com
ZOE Plus monthly
Personalised scores · unlimited learning · ad-free
Read 9 Oct 2026 · zoe.com
ZOE Plus yearly
Personalised scores · unlimited learning · ad-free
Read 9 Oct 2026 · zoe.com
On the record
- Availability
- ZOE says its program is available in the continental United States and Hawaii, and also in the UK; testing and membership products are unavailable in New York.zoe.com · read 9 Oct 2026
- Food risk scale
- The app’s Processed Food Risk Scale helps users understand which processed foods are high-risk and which can fit into a healthy, diverse diet.zoe.com · read 9 Oct 2026
- Habit tracking
- The app tracks daily scores, streaks, and achievable goals without calorie counting.zoe.com · read 9 Oct 2026
- Meal photos
- Users can photograph meals and snacks to get scores and find healthier options, informed by AI and scientific research.zoe.com · read 9 Oct 2026
- Meal scoring
- Meal scores consider factors including blood sugar and fat impact, macronutrient balance, and fiber content.zoe.com · read 9 Oct 2026
- Medical scope
- ZOE says it is for general wellness and is not intended to diagnose or treat medical conditions.zoe.com · read 9 Oct 2026
- Plus features
- ZOE Plus includes personalised scores, unlimited learning, and an ad-free experience.zoe.com · read 9 Oct 2026
- Privacy
- ZOE’s privacy policy says meal photo logging may collect photo metadata, including the date, time, and precise location where a photo was taken.zoe.com · read 9 Oct 2026
- Purpose
- The app uses nutrition science to help users make smarter food choices and improve their health through mindful eating.zoe.com · read 9 Oct 2026
- Subscription management
- ZOE Plus subscriptions are managed through the phone’s App Store subscriptions settings.zoe.com · read 9 Oct 2026
- Support
- Free app users can report bugs through the app’s feedback section or email [email protected].zoe.com · read 9 Oct 2026
