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Trend
What it is
Trend is a self-serve marketplace where brands commission custom photos and videos from content creators. Projects can request product photography, testimonials, unboxing clips, product-in-use content, scenery photography, or product videography. The workflow covers setting up a project, reviewing creator applications, shipping products, messaging creators, and approving and downloading the finished work. Trend says it vets creators before they join, and brands can review applications. Approved content includes full licensing and distribution rights for social media, websites, ads, and other channels. Creator jobs use 20, 40, or 60 credits, with each job producing five photos or two videos. One-time packages start at $550, paid once for Starter, which includes up to 6 videos or 15 photos, and go up to $3,872, paid once for Scale, for up to 56 videos or 140 photos; credits expire 12 months after purchase. Trend estimates production takes two to three weeks on average, depending on how proactively customers use the platform. Its enterprise offer is aimed at large brands and agencies and includes custom content solutions and account management. The service is available on web and iOS; its iPhone app requires iOS 16.0 or later.
For and against
For
- Brands can review creator applications.
- Approved content includes licensing and distribution rights.
- Projects cover photography and multiple video formats.
- Enterprise services include custom solutions and account management.
Against
- Starter costs $550, paid once.
- Credits expire 12 months after purchase.
- Production averages two to three weeks.
- iPhone app requires iOS 16.0 or later.
The verdict
Trend combines creator sourcing, project coordination, and content rights in one marketplace. Buyers should weigh package credits and their expiration against the stated production estimate and project needs.
Who it suits
Trend suits brands seeking commissioned product and lifestyle visuals through a creator marketplace. Its enterprise offering is directed at large brands and agencies needing content at scale.
Plans and prices
Starter
Up to 6 videos or 15 photos · credits expire 12 months after purchase
Read 9 Oct 2026 · trend.io
Essential
Up to 14 videos or 35 photos · credits expire 12 months after purchase
Read 9 Oct 2026 · trend.io
Growth
Up to 28 videos or 70 photos · credits expire 12 months after purchase
Read 9 Oct 2026 · trend.io
Scale
Up to 56 videos or 140 photos · credits expire 12 months after purchase
Read 9 Oct 2026 · trend.io
Enterprise
For large brands and agencies · custom content solutions · account management
Read 9 Oct 2026 · trend.io
On the record
- Content types
- Customers can request product photography, testimonial and unboxing videos, product-in-use content, scenery photography, and product videography.trend.io · read 9 Oct 2026
- Creator review
- Trend says it vets creators before they join its network and lets brands review creator applications.trend.io · read 9 Oct 2026
- Credit usage
- The credits page lists creator jobs at 20, 40, or 60 credits, with each job producing five photos or two videos.trend.io · read 9 Oct 2026
- Customer support
- Trend says it provides email and text support, and its website links to a help center and feature request form.trend.io · read 9 Oct 2026
- Delivery estimate
- Trend says content production takes two to three weeks on average, depending on how proactively customers use the platform.trend.io · read 9 Oct 2026
- Enterprise audience
- The enterprise offering is aimed at large brands and agencies that need photo, video, and user-generated content at scale.trend.io · read 9 Oct 2026
- Enterprise features
- Enterprise services include custom content solutions, account management, and monthly, quarterly, or annual payment options.trend.io · read 9 Oct 2026
- Licensing
- Trend says approved content comes with full licensing and distribution rights for use on social media, websites, ads, and other channels.trend.io · read 9 Oct 2026
- Mobile app
- The Trend.io Custom Content app is listed as an iPhone app requiring iOS 16.0 or later.apps.apple.com · read 9 Oct 2026
- Pricing model
- Trend says customers purchase creator credits, pay for chosen creators, and have no subscriptions, software fees, or contracts.trend.io · read 9 Oct 2026
- Product
- Trend is a self-serve content marketplace connecting brands with content creators for custom photos and videos.trend.io · read 9 Oct 2026
- Product security
- Trend says its vetted creator network guarantees that products will not be stolen or lost.trend.io · read 9 Oct 2026
- Project workflow
- The workflow includes creating a project, reviewing creator applications, shipping products, messaging creators, and approving and downloading content.trend.io · read 9 Oct 2026