Spellexo

Spellexo is a 3D and augmented reality product viewer for ecommerce. Shoppers can rotate products, inspect angles, and place products in a room at true scale; merchants can tailor the experience to products or variants. On iPhone, iPad, and virtually all Android devices, shoppers can use AR without installing a separate app. The interactive viewer starts when a shopper opens it, so it adds no viewer-related work to the product page’s initial load. Spellexo uses a proprietary .spellexo format combining Gaussian splats, geometry, and custom shaders. Free accepts only .spellexo uploads, while paid plans also accept .sog Gaussian splats and .glb models. The service is available as a Shopify app and WooCommerce plugin. Analytics and telemetry can track interaction time, zoom rates, and AR activations. The free plan allows one product or variant. Paid plans start with Starter at $30 a month for 40 products or variants; higher tiers allow up to 500. Product asset creation is quoted separately from the plans.

Spellexo offers interactive 3D and AR viewing for ecommerce, with integrations for Shopify and WooCommerce. The free plan is limited to one product or variant and one upload format; paid plans accept additional formats and larger catalogs.

Spellexo may suit ecommerce merchants who want shoppers to inspect 3D product views or use room-scale AR. Its Shopify app is described for furniture and home brands.

Spellexo is an ecommerce viewer for brands that want shoppers to examine products in 3D and place them in a room with AR. It is most compelling for furniture and home sellers, where scale and shape can affect a purchase. Its practical trade-off is a narrow free tier and paid plans whose catalog capacity rises with the monthly cost.

Overview

Shoppers can rotate products, inspect different angles, and place items at true scale on iPhone, iPad, and virtually all Android devices without installing another app. That makes Spellexo more relevant when a product’s proportions or appearance in a room matter than when a conventional image gallery already answers the main buying questions. Merchants can associate viewing experiences with products or variants.

The viewer starts when a shopper opens it, so it adds no viewer-related work to the product page’s initial load. Spellexo’s proprietary .spellexo format combines Gaussian splats, geometry, and custom shaders. Paid plans also accept .sog Gaussian splats and .glb models, while Free accepts only .spellexo. Analytics and telemetry can track interaction time, zoom rates, and AR activations, giving merchants signals about how shoppers engage with the experience.

Key features

• Interactive 3D and AR: Rotation and angle inspection help shoppers examine an item; room-scale placement can clarify how it might fit in a space. This is most useful for visually distinctive or space-dependent products.
• Product and variant matching: Merchants can match experiences to products or variants, which makes the viewer more adaptable than a single generic presentation.
• Shopify and WooCommerce integrations: The Shopify app and WooCommerce plugin give merchants on either platform a direct integration path.
• File-format choice on paid plans: Support for .sog Gaussian splats and .glb models broadens the accepted upload formats beyond the proprietary .spellexo format. Free’s single-format restriction may make it a poor fit for merchants whose assets are already in other supported formats.

Pricing

The free plan costs nothing and covers 1 product or variant, with .spellexo as the only accepted format. It is a small-scale way to assess the viewer, not a broad product catalog solution. Paid plans add other formats and higher catalog limits:

• Starter: $30 a month, billed $30 monthly or at a $28 monthly equivalent billed annually, for 40 products or variants. It suits a small catalog that needs paid-format uploads.
• Pro: $70 a month, billed $70 monthly or at a $63 monthly equivalent billed annually, for 100 products or variants. It offers more room for a growing catalog.
• Grow: $120 a month, billed $120 monthly or at a $105 monthly equivalent billed annually, for 200 products or variants. This is a better fit for merchants with a larger range to cover.
• Scale: $200 a month, billed $200 monthly or at a $170 monthly equivalent billed annually, for 500 products or variants. Its higher ceiling is aimed at extensive catalogs.
• Enterprise: Custom pricing for custom catalog size, presentation, and service. It is the option for requirements that do not fit the fixed catalog tiers.

Plan selection is shaped chiefly by catalog size and upload format: a merchant with one suitable .spellexo asset can start free, while a larger catalog or a need for .sog or .glb uploads requires a paid tier. Product asset creation is quoted separately from the plans, so it adds a separate cost when merchants need that work.

Platforms

Spellexo is listed for Android, iOS, and web. For shoppers, AR works on iPhone, iPad, and virtually all Android devices without a separate app install. Merchants can connect through the Shopify app or WooCommerce plugin.

Who it's for

Furniture and home brands are the clearest fit, particularly when customers need to judge an item’s scale or form beyond static product images. The viewer also suits merchants who want app-free mobile AR and can justify catalog-based subscription pricing. It is less suitable for a merchant wanting to cover many products at no cost or needing uploads in formats beyond .spellexo on the free plan.

Pros and cons

• Pro: True-scale AR on major mobile devices without a separate app lowers friction for shoppers considering how an item fits in their space.
• Pro: The viewer loads only when opened, avoiding viewer-related work during the product page’s initial load.
• Pro: Paid .sog and .glb support gives merchants alternatives to the proprietary format.
• Con: Free is capped at one product or variant and .spellexo uploads, limiting its usefulness for an active catalog.
• Con: Paid plan costs rise with catalog capacity, and asset creation work is priced separately.

Alternatives

Product Visualization Software is a broader category directory for comparing options. Choose 3DBAE instead if its free-forever Hobby plan’s 1 project and storage-based limits better suit a small project. Cylindo is an option for businesses seeking quote-tailored platform pricing. Consider 3D Product Config instead when a paid configuration-focused plan with a free trial is a closer fit. Mazing is another paid option with a free trial. INHAABIT is an alternative for web and mobile platforms. TARDIS may suit merchants looking for a freemium option whose pricing scales with catalog size and traffic. GingXR is an alternative with paid plans denominated in INR. Roomvo may suit independent retailers seeking a free room visualizer, subject to its approved-brand product availability.

Verdict

Choose Spellexo if your furniture or home catalog benefits from interactive 3D and app-free, true-scale AR, and your budget can support a paid tier as coverage grows. The on-demand viewer and mobile placement are its strongest reasons to choose it; the single-item, single-format free plan is the main reason to look elsewhere if you need broad catalog coverage without a subscription.