Mazing
Vienna, Austria
What it is
Mazing is an AI-powered visual commerce platform for furniture manufacturers and retailers. It brings AI visuals, 3D, augmented reality, configurators, and content management together for product development, sales, and e-commerce workflows. The platform can create lifestyle renderings and product videos, and generate an initial 3D model from AI in about 30 seconds.
Customers can launch browser-based AR from a QR code or web link without requiring shoppers to download an app. The configurator supports changes to colors, textures, geometries, and other product elements through Mazing’s UI or a customer’s own interface. Listed integrations include Shopify, Shopware, WooCommerce, Adobe Commerce, and custom shops, alongside API and workflow options. Mazing adds a visual layer to existing stores without changing store structure, backend, payment system, or checkout flow. It is a paid service with a seven-day trial and no free plan. Starter is listed at $9,900 a month, Growth at $39,900 a month, and Scale at $94,900 a month.
For and against
For
- Creates AI lifestyle renderings and product videos
- Browser-based AR opens from a QR code or link
- Configurator supports product color and geometry changes
- Lists integrations with several commerce platforms
Against
- No free plan
- AI 3D model optimization costs extra on Starter and Growth
- Developer support for complex configurator integrations starts at Premium
The verdict
Mazing combines product visualization tools with configurators and store integrations for furniture commerce. Compare plan inclusions and integration needs before selecting a tier.
Who it suits
Mazing is aimed at furniture manufacturers and retailers working across product development, sales, and e-commerce. It may suit businesses that want to add 3D or browser-based AR product experiences to existing shops.
Plans and prices
Starter
10 hosted 3D/AR models · 5 AI 3D models/mo · 2 AI lifestyle renderings/mo · 2 AI product videos/mo
Read 29 Sep 2026 · mazingxr.com
Growth
100 hosted 3D/AR models · 25 AI 3D models/mo · 10 AI lifestyle renderings/mo · 10 AI product videos/mo
Read 29 Sep 2026 · mazingxr.com
Scale
Unlimited models and variants · batch processing · AI 3D optimization included · custom UI configurator
Read 29 Sep 2026 · mazingxr.com
On the record
- AI content
- The platform creates AI lifestyle renderings and product videos, and can generate an initial 3D model from AI in about 30 seconds.mazingxr.com · read 29 Sep 2026
- Audience
- Mazing says its platform is designed for furniture manufacturers and retailers, with workflows spanning product development, sales, and e-commerce.mazingxr.com · read 29 Sep 2026
- Company history
- Mazing says it has developed online retail solutions since 2017 and launched Mazing in 2020.mazingxr.com · read 29 Sep 2026
- Configurator
- The configurator supports changing product colors, textures, geometries, and other elements through Mazing’s UI or a customer’s own interface.mazingxr.com · read 29 Sep 2026
- Existing shops
- Mazing says it adds a visual presentation layer to existing stores while leaving their structure, backend, payment system, and checkout flow unchanged.mazingxr.com · read 29 Sep 2026
- Integrations
- Mazing lists integrations for Shopify, Shopware, WooCommerce, Adobe Commerce, and custom shops, and describes API and custom workflow options.mazingxr.com · read 29 Sep 2026
- Notable limits
- AI 3D model optimization costs extra on Starter and Growth, while it is included in Scale.mazingxr.com · read 29 Sep 2026
- Product
- Mazing describes itself as an AI-powered visual commerce platform for furniture manufacturers that combines AI visuals, 3D, augmented reality, configurators, and content management.mazingxr.com · read 29 Sep 2026
- Security and privacy
- The Starter plan lists GDPR analytics and hosting and 3D model encryption as included functions.mazingxr.com · read 29 Sep 2026
- Support
- Mazing says integration options depend on the plan and that developer support for more complex configurator integrations is available from the Premium plan upwards.mazingxr.com · read 29 Sep 2026
- Web AR
- Customers can launch AR experiences in a browser from a QR code or web link without downloading an app.mazingxr.com · read 29 Sep 2026
