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SMSPortal

The company lists West Office Tower, Century City, Cape Town, South Africa as its physical address.

Plans and prices

Free

Free

100 free SMS · testing and product exploration

Standard

$0.08usage-based

From $0.08 per message · no subscription · no contract

Enterprise

Priced on request

High-volume SMS · account feature benefits · VIP support

Every plan, in full

On the record

Acquisition completion
LINK Mobility reported the acquisition completed on 14 February 2025 and said SMSPortal would continue as a South African business unit.linkmobility.com · read 15 Oct 2026
API
The homepage provides API examples for C#, Java, PHP, Python, Go, Node.js, Ruby and PowerShell.smsportal.com · read 9 Oct 2026
API authentication
API requests support Basic Authentication or 24-hour token authentication using generated client credentials.docs.smsportal.com · read 15 Oct 2026
API code recipes
Official recipes cover C#, Java, PHP, Python, Go, Node.js, Ruby and PowerShell.docs.smsportal.com · read 15 Oct 2026
API endpoint
The documented REST base URL is https://rest.smsportal.com, with versioned paths such as /v1.docs.smsportal.com · read 15 Oct 2026
Automation
Automation Flows let businesses create goal-specific visual journeys that send relevant texts and use real-time analytics.smsportal.com · read 9 Oct 2026
Automation flows
Visual automations can send surveys, order reminders, after-sales texts and goal-specific customer journeys.smsportal.com · read 15 Oct 2026
Automation triggers
Flow Builder supports keyword, opt-out and fallback reply filters, with actions to send or forward responses.docs.smsportal.com · read 15 Oct 2026
Company history
SMSPortal says it was founded in Cape Town and grew from a bootstrapped garage startup into a cloud communications platform provider.smsportal.com · read 9 Oct 2026
Company ownership
LINK Mobility announced on 24 June 2025 that it would acquire SMSPortal for up to USD 145 million, including conditional payments.linkmobility.com · read 15 Oct 2026
Company profile
LinkedIn lists SMSPortal as privately held, founded in 2002, headquartered in Cape Town and employing 11–50 people.linkedin.com · read 15 Oct 2026
Credit expiry
Purchased SMS credits expire 12 months after purchase.docs.smsportal.com · read 15 Oct 2026
Data protection
The pricing comparison lists GDPR compliance, encrypted-at-rest and encrypted-in-transit protections, and a 256-bit SSL connection.smsportal.com · read 9 Oct 2026
Documentation
The help centre contains API integration, getting-started guides, how-to articles and FAQs.docs.smsportal.com · read 15 Oct 2026
Feature limitation
The FAQ says sender names cannot be changed to arbitrary names, and USSD, email and MMS services are unavailable.docs.smsportal.com · read 15 Oct 2026
GDPR role
SMSPortal describes itself as a GDPR data processor while customers remain data controllers.docs.smsportal.com · read 15 Oct 2026
Hosting and security
Servers are hosted in Teraco South African data centres across CT1 and CT2; the facilities are described as Tier III+ and SOC 2 Type II certified.docs.smsportal.com · read 15 Oct 2026
Industries
SMSPortal presents solutions for financial services, lead generation, healthcare, media and entertainment, travel and hospitality, and retail and e-commerce.smsportal.com · read 9 Oct 2026

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