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On the recordRead 11 Oct 202617 facts
lua.sh
Plans and prices
Free
Free
5 links · 100 click events/mo · shared domain · 1 tag
Read 11 Oct 2026 · lua.sh
Starter
$19a month
1,000 links · 50,000 click events/mo · 10 custom domains · 25 tags
Read 11 Oct 2026 · lua.sh
Pro
$49a month
5,000 links · 150,000 click events/mo · 50 custom domains · 100 tags
Read 11 Oct 2026 · lua.sh
Growth
$149a month
20,000 links · 500,000 click events/mo · 200 custom domains · 400 tags
Read 11 Oct 2026 · lua.sh
Scale
$349a month
100,000 links · 2,000,000 click events/mo · 500 custom domains · 1,000 tags
Read 11 Oct 2026 · lua.sh
On the record
- Analytics
- The product reports country, region, city, device, browser, operating system, referrer, and UTM parameters over any date range.lua.sh · read 11 Oct 2026
- Analytics retention
- unlimitedlua.sh · read 20 Sep 2026
- API access
- Yeslua.sh · read 20 Sep 2026
- API and agent interface
- The REST API covers every action available in the screens, and an MCP server lets assistants manage links and read analytics.lua.sh · read 11 Oct 2026
- Custom domains
- A custom domain can be connected with a CNAME and a certificate that the site says issues in minutes; links also work on the shared domain.lua.sh · read 11 Oct 2026
- Data use
- The privacy policy says click events are retained while the link and workspace exist, and that Lua does not sell data or share it for advertising.lua.sh · read 11 Oct 2026
- Link controls
- Links can have expiry dates, password protection, and separate iOS and Android destinations.lua.sh · read 11 Oct 2026
- Privacy and security
- The privacy policy says traffic is encrypted in transit, passwords are hashed, API tokens are stored hashed and shown once, and production data access is limited to people who need it.lua.sh · read 11 Oct 2026
- QR codes
- Every link has a QR code, and QR scans are counted separately from clicks.lua.sh · read 11 Oct 2026
- Self-hosting
- Lua is open source and self-hostable, and the developer page says it runs on PostgreSQL or MySQL.lua.sh · read 11 Oct 2026
- Self-hosting responsibility
- Self-hosting requires operating infrastructure, including upgrades, backups, and troubleshooting redirects.lua.sh · read 11 Oct 2026
- Paid from
- 19lua.sh · read 20 Sep 2026
- Support contact
- The privacy policy lists [email protected] for privacy questions and data requests.lua.sh · read 11 Oct 2026
- Team seats
- 2lua.sh · read 20 Sep 2026
- What it does
- Lua shortens links on a user’s own domain and reports click details such as country, device, referrer, and campaign.lua.sh · read 11 Oct 2026
- Workspaces
- Users can group links with tags and provide teams separate workspaces with their own domains.lua.sh · read 11 Oct 2026