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Loyalzoo
London, United Kingdom
What it is
Loyalzoo gives independent and small to medium-sized businesses tools for digital loyalty, marketing, memberships, and subscriptions. Merchants can create points or stamp programs that offer discounts, coupons, or free items, then send campaigns manually or automatically by SMS, email, and push notification. Campaign options include targeted promotions and birthday rewards. Subscription tools support recurring payments, one-time card-on-file payments, membership benefit tracking, and handling declined or expired cards; Loyalzoo says card-on-file payments are PCI compliant. Customers can join with an email or phone number without installing an app, or use a branded web app or the Loyalzoo app. Merchant software runs in a PC or Mac browser, and Loyalzoo for Business is available on iOS and Android. Listed POS integrations include Clover, Epos Now, Aevi, Poynt, Square, Sunmi, and PAX; online rewards can connect through Zapier. Plans start at $77/mo, and a 7-day trial is available. SMS promotions and points notifications require messaging credits; Grow and Smart each include 5000 credits.
For and against
For
- Supports points and stamp-based rewards.
- Campaigns can use SMS, email, and push notifications.
- Includes subscription and membership tools.
- Customers can join by email or phone without an app.
- Offers a 7-day trial.
Against
- No free plan is listed.
- Plans start at $77/mo.
- SMS promotions and points notifications require messaging credits.
The verdict
Loyalzoo brings rewards, campaigns, and subscription functions together for merchants. Consider the messaging-credit requirement alongside its plan price when assessing the fit.
Who it suits
Loyalzoo suits independent and small to medium-sized businesses seeking loyalty, marketing, or membership tools. It may suit merchants who want customers to join without installing an app.
Plans and prices
GROW
Points or stamp based loyalty · Basic SMS, email and push marketing · Subscriptions and memberships · Automated recurring payments
Read 2 Oct 2026 · loyalzoo.com
SMART
Everything in Grow · Targeted promotions and rewards · Tiered loyalty · Unlimited personalization
Read 2 Oct 2026 · loyalzoo.com
MULTI
Everything in Smart · Dedicated account manager · Consolidated billing · Custom API integrations
Read 2 Oct 2026 · loyalzoo.com
On the record
- Business platforms
- The merchant software runs in a browser on PC or Mac, and Loyalzoo for Business is available for iOS and Android devices.help.loyalzoo.com · read 2 Oct 2026
- Company registration
- The terms identify the provider as Loyal Zoo Ltd, registered in England and Wales, with registered office at 12 Hammersmith Grove, London W6 7AP, United Kingdom.loyalzoo.com · read 2 Oct 2026
- Customer app
- Customers do not need an app to join a loyalty program and can sign up using email or phone number; a branded web app and Loyalzoo app are also options.help.loyalzoo.com · read 2 Oct 2026
- Data handling
- Loyalzoo says merchants own their customer list and transaction and points data, and that data is not sent to other third-party systems without consent.loyalzoo.com · read 2 Oct 2026
- Loyalty rewards
- Businesses can create points or stamp programs with rewards such as discounts, coupons and free items.loyalzoo.com · read 2 Oct 2026
- Marketing
- Marketing tools send automated or manual campaigns by SMS, email and push notifications, including targeted promotions and birthday rewards.loyalzoo.com · read 2 Oct 2026
- Online integration
- Loyalzoo says merchants can set up online rewards to complement in-store loyalty using Zapier.loyalzoo.com · read 2 Oct 2026
- Payments security
- Loyalzoo states that card-on-file payments are provided within PCI compliance.loyalzoo.com · read 2 Oct 2026
- POS integrations
- The maker lists integrations with Clover, Epos Now, Aevi, Poynt, Square, Sunmi and PAX.loyalzoo.com · read 2 Oct 2026
- Pricing limits
- The pricing page says SMS promo messages and points notifications require messaging credits, with credits available to buy in-app; Grow and Smart each include 5000 credits.loyalzoo.com · read 2 Oct 2026
- Product
- Loyalzoo provides digital loyalty, marketing, memberships and subscription tools for independent and small to medium-sized businesses.loyalzoo.com · read 2 Oct 2026
- Subscriptions
- The subscriptions feature supports recurring payments, card-on-file one-time payments, membership benefit tracking and automatic handling of declined or expired cards.loyalzoo.com · read 2 Oct 2026
- Support
- The company offers phone support in the UK and US and provides help articles for getting started.loyalzoo.com · read 2 Oct 2026
