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Cloudflare Zaraz
What it is
Cloudflare Zaraz lets website owners manage third-party tools and run them through Cloudflare’s edge, with the stated aim of improving website speed and security. Supported categories include analytics, advertising, marketing automation, recruiting, embeds, and customer data platforms. Other tools can be connected through Custom HTML, Custom Image, or HTTP Request integrations. Its client-side Web API sends events and data that can create triggers and launch tools. Zaraz also has a configurable consent modal that can load tools according to purposes users have agreed to; users are responsible for assigning tools to purposes when needed for GDPR compliance. The free plan includes 1,000,000 Zaraz Events per Cloudflare account each month. Paid usage costs $5 a month for each additional 1,000,000 events, and all features and tools are available on all accounts. Without paid usage billing, Zaraz is disabled until the next billing cycle if monthly events exceed 1,000,000. A non-proxied domain can use Zaraz if a separate proxied domain or subdomain serves its script.
For and against
For
- Supports analytics, advertising, and marketing tools.
- Web API events can trigger tools.
- Consent modal can load tools by agreed purposes.
- Free plan includes 1,000,000 events monthly.
Against
- Exceeding the free allocation disables Zaraz without paid billing.
- Users must assign tools to consent purposes when needed for GDPR.
- Logpush event exports are Enterprise-only.
The verdict
Zaraz centralizes third-party website tools and provides event triggers and consent controls. Keep the monthly event allocation and responsibility for assigning consent purposes in mind.
Who it suits
Zaraz suits website owners using analytics, advertising pixels, chatbots, or marketing automation tools. It is also relevant to teams that want event-based triggers and configurable consent handling.
Plans and prices
Zaraz Free
1,000,000 Zaraz Events per Cloudflare account each month
Read 30 Sep 2026 · developers.cloudflare.com
Zaraz Paid
Additional event usage; all features and tools are available on all accounts
Read 30 Sep 2026 · developers.cloudflare.com
On the record
- Consent management
- Zaraz provides a consent modal that can be configured to load tools only for purposes users have agreed to.developers.cloudflare.com · read 30 Sep 2026
- Consent setup responsibility
- Cloudflare says users are responsible for assigning tools to purposes when needed for GDPR compliance.developers.cloudflare.com · read 30 Sep 2026
- Custom component limitation
- Custom Managed Components do not support the methods manager.registerEmbed, manager.registerWidget, manager.proxy, or manager.serve.developers.cloudflare.com · read 30 Sep 2026
- Custom components
- Custom Managed Components are converted into Cloudflare Workers running in the user's account.developers.cloudflare.com · read 30 Sep 2026
- Custom integrations
- For other tools, Zaraz lists Custom HTML, Custom Image, and HTTP Request as custom integrations.developers.cloudflare.com · read 30 Sep 2026
- Logpush
- Sending Zaraz event logs to an external storage service through Logpush is marked Enterprise-only in the settings documentation.developers.cloudflare.com · read 30 Sep 2026
- Purpose
- Zaraz lets website owners manage third-party tools and offload them to Cloudflare’s edge to improve website speed and security.developers.cloudflare.com · read 30 Sep 2026
- Site requirements
- Zaraz can be loaded on domains not proxied through Cloudflare if the user creates a separate proxied domain or subdomain to serve its script.developers.cloudflare.com · read 30 Sep 2026
- Support
- The Zaraz documentation directs users with comments, questions, or bug reports to its Discord channel and points users to the Cloudflare support forum.developers.cloudflare.com · read 30 Sep 2026
- Supported tools
- The supported tools include analytics, advertising, marketing automation, recruiting, embeds, and customer data platforms.developers.cloudflare.com · read 30 Sep 2026
- Target use
- The documentation describes Zaraz for websites that use analytics tools, advertising pixels and scripts, chatbots, or marketing automation tools.developers.cloudflare.com · read 30 Sep 2026
- Usage limit
- Without enabling paid usage billing, Zaraz is disabled until the next billing cycle if an account exceeds 1,000,000 events in a month.developers.cloudflare.com · read 30 Sep 2026
- Web API
- Its client-side Web API can send events and data that can be used to create triggers and launch tools when needed.developers.cloudflare.com · read 30 Sep 2026
