B24
What it is
B24 provides AI intake for US law firms through WhatsApp, SMS, and web chat. It answers enquiries in about eight seconds around the clock, gathers matter details, asks firm-defined intake and conflict questions, and routes matters to an attorney. The service can book consultations against available calendar slots, send confirmations and reminders, and follow up with prospective clients who stop responding. It replies in the language a client uses and can follow a language change within a conversation. Answers come from a library written and approved by the firm; B24 does not provide legal advice and sends questions outside that library to a human. During the first two weeks, Shadow Mode keeps replies as drafts requiring approval. Solo, Firm, and Multi-office plans add routing, handoff, calendars, integrations, and onboarding options. B24 runs on the web, has no free plan, and uses custom pricing based on practice areas, volume, and office count.
For and against
For
- WhatsApp, SMS, and web chat intake
- Attorney routing and consultation booking
- Multilingual replies with language changes
- Shadow Mode requires approval initially
- Follow-up for quiet prospects
Against
- No free plan
- Pricing requires a sales conversation
- Legal advice is not provided
- Web platform only
The verdict
B24 focuses on structured law-firm intake while keeping firm-approved answers and human escalation. Its plan tiers support solo, firm, and multi-office workflows, but pricing is custom.
Who it suits
B24 is aimed at US solo attorneys, firms with intake teams, and multi-office firms. It suits practices seeking automated lead qualification, scheduling, routing, and follow-up.
Plans and prices
Firm
Everything in Solo · Unlimited practice areas · Routing by case type and attorney · Automated follow-up sequences
Read 3 Oct 2026 · theb24.com
Multi-office
Everything in Firm · Multiple numbers and locations · Per-office rules and calendars · Referral and co-counsel routing
Read 3 Oct 2026 · theb24.com
Solo
WhatsApp + SMS intake · One practice area · Qualification and conflict questions · Consult booking on one calendar
Read 3 Oct 2026 · theb24.com
On the record
- Audience
- The product is presented for US law firms, with plans for solo attorneys, firms with intake teams, and multi-office firms.theb24.com · read 3 Oct 2026
- Channels
- The site lists WhatsApp, SMS and web chat as client contact channels.theb24.com · read 3 Oct 2026
- Follow-up
- The site says B24 follows up with prospective clients who go quiet.theb24.com · read 3 Oct 2026
- Intake
- B24 gathers matter details, asks firm-defined intake and conflict questions, and routes matters to an attorney.theb24.com · read 3 Oct 2026
- Integrations
- The Multi-office plan lists custom integrations, while the Firm plan lists case-management handoff.theb24.com · read 3 Oct 2026
- Languages
- B24 responds in the language a client uses and can follow language changes within a conversation.theb24.com · read 3 Oct 2026
- Legal advice
- B24 answers from a library written and approved by the firm, does not provide legal advice, and escalates questions outside that library to a human.theb24.com · read 3 Oct 2026
- Pricing
- Pricing is custom and depends on practice areas, volume, and number of offices; the site directs firms to a call for a price.theb24.com · read 3 Oct 2026
- Product
- B24 provides AI intake for US law firms, answering case enquiries through WhatsApp and SMS.theb24.com · read 3 Oct 2026
- Response time
- The site says B24 answers enquiries in about eight seconds, around the clock.theb24.com · read 3 Oct 2026
- Safety controls
- During the first two weeks in Shadow Mode, replies are drafts requiring firm approval before they are sent.theb24.com · read 3 Oct 2026
- Scheduling
- B24 books consultations against available calendar slots and sends confirmations and reminders.theb24.com · read 3 Oct 2026
- Support and onboarding
- The Multi-office plan includes dedicated onboarding, and the site offers a 15-minute demo via WhatsApp.theb24.com · read 3 Oct 2026
- Trust claim
- The site identifies B24 as an Official Meta Tech Partner.theb24.com · read 3 Oct 2026
