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AudienceOne
Tokyo, Japan
What it is
AudienceOne is a web-based data management platform for integrating, analyzing, and activating marketing data. Its product page reports 480 million monthly unique browsers and more than 380 million IDs, with about 1,400 interest categories drawn from online behavior, website and mobile-app data, partner sources, and client first-party data. Marketers can segment audiences and use lookalike modeling, then activate campaigns through Google, Meta, or Hakuhodo DY ONE’s WISE Ads. AudienceOne data can connect with customer management systems such as Salesforce. The service also supports planning and analysis spanning digital channels, terrestrial television, and outdoor advertising. Basic analysis of visitor interests and attributes is offered at no charge, while custom analyses are paid. AudienceOne ID uses collection and matching logic that does not depend on cookies and supports LiveRamp and ID5. Hakuhodo DY ONE says specialists assist with implementation, use, campaign execution, and effectiveness review. Pricing is available on request.
For and against
For
- About 1,400 interest categories
- Audience segmentation and lookalike modeling
- Activation through Google, Meta, and WISE Ads
- Salesforce CRM connection
- Cookie-independent AudienceOne ID
Against
- Pricing is on request
- Custom analyses are paid
- Basic analysis is limited to stated scope
The verdict
AudienceOne combines audience data, analysis, segmentation, and activation across advertising and CRM channels. Buyers should clarify custom-analysis costs and the data sources needed for their campaigns.
Who it suits
AudienceOne suits marketers and organizations combining first-party, partner, web, and app data for audience analysis and advertising activation. It also fits teams planning across digital and offline media.
Plans and prices
AudienceOne
Pricing not stated; custom analysis is paid; contact the provider for inquiries
Read 7 Oct 2026 · hakuhodody-one.co.jp
On the record
- Advertising integrations
- The service supports ad delivery through major platforms including Google and Meta, as well as Hakuhodo DY ONE’s WISE Ads.hakuhodody-one.co.jp · read 7 Oct 2026
- Analysis
- Basic analysis of site visitors’ interests and attributes is offered at no charge, while custom analyses are paid.hakuhodody-one.co.jp · read 7 Oct 2026
- Audience data
- It offers about 1,400 interest categories and data from online behavior, partners, and client first-party sources.hakuhodody-one.co.jp · read 7 Oct 2026
- Company
- The maker is 株式会社Hakuhodo DY ONE, founded on April 1, 2024, with its head office in Akasaka, Minato-ku, Tokyo, Japan.hakuhodody-one.co.jp · read 7 Oct 2026
- CRM integration
- AudienceOne data can be connected to customer management platforms such as Salesforce for CRM use.hakuhodody-one.co.jp · read 7 Oct 2026
- Data scale
- The product page reports 480 million monthly unique browsers and more than 380 million IDs.hakuhodody-one.co.jp · read 7 Oct 2026
- Download access
- The AudienceOne introduction material is downloadable after submitting the required form fields.oneder.hakuhodody-one.co.jp · read 7 Oct 2026
- Offline analysis
- The page says the service supports integrated planning and analysis across digital channels, terrestrial television, and outdoor advertising.hakuhodody-one.co.jp · read 7 Oct 2026
- Privacy and IDs
- AudienceOne ID uses data collection and matching logic that does not depend on cookies, and the service supports LiveRamp and ID5.hakuhodody-one.co.jp · read 7 Oct 2026
- Product
- AudienceOne is a data management platform (DMP) for integrating, analyzing, and activating marketing data.hakuhodody-one.co.jp · read 7 Oct 2026
- Security
- Hakuhodo DY ONE states it holds ISO/IEC 27001:2022 / JIS Q 27001:2023 ISMS certification, registration IS 87953.hakuhodody-one.co.jp · read 7 Oct 2026
- Support
- Hakuhodo DY ONE says specialists support clients from implementation through use, campaign execution, and effectiveness review.hakuhodody-one.co.jp · read 7 Oct 2026
