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Xale

Kozhikode, Kerala, India

What it is

Xale is a CRM for study-abroad consultancies and education teams, bringing leads, applications, calls, WhatsApp conversations, and payments into one workspace. Each university application is tracked as a separate deal with its own stage, owner, and payments. Teams can also run parallel tracks for loans, interview preparation, and visa filing, assigning each its own steps, access, owner, and follow-up. Xale lists 26 automation actions, with run logs and automatic retries after failures. Its Custom Report Builder covers leads, deals, calls, follow-ups, activity, and payments, and report cells open the underlying rows. Integrations include WhatsApp Cloud API with Coexistence, Wati, Gallabox, UrbanChat, Meta Lead Ads, Gmail sending, and TeleCMI cloud telephony. The iOS and Android apps support offline use and sync when reconnected; the Android app can sync counsellor calls and attach phone recordings. Plans are billed per workspace, with 18% GST extra: Basic is ₹499 a month with a 7-day trial, and Pro is ₹949.05 a month with a 14-day trial. Both trials require no credit card.

For and against

For

  • Tracks each university application as its own deal.
  • Supports parallel workflows for loans, interviews, and visas.
  • Automation runs are logged and retry after failures.
  • Mobile apps support offline work and later sync.
  • Both listed trials require no credit card.

Against

  • 18% GST is added to plan prices.
  • Basic supports five seats and 200 leads.
  • Pro supports 20 seats and 1K leads.
  • Basic and Pro each list 20 active automations.

The verdict

Xale combines application tracking, parallel workflows, reporting, and communication integrations for study-abroad teams. Compare the per-workspace plan limits and added GST with the trial periods before choosing a plan.

Who it suits

Xale is aimed first at study-abroad consultancy owners, branch managers, counsellors, and telecallers. Its templates also cover education, manpower, video production, academies, and travel.

Plans and prices

Basic

₹499a month

5 team seats · 200 leads · 1 branch · 20 active automations

Pro

₹949.05a month

20 team seats · 1K leads · 3 branches · 20 active automations

Custom

Priced on request

Unlimited team seats · unlimited leads · unlimited branches · 20 active automations

Every plan, in full

On the record

Application tracking
Each university application is tracked as its own deal with its own stage, owner and payments.xale.in · read 7 Oct 2026
Automation
The pricing page says the CRM includes 26 automation actions, with runs logged and automatic retries after failures.xale.in · read 7 Oct 2026
Backups
Xale says it takes hourly database backups and isolates workspace data.xale.in · read 7 Oct 2026
Call recording
The Android app can sync counsellor calls and attach the phone’s recording; TeleCMI cloud telephony can record calls on any phone, including iPhone.xale.in · read 7 Oct 2026
Compliance
The features page describes Xale as GDPR and DPDP compliant and says SOC 2 Type II is in progress.xale.in · read 7 Oct 2026
Integrations
The CRM supports WhatsApp Cloud API with Coexistence, Wati, Gallabox and UrbanChat, plus Meta Lead Ads, Gmail sending and TeleCMI cloud telephony.xale.in · read 7 Oct 2026
Mobile platforms
The features page describes real iOS and Android apps with offline support and sync when reconnected.xale.in · read 7 Oct 2026
Parallel workflows
Teams can run parallel tracks such as loans, interview preparation and visa filing, each with its own steps, owner, access and follow-up.xale.in · read 7 Oct 2026
Reporting
The Custom Report Builder reports on leads, deals, calls, follow-ups, activity and payments, and report cells open the underlying rows.xale.in · read 7 Oct 2026
Security
The features page states that Xale uses database-level row isolation, JWT authentication with rotating refresh tokens, bcrypt password hashing and AES-256 encryption at rest.xale.in · read 7 Oct 2026
Support
Basic includes email support with a 24-hour SLA; Pro includes priority WhatsApp and email support.xale.in · read 7 Oct 2026
Trial and billing
Basic has a 7-day free trial and Pro has a 14-day free trial; both are offered without a credit card, and prices are per workspace with 18% GST added.xale.in · read 7 Oct 2026
What it does
Xale is a CRM for study-abroad consultancies and education teams that manages leads, applications, calls, WhatsApp conversations and payments in one workspace.xale.in · read 7 Oct 2026
Who it is for
Xale is built first for study-abroad consultancies, including owners, branch managers, counsellors and telecallers; its templates also cover education, manpower, video production, academies and travel.xale.in · read 7 Oct 2026

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