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virtual.fit

What it is

virtual.fit provides an AI virtual fitting room: shoppers upload a photo to preview clothing or complete outfits on themselves. Each preview can include up to three selected items, and the service cautions that results do not guarantee physical fit, size, color, or proportion. Results may arrive in as little as five seconds, depending on the products and processing conditions. Businesses can use recommendations for similar products, complete-the-look suggestions, and likely-purchase suggestions across product pages, fitting rooms, outfit builders, and carts. Storefront integration is available through a Shopify app or Custom JavaScript, including for custom or headless storefronts. The integration can sync product and variant identities, availability, images, prices, and categories, and provides browser and server APIs. Loading is asynchronous, with generation and recommendations running outside the merchant page. Free accounts receive five try-ons per day; Lite gets 20 daily and Plus is unlimited. The Medium plan costs $299 a month and lists 3,000 completed monthly try-ons. Uploaded photos and generated try-ons are not used to train AI models and are private to the account by default.

For and against

For

  • A preview can include up to three selected items.
  • Free accounts get five try-ons per day.
  • Businesses can connect through Shopify or Custom JavaScript.
  • Photos and generated try-ons are not used to train AI models.
  • An iOS app includes a Safari extension.

Against

  • Previews do not guarantee fit, size, color, or proportion.
  • Free accounts are limited to five try-ons daily.
  • The listed Medium plan costs $299 a month.

The verdict

virtual.fit combines shopper-facing photo try-ons with storefront integrations and recommendation features for businesses. Its previews are useful for visualization, but they are not a guarantee of fit or appearance.

Who it suits

virtual.fit suits shoppers who want to preview clothing or outfits using a personal photo, and businesses seeking try-on and product recommendation tools for a storefront. Shoppers should keep in mind that previews do not guarantee physical fit, size, color, or proportion.

Plans and prices

Medium

$299a month

3,000 completed try-ons monthly · $0.06 per additional completed try-on · AI product recommendations · Detailed analytics and sales insights

Large

Priced on request

Custom usage terms and entitlements · Shopify or Custom JavaScript integration · Dedicated support channel · Rollout and measurement support

Small

Priced on request

50 free try-ons per day · Automatically hides at daily limit · High-level performance analytics · Email support

Every plan, in full

On the record

Catalog and APIs
The integration can sync product and variant identities, availability, images, prices, and categories, and offers browser and server APIs.virtual.fit · read 7 Oct 2026
Consumer app
The iOS app includes a Safari extension that can start a try-on from a product page.virtual.fit · read 7 Oct 2026
Consumer usage limits
The support page says free accounts get five try-ons per day, Lite gets 20 per day, and Plus is unlimited.virtual.fit · read 7 Oct 2026
Generation speed
Results can arrive in as little as five seconds, depending on the selected products and processing conditions.virtual.fit · read 7 Oct 2026
Photo privacy
The privacy policy says uploaded photos and generated try-ons are not used to train AI models and are private to the account by default.virtual.fit · read 7 Oct 2026
Photo retention
For use without an account, uploaded photos and generated try-ons are automatically deleted within 24 hours; account photos and try-ons are retained while the account is active.virtual.fit · read 7 Oct 2026
Recommendations
Its recommendation system supports similar-product rows, complete-the-look suggestions, and likely-purchase recommendations across product pages, fitting rooms, outfit builders, and carts.virtual.fit · read 7 Oct 2026
Security and compliance
The privacy policy says the service uses appropriate security measures and safeguards for international data transfers, but does not name a security certification.virtual.fit · read 7 Oct 2026
Storefront integrations
Businesses can use the Shopify app or a Custom JavaScript integration, including for custom or headless storefronts.virtual.fit · read 7 Oct 2026
Storefront loading
The integration loads asynchronously, with generation and recommendation work running outside the merchant page.virtual.fit · read 7 Oct 2026
Support
Users can contact support at [email protected] for account, billing, or try-on help.virtual.fit · read 7 Oct 2026
Try-on limit
A single preview can include up to three selected items, and the site says it does not guarantee physical fit, size, color, or proportion.virtual.fit · read 7 Oct 2026
What it does
It provides an AI virtual fitting room where shoppers upload a photo to preview clothing or outfits on themselves.virtual.fit · read 7 Oct 2026

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