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Vanilla

Bellevue, Washington, United States

Plans and prices

Advanced

Priced on request

Estate visualizations · Customizable PDF reports · Document creation · Balance sheet + integrations

Enterprise

Priced on request

Features tailored to each firm · Team segmentations · Roles and permissioning · Planner workflows and assignments

Expert

Priced on request

Everything in Advanced · Estate Builder · AI-assisted abstractions · Option to purchase Vanilla Abstraction Services

Every plan, in full

On the record

AI assistant
V/AI can generate estate plan summaries, review plans, extract document details, and surface potential issues for advisors.justvanilla.com · read 4 Oct 2026
Company history
Founder Steve Lockshin founded Vanilla in 2019 to simplify and automate estate planning for financial advisors and attorneys.justvanilla.com · read 4 Oct 2026
Core tools
The platform brings estate document creation, visualizations, gap analysis, tax projections, and client-ready deliverables together.justvanilla.com · read 4 Oct 2026
Encryption
Vanilla says client data is encrypted in transit with TLS and at rest using AES-256.justvanilla.com · read 4 Oct 2026
Implementation
Vanilla says most firms are up and running within 3–6 weeks, with customized timelines for enterprise clients with complex requirements.justvanilla.com · read 4 Oct 2026
Integrations
Vanilla lists eMoney, Black Diamond, Orion, Addepar, Plaid, and Salesforce among its integration partners, and says it offers API access for custom integrations.justvanilla.com · read 4 Oct 2026
Intended users
Vanilla describes its audience as advisors, planners, and attorneys serving clients across the wealth spectrum.justvanilla.com · read 4 Oct 2026
Pricing model
Pricing is user-based by license type, and the subscription includes unlimited estate plans with no per-plan fee or usage cap.justvanilla.com · read 4 Oct 2026
Product
Vanilla is an AI-powered estate planning platform for financial advisors, planners, and attorneys.justvanilla.com · read 4 Oct 2026
Scenario modeling
Vanilla Scenarios can model strategies such as GRATs, SLATs, and charitable strategies for comparison.justvanilla.com · read 4 Oct 2026
Security
Vanilla undergoes an annual SOC 2 Type II audit and reports clean audits since its SOC 2 audits began in 2022.justvanilla.com · read 4 Oct 2026
Support
Subscription support includes onboarding, training, ongoing technical support, and access to in-house specialists for complex cases and document abstraction services.justvanilla.com · read 4 Oct 2026

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