ValueStream by MapVS

ValueStream by MapVS supports value stream mapping from process capture through analysis and improvement tracking. Teams can collect process information through web or guided recording, Gemba walks, video analysis, photo digitization, and CSV, Excel, or ERP imports. The mapping canvas has 47 shapes and 12 connection types, with live Lean calculations. Analysis tools include Lean metrics, bottleneck detection, waste classification, AI suggestions, and Monte Carlo simulation. The platform offers over 1,000 templates across 33 industries. Its integration marketplace lists 23 connectors, including Jira, Slack, Teams, Zapier, SAP, and ServiceNow, but is available on Pro and above. The iPhone and iPad app supports offline recording, photos, NFC scanning, GPS tracking, and analytics, and is offered through TestFlight for iOS 16 and later. A REST API, OpenAPI documentation, and webhooks are also listed. The free plan allows two maps with five stages each and excludes simulation and What-If. ValueStream lists a freemium model, a 14-day trial, and paid plans from $9/mo. Desktop recorder apps for Windows, Mac, and Linux are marked Coming Soon.

ValueStream brings process capture, mapping, analysis, and improvement tracking together, with mobile recording and API access. The free plan is constrained, and its integrations marketplace requires Pro or above.

ValueStream may suit Lean practitioners, process engineers, consultants, and improvement teams that need to map and analyze processes. Its mobile app may help teams capture information while offline.

Overview

ValueStream by MapVS is a value stream mapping platform for capturing processes, measuring Lean performance, and tracking improvement work. It best suits Lean practitioners, process engineers, consultants, and improvement teams that need several ways to build and analyze a process map. Its broad capture and analysis toolkit is compelling, but the free tier is tightly capped and the paid plans lack published prices.

ValueStream supports up to 10 value streams. MapVS is based in Brisbane, Queensland, Australia, and was founded in 2025.

Key features

Capture and mapping

Teams can document work through web or guided recording, Gemba walks, video analysis, photo digitization, or CSV, Excel, and ERP imports. That range is useful when a process needs to be assembled from both direct observation and existing data. The canvas offers 47 shapes, 12 connection types, and live Lean calculations, giving mapping work structure without limiting it to a small set of diagram elements.

Analysis and improvement

Lean metrics, bottleneck detection, waste classification, AI suggestions, and Monte Carlo simulation support process assessment and improvement planning. Simulation and What-If are excluded from Free, so teams that need to model changes should budget for a paid plan. Video analysis is also quota-limited by plan: Starter includes 5 analyses per month, Pro 20, Team 50, and Enterprise 100; each is marked Beta.

Templates, integrations, and API

More than 1,000 templates across 33 industries give teams a broad starting library. The marketplace has 23 connectors, including Jira, Slack, Teams, Zapier, SAP, and ServiceNow, but requires Pro or above. A REST API with OpenAPI documentation and webhook support will matter most to teams connecting process data or events to their own systems.

Mobile and desktop

The iPhone and iPad app supports offline recording, photos, NFC scanning, GPS tracking, and analytics, making field capture practical when a process is observed away from a desk. It is offered through iOS TestFlight for iOS 16 and later. The Windows, Mac, and Linux desktop recorder is marked Coming Soon on the Apps page, so desktop recording should not be a deciding feature until it is available.

Security and support

MapVS describes encryption at rest and in transit, Australian Privacy Act compliance, and GDPR readiness. Data is stored on DigitalOcean infrastructure in Sydney, and deleted account data is permanently purged within 30 days. Formal SOC 2 Type II certification is on the 2027 roadmap. Email support comes with every plan; Enterprise adds dedicated support.

Pricing

ValueStream is freemium, with a free plan, paid plans, and a 14-day trial. Only the Free plan has a published price: free, billed Forever free. Paid plan prices are custom pricing where shown as unpublished, so buyers should confirm cost and terms before choosing a tier.

• Free: 2 maps with 5 stages each, 3 basic templates, a limited web recorder, and 50 MB of storage. No simulation or What-If. It is suitable for trying a small mapping workflow, but the map and stage caps make it a poor fit for a growing program.
• Starter: Custom pricing, billed monthly. It allows 10 maps and unlimited stages, includes more than 1,000 templates, 5 video analyses per month, and 1 GB of storage. This fits an individual or small operation needing a larger template library, though the monthly video quota and storage remain modest.
• Pro: Custom pricing, billed monthly. It includes unlimited maps and imports, DES simulation, a desktop recorder for Windows, Mac, and Linux, 20 video analyses per month, and 10 GB of storage. It is the tier to consider for broader mapping and simulation, with the caveat that the desktop recorder is marked Coming Soon.
• Team: Custom pricing, with 5 seats included and each additional seat at +$6.99/mo. It includes everything in Pro, team workspaces and roles, 50 video analyses per month, and 35 GB of storage. The included seats and team controls suit collaborative work; teams should account for the extra monthly charge as they grow.
• Enterprise: Custom annual pricing, with a 10-seat minimum. It includes everything in Team, SSO/SAML, data region selection, dedicated support, custom integrations, and 100 GB or more of storage. It is aimed at larger organizations that need administrative controls or tailored integrations, with a higher entry commitment than the other tiers.

Platforms

ValueStream lists iOS, Linux, macOS, web, and Windows platforms. The iPhone and iPad app is available through TestFlight for iOS 16 and later. Although Windows, Mac, and Linux are listed, the desktop recorder is marked Coming Soon.

Who it's for

ValueStream is a strong candidate for teams running structured Lean improvement work that need to combine observation, operational data, mapping, and analysis. Its templates and capture options can support varied process contexts, while the API and paid integrations suit teams that need connections to other systems. A solo user exploring value stream mapping can start free, but the two-map cap and absence of simulation make that tier better for evaluation than sustained work. Teams requiring a published, predictable subscription price or formal SOC 2 Type II certification should weigh those needs before committing.

Pros and cons

• Broad process capture: Recording, Gemba walks, video, photo digitization, and data imports cover both field observation and existing records.
• Substantial mapping and analysis toolkit: The canvas, live Lean calculations, bottleneck detection, waste classification, AI suggestions, and simulation bring mapping and assessment together.
• Useful field app: Offline recording plus photo, NFC, and GPS support can help teams collect process information on site.
• Restrictive free tier: Two maps, five stages each, three basic templates, and 50 MB of storage limit its usefulness for ongoing work.
• Paid costs are hard to compare: Starter, Pro, and Enterprise have no published prices, and Enterprise requires at least 10 seats.
• Key availability constraints: Integrations require Pro or above, video analyses have monthly quotas, and the desktop recorder is marked Coming Soon.

Alternatives

For a different mix of products, compare the Value Stream Management Software directory.

• Planview AdaptiveWork is worth considering when Android support matters; its listed platforms include Android, API, iOS, and web. Pricing is available by contacting an account executive.
• Cora Value Stream Management is another paid option with Android, API, iOS, and web support; pricing is by request.
• Swarmia may suit smaller software teams looking for a freemium option: its free plan is for companies with fewer than 10 software developers and excludes HRIS integrations and Swarmia AI.
• Allstacks offers a free Starter plan described as temporary, with unlimited usage and sessions for now; it may suit readers comparing software with usage-based pricing starting soon.
• HCL DevOps Velocity has a free Community Edition for 2–3 licenses and supports self-hosted deployment, Linux, macOS, Windows, and web.
• SENTRIO is a paid, web-based alternative for readers who want to request pricing or a demo.
• Digital.ai TeamForge is a paid alternative with API, Linux, self-hosted, and web platforms; it has no free plan.
• CloudBees CI is a paid option with Linux, Windows, web, and self-hosted platforms; it has no free plan.

Verdict

ValueStream is best for Lean and process improvement teams that want capture, mapping, and analysis in one platform, especially when mobile field recording and API access matter. Its broad toolkit is the main reason to choose it; the tight free caps, unpublished paid prices, Pro-gated integrations, and not-yet-available desktop recorder are the reasons to look elsewhere or confirm fit before buying.