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TrustArc Cookie Consent Manager
TrustArc Cookie Consent Manager · Walnut Creek, California, USA · founded 1997
What it is
TrustArc Cookie Consent Manager is paid software for privacy teams governing cookies and other online trackers across websites and mobile apps. Automated scans identify first-party, third-party and piggybacking trackers, including content behind logins and dynamically loaded pages. The service categorizes trackers and can block third-party cookies, including zero-cookie-load configurations. It supports jurisdiction-aware opt-in and opt-out controls, consent records, reporting, and requirements across more than 100 jurisdictions, languages and international domains. Listed standards include Global Privacy Control, Do Not Track, IAB TCF 2.2, IAB CCPA, IAB GPP, Google Consent Mode and AdChoices. One script deploys customized banners, while native plugins cover listed CMS and tag-management systems. Dashboards show consent logs, analytics, device types, opt-ins, opt-outs and bounce rates. Accessibility support includes WCAG 2.2 Level AA and ADA guidelines. It runs on Android, iOS and web. Pricing is on request; there is no free plan.
For and against
For
- Automated scans find multiple tracker types
- Supports more than 100 jurisdictions
- Consent logs and analytics dashboards
- One script deploys banners
- Android, iOS and web platforms
Against
- Paid service with pricing on request
- No free plan
- Advanced support requires the Advanced offering
The verdict
TrustArc combines tracker discovery, blocking, consent controls and reporting for organizations with broad privacy requirements. Its cross-platform deployment and standards support are useful when many domains and jurisdictions must be managed.
Who it suits
It suits privacy teams and organizations managing consent across complex, multi-jurisdiction digital properties. Android, iOS and web support fit mixed digital estates.
Plans and prices
Cookie Consent Manager Advanced
Pricing not stated; request a demo · Dedicated Technical Account Manager included
Read 10 Oct 2026 · trustarc.com
On the record
- Accessibility
- The product page says accessibility support includes WCAG 2.2 Level AA and ADA guidelines.trustarc.com · read 10 Oct 2026
- Advanced support
- The product comparison says the Advanced offering includes a dedicated Technical Account Manager for technical configuration, compliance, and audit reviews.trustarc.com · read 10 Oct 2026
- Automatic blocking
- Yestrustarc.com · read 20 Sep 2026
- Categorization and blocking
- Automatically categorizes cookies and trackers and can block third-party cookies, including for zero-cookie-load use cases.trustarc.com · read 10 Oct 2026
- Consent controls
- Supports jurisdiction-aware consent experiences, opt-in and opt-out management, consent records, and reporting across domains.trustarc.com · read 10 Oct 2026
- Consent records
- Yestrustarc.com · read 20 Sep 2026
- Consent standards
- Listed capabilities include Global Privacy Control, Do Not Track, IAB TCF 2.2, IAB CCPA, IAB GPP, Google Consent Mode, and AdChoices.trustarc.com · read 10 Oct 2026
- Deployment
- TrustArc says one script can deploy customized consent banners across websites and mobile apps, with native plugins for listed CMS and tag management systems.trustarc.com · read 10 Oct 2026
- Geographic targeting
- Yestrustarc.com · read 20 Sep 2026
- IAB TCF support
- Yestrustarc.com · read 20 Sep 2026
- Integrations
- Named integrations include Google Consent Mode, Microsoft UET Mode, Twilio ad products, Firebase, AirBridge, AppsFlyer, Singular, WordPress, Shopify, Drupal, Joomla, Segment, Tealium, Adobe, and Webflow.trustarc.com · read 10 Oct 2026
- Intended users
- The product is presented for privacy teams and organizations managing consent across complex, multi-jurisdiction digital properties.trustarc.com · read 10 Oct 2026
- Jurisdiction coverage
- Supports privacy requirements across more than 100 jurisdictions and multiple international domains and languages.trustarc.com · read 10 Oct 2026
- Pricing availability
- The product page offers a request-a-demo option and does not state a price.trustarc.com · read 10 Oct 2026
- Purpose
- Helps privacy teams discover, classify, and govern cookies and other online trackers across digital properties.trustarc.com · read 10 Oct 2026
- Reporting
- Provides consent logs, analytics, and dashboards with metrics such as device type, opt-ins, opt-outs, and bounce rates.trustarc.com · read 10 Oct 2026
- Scanning
- Automated scans identify trackers, including first-party, third-party, and piggybacking trackers, with deep scanning behind logins and dynamically loaded content.trustarc.com · read 10 Oct 2026
