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SHOPLINE

SHOPLINE · Singapore · founded 2013

Plans and prices

Starter

Priced on request

5 staff accounts · 15 locations · 1,000 SmartPush emails

Essential

Priced on request

35 staff accounts · 15 locations

Premium

Priced on request

100 staff accounts · 30 locations

Starter (annual)

$24a month, billed yearly

5 staff accounts · 15 locations · 2% third-party transaction fee · 1,000 SmartPush emails

Starter (monthly)

$29a month

5 staff accounts · 15 locations · 2% third-party transaction fee · 1,000 SmartPush emails

Essential (annual)

$66a month, billed yearly

35 staff accounts · 15 locations · 0.8% third-party transaction fee · app marketplace and integrations

Essential (monthly)

$79a month

35 staff accounts · 15 locations · 0.8% third-party transaction fee · app marketplace and integrations

Premium (annual)

$224a month, billed yearly

100 staff accounts · 30 locations · 0.5% third-party transaction fee · developer tools and API integrations

Premium (monthly)

$269a month

100 staff accounts · 30 locations · 0.5% third-party transaction fee · developer tools and API integrations

Every plan, in full

On the record

Abandoned cart recovery
Yesshopline.com · read 20 Sep 2026
API platform
The Open API exposes APIs and push notifications for external partners using the SHOPLINE SaaS platform.developer.shopline.com · read 15 Oct 2026
App marketplace
SHOPLINE offers a marketplace containing self-developed and third-party plugins.apps.shopline.com · read 15 Oct 2026
Automation
SHOPLINE Flow runs defined actions when configured events and conditions occur.shopline.com · read 15 Oct 2026
B2B
B2B catalogs can apply company-specific percentage discounts and fixed prices after buyer login.shopline.com · read 15 Oct 2026
Company scale
SHOPLINE says it was founded in 2013, is headquartered in Singapore, serves more than 600,000 merchants and has approximately 2,000 employees.shopline.com · read 15 Oct 2026
Developer documentation
The developer portal documents app types, authorization, API versioning, webhooks, batch operations, extensions, CLI 2.0 and app review.developer.shopline.com · read 15 Oct 2026
Digital products
Yesshopline.com · read 20 Sep 2026
Global selling
Global-selling tools support more than 35 storefront languages, local currencies, localized domains and market-specific pricing.shopline.com · read 15 Oct 2026
GraphQL API
The GraphQL Admin API supports reading and writing merchant data through a versioned POST endpoint and API Explorer.developer.shopline.com · read 15 Oct 2026
Headless commerce
SHOPLINE provides a headless option in which its backend supports custom websites and mobile apps.shopline.com · read 15 Oct 2026
Hosting model
hostedshopline.com · read 20 Sep 2026
Inventory locations
300shopline.com · read 20 Sep 2026
Legal entity
Crunchbase lists the Singapore legal name as SHOPLINE Commerce Pte. Ltd. and the company as active and private.crunchbase.com · read 15 Oct 2026
Licence
SHOPLINE's terms identify its names, logos, designs, scripts and service names as its or affiliates' intellectual property; the service is provided as a hosted service and no open-source licence is stated.shopline.sg · read 15 Oct 2026
Limit: Android complaints
Google Play reviews include complaints about unannounced card charges, poor service and unqualified products.play.google.com · read 15 Oct 2026
Limit: fees and restrictions
G2 reviewers mention platform restrictions, fees on every plan, high or extra charges, billing issues and access limitations.g2.com · read 15 Oct 2026
Limit: merchant-related complaints
Trustpilot reviews repeatedly report undelivered, incorrect or poor-quality goods and suspected scams on stores using SHOPLINE; SHOPLINE replies that merchants independently handle products, orders, shipping and refunds.trustpilot.com · read 15 Oct 2026

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