Salesforce Data 360

No phone app

6.7No. 16 of 38
in Customer Data Platforms

Recognised40% of the score84
Phone app26% of the score0
Documented20% of the score45
Free plan14% of the score30

Free plan: No
Paid plans from: $20/mo
Runs on: api, Web

Summary

Salesforce Data 360 is ranked #16 of 38 in customer data platforms on Samsung Mobile US Press. It runs on API, Web. Paid plans start at $20/mo.

Salesforce Data 360 plans and pricing

All plans

Profiles $240/yr Per 1k Profiles/Year Profile-building actions included · 1 Flex Credit per profile · 25 CIs and 25 Transforms · 100 Segments salesforce.com · 4 Oct 2026

Enterprise Profiles $420/yr Per 1k Profiles/Year Includes Profiles · 2 Flex Credits per profile · 100 CIs and 100 Transforms · 500 Segments · Data Masking and Ad Audience add-ons salesforce.com · 4 Oct 2026

Flex Credits $500 Per 100k Flex Credits Use for any Data 360 action · Credits deducted as you perform actions · Pre-purchase, pay-go, and pre-commit options salesforce.com · 4 Oct 2026

Compared on customer data platforms

Real-time profiles: Yessalesforce.com
Identity resolution: Yessalesforce.com
Audience activation: Yessalesforce.com
Data ingestion: bothsalesforce.com

Facts

Purpose: Data 360 unifies fragmented data from sources such as external data lakes, websites, and legacy systems into a trusted Customer 360 profile for Salesforce applications and Agentforce.salesforce.com · 4 Oct 2026
Zero-copy access: Its Zero-Copy architecture provides access to data where it already lives without moving or duplicating it.salesforce.com · 4 Oct 2026
Data types: Data 360 supports structured and unstructured data, including documents, images, and streaming events.salesforce.com · 4 Oct 2026
Activation and insights: Teams can create calculated insights, segments, and predictive models and use Flow to trigger actions from Data 360 data.salesforce.com · 4 Oct 2026
Integrations: Salesforce lists 200+ connectors, including connections to Salesforce clouds, MuleSoft, databases, and third-party apps.salesforce.com · 4 Oct 2026
Free ingestion: The pricing page says batch data ingestion and zero-copy integrations are free; charges apply to specified Data 360 actions.salesforce.com · 4 Oct 2026
Free provisioning: Salesforce customers can provision Data 360 for free with a limited amount of storage and consumption credits.salesforce.com · 4 Oct 2026
Eligibility: The free provisioning offer is described for Salesforce customers, and the product page directs existing Salesforce customers to get started.salesforce.com · 4 Oct 2026
Security: Salesforce describes Data 360 as built on Hyperforce and says its trust documentation covers service architecture, security and privacy audits and certifications, and applicable controls.salesforce.com · 4 Oct 2026
Encryption: Salesforce’s security architecture page says Data 360 traffic is encrypted in transit using TLS 1.2 or higher and at rest using AES-256.architect.salesforce.com · 4 Oct 2026
Notable limit: Data 360 licenses are add-ons to a Salesforce org license, and the Data Cloud One app does not provide access to all Data 360 features.help.salesforce.com · 4 Oct 2026
Support: Salesforce’s Standard Success Plan is included in all licenses and provides knowledge articles, documentation, Trailhead, and the Trailblazer Community.salesforce.com · 4 Oct 2026
Audience: Salesforce describes Data 360 as serving teams across marketing, service, sales, and commerce, as well as AI agents.salesforce.com · 4 Oct 2026