Mobilosoft

Mobilosoft centralizes local marketing work for brands, franchisees, agencies and other networks of points of sale. It brings together business listings, customer reviews, local publications and advertisements, with tools for Google profiles, local rank tracking, citations, location pages and competitor tracking. Listing management synchronizes key business information across directories and media, including Apple Maps and Bing/Microsoft distribution. Teams can answer reviews from one interface, publish local news, offers and events, and plan content from a shared library. Local advertising supports targeted campaigns on Google, Meta and Waze. Reports cover outlet visibility and engagement, campaign impact and ROI, and review ratings and volume across a network. MIA analyzes local data and performance to offer network-specific recommendations. Mobilosoft also provides mobile access for managing reviews and business information, plus APIs for connecting internal systems, CRM and communications tools. The paid service runs on Android, iOS and web, with API access; pricing is on request. Its tailored offers are intended for networks ranging from 10 to more than 10,000 locations.

Mobilosoft combines listing, review, content, advertising and reporting tools for organizations managing local marketing across locations. Prospective customers can schedule a personalized demo to discuss their network and needs.

Mobilosoft suits brands, franchisees and agencies coordinating local visibility and marketing across multiple locations or clients. Its listed custom offers address networks from 10 to 10,000+ points of sale.

Mobilosoft is a local marketing platform for organizations coordinating activity across multiple locations. It is best suited to brands, franchise networks and agencies that need shared oversight of listings, reviews and local campaigns. Its broad toolkit is compelling for that work, though custom pricing makes it harder to assess cost before a demo.

Overview

Built by Brussels-based Mobilosoft, founded in 2010, the platform brings local marketing tasks together for networks from 10 to more than 10,000 points of sale. It covers business listings, customer reviews, local content, advertising and reporting, giving central and local teams a common place to manage activity. That breadth favors organizations with several connected needs; a business focused on a single local SEO task may find the scope excessive.

Key features

Listings and reviews

Mobilosoft synchronizes key business data across directories and media, including Apple Maps and Bing/Microsoft distribution. Its review manager centralizes customer feedback so teams can respond through one interface. Together, these tools suit networks seeking consistent business information and reputation oversight across outlets. The platform also includes local rank tracking, citation management, location page tools and competitor tracking.

Local content and advertising

Teams can publish local news, offers and events across the network, drawing on a shared content library. Targeted local advertising runs across Google, Meta and Waze. This combination gives marketing teams a way to coordinate central campaigns while keeping local publishing in the same platform, though buyers who do not need both publishing and ads may have less reason to choose a broad system.

Reporting, AI and integrations

Reports cover outlet visibility and engagement, campaign impact and ROI, and review ratings and volume. MIA analyzes local data and performance to recommend actions for a specific network. Mobilosoft says MIA's data is hosted in Europe, is not used to train models and is not shared with third parties. Integrations include Google, Meta, Waze, Apple Maps and more than 30 directories; APIs can connect internal systems, CRM and communication tools and automate workflows in real time.

A mobile app supports review and business information management from a smartphone. The maker also describes personalized support, strategic advice, training and a dedicated expert contact. Its privacy policy describes technical and organizational protections against data loss, unauthorized access, disclosure and cyberattacks.

Pricing

Mobilosoft is paid software with custom pricing. The maker invites prospective customers to book a personalized demo, and custom offers can be tailored to needs and budget through a service catalog.

Packages

• Clean network pack: Full platform access, centralized listing management, review monitoring and management, local publishing and planning, unified reporting, and dedicated customer support. It suits networks prioritizing consistent listings and coordinated local activity.
• Franchisee package: Full platform access, centralized listings, review responses and e-reputation management, local publications, local performance statistics and individual support. It is aimed at franchise networks balancing central controls with outlet-level activity.
• Marketing Agency Package: Full platform access, multi-client management, commercial support, team training, automated customer tracking and reporting, and dedicated priority support. Its multi-client tools make it the clearest fit for agencies handling several customers.
• Custom offer: Services selected to match the customer's needs and budget, for buyers who need a tailored mix.

All four packages have custom pricing, so buyers must discuss their network and chosen services to establish cost. The packages identify different audiences and capabilities, but no seat counts or usage quotas are stated.

Platforms

Mobilosoft is available on Android, iOS and the web, with API access for connecting business tools and automating workflows. Mobile access is particularly useful for teams that need to handle reviews and business information away from a desktop.

Who it's for

Mobilosoft is aimed at brands, franchisees and agencies managing networks of 10 to more than 10,000 locations. It makes the most sense when listing accuracy, review responses, local publishing, advertising and network reporting need to work together. Smaller businesses or teams seeking only one specialized function should weigh whether they need that full scope.

Pros and cons

• Pros: Listings, reviews, local publishing, advertising and reporting sit in one platform, giving multi-location teams a shared view of local marketing work.
• Pros: Packages address network, franchise and agency workflows, with API access and integrations spanning major platforms and more than 30 directories.
• Cons: Custom pricing across all packages makes it difficult to compare costs without a sales discussion.
• Cons: Its broad scope may be unnecessary for buyers who only need rank tracking or another single local marketing capability.

Alternatives

Consider Yext Listings if you want a paid listing product with Android, iOS, web and API access; its pricing also requires a demo discussion. PinMeTo is another paid option across those platforms, with a Small Chain package quoted according to location count and selected products. Birdeye may suit buyers comparing a paid multi-location platform whose subscription price depends on what is deployed at each location.

For a freemium option, Semrush has a free plan with one demo project and 10 reports per day. MapRank offers a free plan with two active keywords, two scans per keyword each month, grids up to 5×5, Google Maps rankings and three competitors. AlmaSEO starts with a $49 a month Solo plan that includes five sites and one seat. LeadSnap has a free plan with one website connection and 250 heatmap credits per month. Getpin Local SEO Landing Pages offers a free plan for one location and a 14-day trial.

Browse the Local SEO Software category to compare more options.

Verdict

Mobilosoft is a strong fit for brands, franchise networks and agencies that need to coordinate listings, reviews, local content and advertising across many locations. Its central advantage is the breadth of connected tools and network reporting; its main drawback is that custom pricing makes budget assessment dependent on a sales conversation. Choose it when that unified scope matches your operation, and look elsewhere if you need a narrower tool or a clearly priced plan.