Mattermark

Mattermark helps users discover, prospect, and track fast-growing companies and investors. Company profiles include more than 80 fields, spanning geography, industry, revenue, personnel, funding, and employee growth. The service monitors changes such as team size, web traffic, and media mentions. Users can search, filter, and sort company information, then follow organizations with saved searches, custom lists, and news notifications. Mattermark says it gathers information from news articles and websites using machine learning, web crawlers, primary sources, and natural language processing, with in-house analysts verifying data daily. Salesforce integration syncs company information into leads and other Salesforce objects, and supports triggers and actions on data fields. Other access options include Excel, Google Sheets, an iOS app, and a Chrome extension. Its API offers REST and GraphQL access to company and investor data, including lists, details, news, similar companies, and funding events; the API trial includes 100 free calls. Pricing includes Mattermark Standard at $49.00 per month, billed month to month, and Professional at $500.00 per month on an annual contract. Free iOS access requires no account.

Mattermark combines company and investor research with monitoring, saved lists, integrations, and API access. The listed plans range from free iOS access to paid options, with contract terms varying by plan.

Mattermark is presented for investors, sales and business development teams, and professional services firms. It may suit users who need searchable company profiles, growth signals, and Salesforce or API access.

Overview

Mattermark is a research and monitoring service for finding fast-growing companies and investors. It is best suited to investors and sales or business-development teams that need ongoing company signals, list-building, or Salesforce enrichment. Its research depth is useful, but team features and exports can bring annual commitments or custom pricing.

Key features

Company research and monitoring

Profiles span more than 80 fields, including geography, industry, revenue, personnel, funding, and employee growth. Mattermark also monitors changes in team size, web traffic, and media mentions. Search, filtering, sorting, saved searches, custom lists, and news notifications make it practical to screen a market and keep tabs on selected companies, rather than relying on a one-time lookup.

Mattermark describes a collection process using machine learning, web crawlers, primary sources, and natural language processing to extract information from millions of articles and websites daily, with in-house analysts verifying data each day. That breadth and verification effort support research and monitoring, though buyers should still assess whether the coverage suits their own decisions.

Salesforce and API access

The Salesforce integration syncs company information into leads and other Salesforce objects, with triggers and actions based on data fields. It is a focused option for teams that want enrichment within Salesforce; it is less relevant if their workflow does not use the platform. The API provides REST and GraphQL access to company and investor data, including lists, details, news, similar companies, and funding events. Its separate trial includes 100 free API calls, a useful starting point for evaluation but not a substitute for a sustained request allowance.

Excel, Google Sheets, an iOS app, and a Chrome extension round out the access options. The site also provides a Help Center and email support. Its privacy policy describes secure servers behind firewalls and physical, electronic, and management safeguards, while acknowledging that no security measures guarantee complete security.

Pricing

The free Company Data and News on iOS plan costs nothing and requires no account. It is the lowest-commitment way to access company data and news, but it is limited to iOS rather than the broader paid research and workflow options.

Salesforce Data Enrichment costs $49 a month on an annual contract, per seat. It includes Salesforce lead enrichment and triggers and actions for data fields, making it a fit for Salesforce users who want this specific workflow and can accept an annual commitment.

Mattermark Standard costs $49 a month, billed month to month per user. It includes company data, news, public and saved lists, recommended searches, and funding and venture-capital portfolio data. The monthly term makes it the more flexible paid research tier, while its feature list does not include CSV export.

Mattermark Professional costs $500 a month on an annual contract, per user. It adds CSV export to Standard features, which may suit teams that need to move data into other workflows; the higher price and annual term are substantial trade-offs for that addition.

Company & Contact Data API costs $999 a year on an annual contract and allows up to 20,000 requests per month. It fits API users whose expected usage stays within that quota. For publicly distributed or paid products, the Republish API uses custom pricing on a yearly basis, with plans starting at 50,000 API requests per year and a data-republication license.

Mattermark Enterprise has custom pricing and includes multiple seats, team sharing, Google Sheets and Windows Excel, and a dedicated account manager. It is the team-oriented option, but buyers need a custom quote rather than a published price. In short, the cheaper choices trade away some combination of broader access, export, team sharing, or a flexible contract.

Platforms

Mattermark supports API, browser extension, iOS, web, and Windows access. That range can accommodate research across several environments, while the free plan is specifically the iOS offering.

Who it's for

Mattermark is aimed at investors, sales and business-development teams, and professional services firms. It is strongest for people who need to discover and follow companies over time, or enrich Salesforce records. A buyer seeking only occasional research, or one unwilling to take on per-user costs, annual contracts, or custom pricing, should consider a narrower or more flexible alternative.

Pros and cons

• Pro: More than 80 profile fields plus growth signals support both company screening and continuing monitoring.
• Pro: Saved searches, custom lists, and news notifications help turn research into repeatable tracking.
• Pro: Salesforce sync and REST or GraphQL API access serve distinct sales and software workflows.
• Con: Professional costs $500 a month on an annual contract for per-user access, with CSV export as its stated addition over Standard.
• Con: Salesforce enrichment also requires an annual contract, while Enterprise and Republish API require custom pricing.
• Con: The API allowance is capped at 20,000 requests per month on the annual plan; public-product republication is a separate yearly license.

Alternatives

For technology-stack discovery and a clearly stated free allowance, Wappalyzer offers 50 technology lookups and 50 email verifications per month, plus five website alerts and sample lead lists; choose it when those technology and lead-list functions matter more than Mattermark's broader company profiles and growth monitoring. Owler has a free community membership with a sample of sales intelligence and business information, a lower-commitment starting point for readers who want a sample rather than Mattermark's paid research tiers.

Factiva is a paid alternative with commercial access described through a Dow Jones sales representative, so it may suit buyers who prefer that access route. BuiltWith is worth considering for website technology research: its free plan permits 10 detailed lookups per day, rather than Mattermark's company-growth focus.

ZoomInfo offers a permanent free Lite plan with no card or commitment, while its Professional plan requires contacting the provider; it is a reasonable alternative for readers prioritizing a free starting point. Enigma has free console access with standard rate limits, viewing, search, and live summaries, and a Pro plan at $20 a month; choose it if those access terms and functions better match the need.

Global Database offers a free tier with five credits per month, CSV/PDF view only, and no API, plus a Pro tier at $99 a month. Landbase B2B Database pairs free credits with a custom-priced tier. For broader category browsing, see Company Databases or Lead Enrichment Software.

Verdict

Mattermark is a strong fit for investors and business teams that need company profiles, growth monitoring, saved research, or Salesforce enrichment in one service. Its main reason to choose it is the combination of broad company data and ongoing signals; its main reason to look elsewhere is the cost and commitment attached to exports, team-oriented use, and some integrations. Start with the free iOS plan or month-to-month Standard if those meet the need, and compare alternatives if a free, narrow-purpose tool will do.