Linktree

Linktree gives creators, brands, businesses and others one link for sharing content, products, services and social profiles. Its page can function as a mini-website, and the link can be shared from platforms including Instagram, TikTok, Twitter, YouTube and LinkedIn. The Free plan includes unlimited basic links, product and course sales, and earning from brand offers. Other options include digital products, sponsored links, affiliate commissions, bookings and shops. Analytics can cover engagement, revenue, conversions, visitors, clicks and audience insights. Integrations include Shopify, Spotify, Mailchimp and Calendly. Linktree is available on the web and through iOS and Android apps; tablets are not supported. The Starter plan is $6 a month billed annually, or $8 monthly. Pro is $12 a month billed annually, or $15 monthly, and Premium is $30 a month billed annually, or $35 monthly. Both Pro and Premium include a seven-day trial. Some monetization tools are limited to selected countries, and Linktree lists a USD$0.25 charge per payout, with other transaction and processing fees potentially applying.

Linktree combines a shareable link page with sales, audience and analytics tools. Review country availability and potential fees before relying on monetization features.

Linktree suits creators, businesses and organizations that want one page to direct audiences to multiple profiles, offerings or services. Its sales, audience and analytics tools may also suit users who want to monetize links, subject to country availability.

Overview

Linktree turns one shareable URL into a compact page for social profiles, content, products and services. It is best suited to creators and businesses that need a simple web presence and want to route an audience or sell from social channels. Its free tier supports unlimited basic links and some selling, while branding, deeper analytics and more advanced commerce tools require paid plans.

Key features

Linktree works as a mini-website without requiring a conventional site to build or maintain. Share the page from Instagram, TikTok, Twitter, YouTube, LinkedIn and other platforms; contact forms and integrations such as Shopify, Spotify, Mailchimp and Calendly extend its uses. Linktree recommends three to seven links when click-throughs and conversions are the priority, a sensible limit in practice even though Free allows unlimited basic links.

Selling options include digital products and courses, sponsored links, affiliate commissions, bookings and shops. Digital downloads can include guides, eBooks and music files, priced from $1 to $10,000 USD or the local equivalent in the seller’s Stripe-account currency. Free supports product and course sales and brand offers, but monetization features work only in selected countries. Linktree says it charges USD$0.25 per payout; other transaction and processing fees may apply, so free access does not make selling cost-free.

Analytics cover visitors, clicks, engagement, revenue, conversions and audience insights. Audience Manager centralizes information collected across Linktree and allows export at any time. These tools are more useful to sellers and audience-builders than to someone who only needs a handful of profile links. The Marketplace lists 61 apps and integrations; Linktree also offers social scheduling, AI-generated ideas and captions, hashtag generation and Instagram auto-replies, with some capabilities reserved for higher plans.

Agency and Enterprise users can manage multiple profiles, assign administrators and set access levels. The Trust Center provides privacy and security resources, including data-request and processing information and a public bug bounty; Linktree says it complies with GDPR and offers a DSAR process.

Pricing

Free costs nothing and includes unlimited basic links, product and course sales, and brand offers. It is a useful starting point, but keeps Linktree branding and does not include the paid-plan features that support more tailored pages and analytics.

Starter costs $6 a month billed annually, or $8 monthly. It adds a personalized Linktree, basic analytics and digital products, with 9% fees. It suits a beginner seller who wants a step beyond Free, but the selling fee is a meaningful trade-off.

Pro costs $12 a month billed annually, or $15 monthly. It removes Linktree branding and adds custom themes, fonts and layouts, advanced analytics, and mailing-list integrations. A seven-day free trial makes it possible to assess those upgrades before committing; plans can be canceled anytime.

Premium costs $30 a month billed annually, or $35 monthly. It includes 0% digital-product fees, an affiliate shop with 100% earnings, dynamic links and smart routing, analytics export, social scheduling and unlimited Instagram auto-replies. This is the stronger fit for sellers who can use the fee reduction and broader controls; occasional sellers may not need the added cost. Agency / Enterprise has custom pricing and includes team seats, SSO, dedicated support and custom contracts, making it the relevant tier for organizations that need centralized management.

Platforms

Linktree is available on web, iOS and Android, as well as through an API. Its mobile app requires iOS 13 or later or Android 5.0 or later; tablets are not supported. Linktree is expanding API and SDK access for custom link types and integrations through its developer program.

Who it's for

Creators, artists, brands, publishers and influencers can use Linktree to consolidate social destinations and direct visitors toward content or offers. It is particularly apt for a seller who wants audience analytics and product sales alongside a link page. It is less compelling for someone who needs a full website, or for a seller whose country is not supported by its monetization tools.

Pros and cons

• Pro: Unlimited basic links and product sales on Free make it possible to start without a subscription.
• Pro: Audience analytics and exportable Audience Manager data give creators more than click counts to work with.
• Pro: Premium removes digital-product fees and includes sales, routing and scheduling tools in one plan.
• Con: Monetization is country-limited, and payout, transaction or processing fees can still apply.
• Con: Starter charges a 9% digital-product fee, while branding remains until Pro.
• Con: The mobile app does not support tablets.

Alternatives

Compare Social Media Bio Link Tools, One-Page Website Builders and Link-in-Bio Tools if you want to survey adjacent categories. Beacons is another freemium option with Android, iOS and web apps; its Creator plan includes 500 monthly email sends, one one-page website and unlimited links for $100 a year billed annually. Lnk.Bio is worth considering if its free plan’s three pages, 577 templates and QR code are a better match. Pillar offers a free plan and a Creator plan at $39 a month billed monthly, with a mobile-optimized creator store and unlimited digital products. Instabio has a free plan with one bio site, unlimited links, 50 monthly email sends and a 10% transaction fee; its Starter plan costs $4.99 a month billed monthly.

Link in Bio offers a free plan with unlimited links, previews, social icons, YouTube embeds and lifetime analytics, and is available on desktop platforms as well as mobile. Milkshake is a free alternative with unlimited links and cards, 30 days of Insights analytics and Stripe-based digital-file sales. Bio Sites has no subscription fee, allows up to 10 sites per account and charges 8% commission on digital-product and appointment sales plus standard fees. Liinks is a paid alternative with a Starter plan at $5 a month, or $48/year, including unlimited blocks and socials, analytics and integrations, and multi-tab navigation.

Verdict

Linktree is a strong choice for creators and businesses who want one social-ready page that can also support audience tracking and sales. Its useful free starting point and broad commerce features are balanced by country restrictions and fees that can make selling less attractive than the headline plan price suggests. Choose it if those tools fit your needs and location; look elsewhere if you need a full website or more predictable selling costs.