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Giftbit
Calgary, Alberta, Canada
What it is
Giftbit is a business platform and API for sending, automating and tracking digital rewards, incentives and payouts. Teams can distribute rewards in bulk by email or as direct links, while the API supports programmatic delivery. Its catalog includes more than 1,500 brands across 40-plus countries, with prepaid card support in 150-plus countries. Tracking indicates whether a reward has been sent, delivered, opened, claimed or remains outstanding. Teams can customize branding, messages, delivery details and the brands recipients can choose from. Through Zapier, Giftbit connects with apps including Slack, SurveyMonkey, Mailchimp, Google Sheets, Salesforce and HubSpot. Listed use cases include customer incentives, employee recognition, academic research, market research and UX research. The free program has no subscription, platform or minimum fees, but customers pay the face value of rewards, a 2.9% credit card funding fee and fees for select prepaid cards. API use has no usage fees, and a free Testbed sandbox provides a virtual balance for testing. Giftbit excludes programs involving alcohol, tobacco, vaping, bitcoin or cryptocurrency, gambling, consumer resale, and peer or crowd gifting. Standard rewards have no claim-by date; promotional rewards may have one, after which some unclaimed value may return to the customer.
For and against
For
- Bulk email and direct-link delivery options.
- Tracks reward delivery and claim status.
- Zapier connects to listed business apps.
- API use has no usage fees.
Against
- A 2.9% credit card funding fee applies.
- Fees apply to select prepaid cards.
- Several program categories are excluded.
The verdict
Giftbit brings reward delivery, customization and status tracking together with API and Zapier options. Its funding fees and excluded program types are relevant constraints for prospective users.
Who it suits
Giftbit suits businesses and teams that distribute rewards or incentives by email, direct links or API. Its listed use cases include employee recognition and research programs, while reward-program restrictions should be checked first.
Plans and prices
Free reward program management
No subscription, platform, or minimum fees · Pay face value of rewards · 2.9% credit card funding fee · Fees apply to select prepaid cards
Read 30 Sep 2026 · giftbit.com
On the record
- API access
- The API has no usage fees, and the free Testbed sandbox provides a virtual balance for testing before sending real rewards.giftbit.com · read 30 Sep 2026
- Catalog
- Its catalog includes 1,500+ brands across 40+ countries, with prepaid card support in 150+ countries.giftbit.com · read 30 Sep 2026
- Company
- Giftbit was founded in Canada in 2011 by Leif Baradoy and Peter Locke.giftbit.com · read 30 Sep 2026
- Integrations
- Giftbit connects through Zapier to thousands of apps, including Slack, SurveyMonkey, Mailchimp, Google Sheets, Salesforce, and HubSpot.giftbit.com · read 30 Sep 2026
- Personalization
- Teams can customize reward branding, messages, delivery details, and the brands recipients can choose from.giftbit.com · read 30 Sep 2026
- Product
- Giftbit is a business platform and API for sending, automating, and tracking digital rewards, incentives, and payouts.giftbit.com · read 30 Sep 2026
- Reporting
- Tracking shows whether rewards are sent, delivered, opened, claimed, or still outstanding.giftbit.com · read 30 Sep 2026
- Restrictions
- Giftbit excludes programs involving alcohol, tobacco, vaping, bitcoin or cryptocurrency, gambling, consumer resale, and peer or crowd gifting.giftbit.com · read 30 Sep 2026
- Reward terms
- Standard rewards have no claim-by date; promotional rewards can have a claim-by date, after which part of the unclaimed value may return to the customer.giftbit.com · read 30 Sep 2026
- Security
- Giftbit states that it is SOC 2 Type II, PCI SAQ-D, and GDPR compliant, and encrypts data in transit and at rest.giftbit.com · read 30 Sep 2026
- Sending
- Rewards can be sent in bulk by email or as direct links, and the API supports programmatic delivery.giftbit.com · read 30 Sep 2026
- Support
- Giftbit says customer success and recipient support are available to every client, and API developers can contact its technical team by email.giftbit.com · read 30 Sep 2026
- Use cases
- Giftbit lists customer incentives, employee recognition, academic research, market research, and UX research among its supported use cases.giftbit.com · read 30 Sep 2026
