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FirstPitch
What it is
FirstPitch is an AI video prospecting platform for outbound sales teams. Users record a video once and generate personalized prospect videos using an AI voice and variables such as a person’s name, company, and website. Recording supports camera, screen, or both, and includes a teleprompter. Analytics show who watched, how long they watched, and where they stopped; real-time notifications can flag engagement. HubSpot can trigger video generation through workflows and receive engagement data on contact records. Salesforce supports Flow Builder triggers and logs engagement as record activities. A Chrome extension supports recording and inserting videos in Gmail, while LinkedIn support lets users add personalized video links to messages and track views. The platform also offers REST API, MCP, and webhook support for video generation and automated workflows. It is available through web, extension, and API. The free plan includes five AI-personalized videos per month. Pro costs $49 a month for 100 videos monthly; Team costs $99 per user per month, and Enterprise pricing is custom.
For and against
For
- Personalization uses AI voice and prospect details.
- Recording supports camera, screen, or both.
- Analytics show viewing time and drop-off points.
- Integrates with HubSpot and Salesforce.
Against
- Free plan is limited to five videos monthly.
- Pro is limited to 100 videos per month.
- Team costs $99 per user per month.
- Enterprise pricing is custom.
The verdict
FirstPitch combines personalized prospect videos with engagement tracking and CRM integrations. The monthly video limits and per-user Team pricing are worth weighing against planned usage.
Who it suits
FirstPitch suits outbound sales reps and teams that want to personalize prospect videos and track engagement. The listed plans also address agencies and larger teams through Enterprise.
Plans and prices
Free
5 AI-personalised videos/month · basic video recording · standard landing pages · view analytics
Read 15 Oct 2026 · firstpitch.ai
Pro
100 AI-personalised videos/month · screen and camera recording · teleprompter · custom branded landing pages
Read 15 Oct 2026 · firstpitch.ai
Team
Unlimited AI-personalised videos · team analytics and reporting · template library · admin controls and permissions
Read 15 Oct 2026 · firstpitch.ai
Enterprise
Custom video volume · white-label and custom domains · API and MCP access · multi-workspace management
Read 15 Oct 2026 · firstpitch.ai
On the record
- AI video generation
- One recording can be turned into many prospect-specific videos using AI voice and variables such as name, company and website.firstpitch.ai · read 15 Oct 2026
- Analytics
- Video analytics show viewers, watch duration and drop-off points.firstpitch.ai · read 15 Oct 2026
- API and automation
- FirstPitch offers REST API, MCP, and webhook support for video generation and automated workflows.firstpitch.ai · read 28 Sep 2026
- API security
- Developer access supports OAuth 2.0, API keys, IP allowlisting and audit logs.firstpitch.ai · read 15 Oct 2026
- Chrome Web Store listing
- The Chrome Web Store link provided by FirstPitch's Gmail integration redirected to the store's unsupported page, so no FirstPitch extension rating or review count was displayed.chromewebstore.google.com · read 15 Oct 2026
- Company legal name
- The privacy policy identifies the provider as FirstPitch, Inc.firstpitch.ai · read 15 Oct 2026
- Contact import
- Prospect lists can be imported by CSV, CRM synchronisation or API.firstpitch.ai · read 15 Oct 2026
- Dynamic backgrounds
- A prospect's website or LinkedIn profile can be rendered as the video background.firstpitch.ai · read 15 Oct 2026
- Engagement analytics
- Video analytics track who watched, how long they watched, and where they dropped off; real-time notifications alert users to engagement.firstpitch.ai · read 28 Sep 2026
- External LinkedIn profile
- A LinkedIn profile for Rick LaLuna shows experience at FirstPitch Inc. and places him in Commack, New York; it does not provide verified details about the firstpitch.ai product.linkedin.com · read 15 Oct 2026
- External registry listing
- Bizprofile lists a Firstpitch Inc. business corporation filed in New York on September 3, 2009, with a Commack, New York address and Rick Laluna as CEO; the listing does not establish that it is the same entity as firstpitch.ai.bizprofile.net · read 15 Oct 2026
- Gmail extension
- The Chrome extension lets users insert videos into Gmail, track views, and record videos from the inbox.firstpitch.ai · read 28 Sep 2026
- Gmail integration
- A Chrome extension inserts videos in Gmail compose windows, tracks engagement and provides quick recording.firstpitch.ai · read 15 Oct 2026
- HubSpot
- The HubSpot integration supports workflow-triggered video generation and syncs video engagement data to contact records.firstpitch.ai · read 28 Sep 2026
- HubSpot integration
- HubSpot workflows can trigger videos, sync engagement to contact records and enroll viewers into sequences.firstpitch.ai · read 15 Oct 2026
- Intended users
- The pricing page describes Pro for individual reps, Team for sales teams, and Enterprise for agencies and large teams.firstpitch.ai · read 28 Sep 2026
- Landing pages
- The service provides branded video landing pages with calls to action and embedded calendars.firstpitch.ai · read 15 Oct 2026
- Licence
- FirstPitch's terms say the service and its original content, features and functionality are owned by FirstPitch and protected by intellectual-property laws.firstpitch.ai · read 15 Oct 2026