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Firewalla

What it is

Firewalla sells network security appliances for professional users who need visibility into network activity and control over policies, segments, VPNs, and threat protection. Its system analyzes network flows and uses signature and behavioral methods to identify attacks, with automated action when needed. It can identify activity including video, gaming, pornography, and malware, and divide a network into regions with dynamic or static policies. Privacy options include ad blocking, DNS over HTTPS or Unbound, VPN, target lists, and blocking encrypted VPN sites, DoH services, and Apple Private Relay. Models range from smaller-network Orange and Purple devices to Gold Series models for larger, faster networks. Prices are one-time payments starting at $289. Firewalla has no free plan. MSP can send alarms to IFTTT, Slack, or a custom webhook and provides an API.

For and against

For

  • Detects threats with signature and behavioral analysis.
  • Captures network flows and identifies several activity types.
  • Supports segmentation with dynamic and static policies.
  • Offers intrusion prevention and site-to-site VPN.
  • MSP provides alarms and an API.

Against

  • No free plan; prices start at $289.
  • SSL inspection is not supported.
  • Firewall throughput is 0.5 Gbps.
  • No phone or chat support.

The verdict

Firewalla combines network monitoring and policy controls with segmentation, VPN, and threat protection. Buyers should weigh its one-time hardware prices, stated throughput, and support channels against their needs.

Who it suits

Firewalla suits professional users who want network visibility, policy control, segmentation, and threat protection. Its smaller-network models and Gold Series options address different network sizes and speeds.

Plans and prices

Firewalla Purple SE

$289one-time

500 Mbps

Firewalla Orange

$399one-time

2 Gbps · Wi-Fi 7 · USA availability

Firewalla Gold SE

$519one-time

2 Gbps

Firewalla Gold Plus

$629one-time

2.5 Gbps

Firewalla Gold Plus SFP

$779one-time

5 Gbps · SFP+

Firewalla Gold Pro

$939one-time

10 Gbps

Every plan, in full

On the record

Company background
Firewalla says its team is made up of engineers, mostly former Cisco employees, and that it was funded through Kickstarter in 2017.firewalla.com · read 8 Oct 2026
Data handling
Firewalla's engineering design document says detailed flow data are stored on the box and app-to-box communication is encrypted end to end, with private keys held on customer equipment.help.firewalla.com · read 8 Oct 2026
Intended users
Firewalla says its Gold Series is optimized for larger and faster networks, while Orange and Purple models are optimized for smaller networks.firewalla.com · read 8 Oct 2026
MSP data location
Firewalla says Firewalla MSP stores data in AWS in the USA and advises users with data storage restrictions not to use the service.help.firewalla.com · read 8 Oct 2026
MSP integrations
Firewalla MSP can send alarms to IFTTT, Slack, or a custom webhook, and offers an API for programmatic access to boxes and their data.help.firewalla.com · read 8 Oct 2026
Network visibility
Firewalla says its system captures network flows and can detect activities such as video, gaming, pornography, and malware.firewalla.com · read 8 Oct 2026
Privacy features
Firewalla lists ad blocking, DNS over HTTPS or Unbound, VPN, target lists, NTP Intercept, and blocking encrypted VPN sites, DoH services, and Apple Private Relay as privacy features.help.firewalla.com · read 8 Oct 2026
Product limits
Firewalla's comparison guide says Purple-series memory limits restrict the number of countries it can block and VLANs it can create; it lists a maximum of five VLANs for the small-network device group.help.firewalla.com · read 8 Oct 2026
Purpose
Firewalla describes its products as network security appliances for professional users seeking visibility, policy control, segmentation, VPN, threat protection, and ongoing network management.firewalla.com · read 8 Oct 2026
Segmentation
Firewalla says network segmentation can divide a network into regions with dynamic and static policies.firewalla.com · read 8 Oct 2026
Support
Firewalla accepts support cases and email, says it usually responds in less than 48 hours, and does not offer phone or chat support.help.firewalla.com · read 8 Oct 2026
Third-party VPNs
Firewalla lists ExpressVPN, Surfshark, NordVPN, Smart DNS Proxy, IPVanish, PureVPN, and ProtonVPN as verified third-party VPN services, with some requiring extra configuration.help.firewalla.com · read 8 Oct 2026
Threat protection
Firewalla says it uses signature and behavioral analysis to detect attacks and take automated action when necessary.firewalla.com · read 8 Oct 2026

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