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FieldAssist
FieldAssist lists its corporate headquarters in Gurugram, Haryana, India.
What it is
FieldAssist provides sales force automation and distributor management software for consumer goods brands. Its sales app gives field representatives outlet data, AI-driven beat plans, order booking and offline operation. The distributor system combines orders, inventory, promotions and claims in one workflow. Other products cover retail merchandising, retailer self-service, loyalty, incentives and attendance management. Listed AI capabilities include route optimization, image recognition, auto replenishment, product recommendations and conversational AI. Sales channels include field sales, a retailer app, PWA and WhatsApp; orders can also enter through Android, WhatsApp workflows and API integrations. Named integrations include SAP, Oracle Cloud, Microsoft Dynamics, Salesforce, Zoho, Google Sheets, Workday, Tally, Busy, WhatsApp, Telegram and LINE. FieldAssist describes an API-first design, with encrypted and auditable integration data flows. The platform is available on Android, iOS, web and API. Plans are Starter, Business and Enterprise AI, but prices are not displayed and must be requested. It serves consumer-focused industries including FMCG, CPG, dairy and beverages, personal care and cosmetics, agro and seeds, stationery, apparel and packaged foods.
For and against
For
- Field sales app supports offline operation.
- Distributor workflows combine orders, inventory, promotions and claims.
- Multiple order channels include Android, PWA and WhatsApp.
- Named integrations include major business and messaging platforms.
- API data flows are encrypted and auditable.
Against
- Pricing is on request.
- No free plan is listed.
- Plans do not display prices.
The verdict
FieldAssist connects field sales, distribution and retail execution, with multiple order channels and integration options. Buyers will need to request pricing to compare its Starter, Business and Enterprise AI plans.
Who it suits
FieldAssist suits consumer goods brands coordinating field sales and distributor workflows. Its listed industries include FMCG, dairy, beverages, personal care, apparel and packaged foods.
Plans and prices
Starter
Field sales and distribution workflows · offline-first mobile operations · order capture, invoicing, collections, returns · basic route planning
Read 15 Oct 2026 · fieldassist.com
Business
Advanced analytics · AI nudges · pricing and promotion enforcement · stock ageing and reconciliation
Read 15 Oct 2026 · fieldassist.com
Enterprise AI
Conversational AI · context-aware AI nudges · predictive demand sensing · agentic distribution AI
Read 15 Oct 2026 · fieldassist.com
On the record
- AI features
- Listed AI capabilities include route optimization, image recognition, auto replenishment, product recommendations, and conversational AI.fieldassist.com · read 4 Oct 2026
- AI suite
- FAi includes Sales Co-Pilot, territory optimisation, Perfect Store, range selling, inventory rotation, volume planning, Digital ASM and route optimisation.getapp.com · read 15 Oct 2026
- API
- FieldAssist describes an API-first architecture for custom integrations and says integration data flows are encrypted and auditable.fieldassist.com · read 4 Oct 2026
- API documentation limit
- Some listed API endpoints are explicitly marked as having no documentation available.api.fieldassist.in · read 15 Oct 2026
- Apple availability
- FieldAssist One is listed as a free iPhone/iPad business app; Apple says it has not received enough ratings to show an overview.apps.apple.com · read 15 Oct 2026
- Capterra price
- Capterra lists a starting price of SGD9.90 per feature per month and says a free trial is available.capterra.com · read 15 Oct 2026
- Company
- The site identifies Flick2Know Technologies Pvt. Ltd. and gives its corporate headquarters as Universal Trade Tower, Gurugram, Haryana, India.fieldassist.com · read 4 Oct 2026
- Company legal name
- Google Play identifies the developer as Flick2Know Technologies Private Limited.play.google.com · read 15 Oct 2026
- Company size
- LinkedIn lists FieldAssist's company size as 201–500 employees.linkedin.com · read 15 Oct 2026
- Customers
- FieldAssist says it serves consumer-focused industries including FMCG, CPG, dairy and beverages, personal care and cosmetics, agro and seeds, stationery, apparel, and packaged foods.fieldassist.com · read 4 Oct 2026
- Delivery app
- The FieldAssist Delivery app supports assigned deliveries, proof of delivery, attendance selfies, invoices, collections and offline user experience updates.play.google.com · read 15 Oct 2026
- Distribution
- Its distributor management system brings orders, inventory, promotions, and claims into one workflow.fieldassist.com · read 4 Oct 2026
- Distributor management
- The DMS supports GST-compliant invoicing, inventory tracking, claims settlement, replenishment and ERP connectivity.g2.com · read 15 Oct 2026
- Field sales
- Its SFA app gives representatives outlet data, AI-driven beat plans, order booking, and offline operation.fieldassist.com · read 4 Oct 2026
- Funding
- Crunchbase lists SIDBI and Start-Up Chile as investors and two debt-financing rounds, with amounts obscured.crunchbase.com · read 15 Oct 2026
- Funding fact
- Inc42 reports total funding of $40,000 across two rounds, with the last round dated 28 August 2017.inc42.com · read 15 Oct 2026
- Hosting
- FieldAssist runs as a cloud-native Microsoft Azure platform and offers dedicated single-tenant deployments for enterprise customers.fieldassist.com · read 15 Oct 2026
- Image recognition
- IRIS converts shelf photographs into stock-audit, planogram and merchandising insights.g2.com · read 15 Oct 2026