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Eagle Eye AIR

London, United Kingdom

What it is

Eagle Eye AIR is an API and web platform for retailers running loyalty, personalization, promotions, subscriptions, and gifting across multiple channels. Its three core products are Real Time Loyalty, Omnichannel Promotions, and Gifting & Top-up, with at least one core product required before add-ons. Promotions include hundreds of ready-made offer types plus custom mass, segmented, and personalized offers. Loyalty provides more than 100 built-in earn types and retailer-defined options. EagleAI uses customer data and machine learning to create individualized offers. AIR connects online and in-store points of sale in real time, and Eagle Eye reports more than 1.7 billion personalized offers weekly, average API responses below 150 ms, and over 90,000 connected stores globally. Eagle Eye Connect lists connectors for Braze, mParticle, Segment, Bloomreach, commercetools, Salesforce Commerce Cloud, and Zonal. The platform runs on Google Cloud Platform. Pricing is on request.

For and against

For

  • Combines loyalty, promotions, subscriptions, and gifting
  • Hundreds of promotion types plus custom offers
  • More than 100 built-in loyalty earn types
  • Real-time point-of-sale connections across channels
  • 24/7/365 support and stated availability above 99.99%

Against

  • Requires a core product before add-ons
  • Paid platform with pricing available on request
  • Enterprise architecture may require API integration work

The verdict

AIR provides broad retail loyalty and promotion capabilities through a composable API architecture. Its core-product requirement and request-based pricing are important planning considerations.

Who it suits

AIR is aimed at enterprise retailers, including grocery, fashion, and hospitality businesses. It suits organizations coordinating loyalty, offers, and gifting across complex channel networks.

On the record

Add-on requirement
AIR requires at least one core product to be implemented before any add-on products can be implemented.developer.eagleeye.com · read 9 Oct 2026
AI personalization
EagleAI uses customer data and machine learning to generate individualized offers, with retailers able to direct the algorithms toward their objectives.eagleeye.com · read 9 Oct 2026
Architecture
AIR uses an API-based, composable architecture and is hosted on Google Cloud Platform.eagleeye.com · read 4 Oct 2026
Assurance
The maker says the AIR platform is audited to ISAE 3402 Type 2, covering its global operations.eagleeye.com · read 9 Oct 2026
Availability claim
Eagle Eye reports availability of more than 99.99%.eagleeye.com · read 4 Oct 2026
Cloud and scale
AIR is hosted on Google Cloud Platform; Eagle Eye says it connects in-store and online points of sale in real time and serves more than 90,000 connected stores globally.eagleeye.com · read 9 Oct 2026
Core capabilities
AIR provides loyalty, omnichannel promotions, subscriptions, and gifting capabilities.eagleeye.com · read 4 Oct 2026
Core products
The platform’s three core products are Real Time Loyalty, Omnichannel Promotions, and Gifting & Top-up.developer.eagleeye.com · read 9 Oct 2026
Enterprise focus
Eagle Eye describes AIR as built for retailers operating loyalty, personalization, and promotions across complex, multi-channel environments.eagleeye.com · read 4 Oct 2026
Gifting
The gifting product supports digital and physical gift card programs, with point-of-sale integration and real-time redemption.eagleeye.com · read 9 Oct 2026
Implementation limits
For integrations built with Eagle Eye Connect, the company says partners can build new integrations in less than three weeks using its open-source connectors and developer guides.eagleeye.com · read 4 Oct 2026
Integrations
Eagle Eye Connect provides pre-built connectors, and the maker lists integrations including Braze, BigCommerce, Salesforce Commerce Cloud, and Twilio Segment.eagleeye.com · read 9 Oct 2026
Intended customers
Eagle Eye describes AIR as an enterprise platform for retailers, including grocery, fashion, and hospitality businesses.eagleeye.com · read 9 Oct 2026
Loyalty
Its loyalty features include loyalty scheme rules, points tracking, more than 100 out-of-the-box earn types, and personalized rewards.eagleeye.com · read 9 Oct 2026
Performance
Eagle Eye reports an average API response time of less than 150 milliseconds on its AIR Platform page.eagleeye.com · read 9 Oct 2026
Promotions
Retailers can create and manage open, segmented, or targeted promotions through the API or AIR Dashboard, with real-time redemption and reporting.eagleeye.com · read 9 Oct 2026
Purpose
Eagle Eye AIR is an API-first platform for retailers to manage loyalty, promotions, and personalized customer experiences across channels in real time.eagleeye.com · read 9 Oct 2026
Real-time scale
The platform connects to in-store and online points of sale in real time and the company says it executes over 1.7 billion personalized offers per week.eagleeye.com · read 4 Oct 2026

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