DeepDeets

DeepDeets Marketer is an influencer analytics platform for brands and agencies that tracks campaign content and reports performance. Users can add influencers or sponsored post links to campaigns, or monitor content with hashtags and keywords. The platform automatically tracks public Instagram Posts, Stories, and Reels. Its metrics include reach, impressions, engagement rate, and performance by content type, with summaries at both the content and influencer level. Active campaign and content metrics refresh up to four times daily. Reports are snapshots from when they are created and can be shared by link or downloaded as PDFs. Instagram is currently supported; TikTok and YouTube tracking are described as in development. DeepDeets does not measure direct sales or offer attribution models, so its reach, engagement, and content value measures do not provide direct sales measurement. The maker says it tracks public content without influencer credentials or permissions. The service is available on web, Android, and iOS. PROJECT costs $99 a month and includes one active campaign, up to 100 influencers per campaign, a 90-day tracking limit, and unlimited reporting. Other listed plans cost $199, $299, and $599 a month, with an enterprise option priced by contact.

DeepDeets Marketer provides campaign tracking and reporting for public Instagram content, with refreshes for active metrics up to four times daily. PROJECT is listed at $99 a month; the platform does not measure direct sales, and Instagram is its only currently supported platform.

It suits marketing professionals, brand managers, and agencies monitoring influencer campaigns, events, or product seeding. It may be useful to teams assessing reach and engagement, rather than measuring direct sales.

DeepDeets Marketer tracks Instagram influencer campaigns for brands, marketing teams, and agencies that need reach and engagement reporting. Its strongest fit is a team measuring public campaign content across a defined roster; the lack of sales measurement and support for other social networks makes it a narrower choice for broader performance programs.

Overview

Add influencers or sponsored-post links to a campaign and DeepDeets tracks their public Instagram Posts, Stories, and Reels. Hashtags and keywords provide another way to monitor campaign content. This keeps campaign measurement centered on visible activity without requiring creator credentials or permissions. It is useful for checking exposure and engagement, but cannot establish whether a campaign generated purchases.

Active campaign and content metrics refresh up to four times daily, while reports preserve a static snapshot from the time they are created. Teams can share campaign summaries by link or download them as PDFs, with both content- and influencer-level views. The refresh schedule gives marketers a reasonably current view during a campaign; anyone sharing a report should expect its figures to stop changing at creation.

Key features

Campaign tracking and analytics

Reach, impressions, engagement rate, and performance by content type help teams compare campaign visibility and the formats drawing attention. DeepDeets also provides content value metrics to help assess ROI. These measures are useful for reporting activity and engagement, but there are no attribution models or direct conversion tracking, so a team focused on sales outcomes will need a separate measurement approach.

Reporting and access

Unlimited reporting is included in each paid plan, with reports available as shareable links or PDF downloads. The maker says DeepDeets is a certified technology provider for Meta and tracks public content without creator credentials. Its privacy policy describes encryption, firewalls, password management, and SSL technology, with personal data stored on AWS or other data center providers around the world. Onboarding resources, tutorials, and email support at [email protected] are available for teams setting up campaigns.

Pricing

The 14-day trial gives teams a short window to assess the workflow before paying. Paid plans are billed monthly:

• PROJECT: $99 a month for 1 active campaign, 100 influencers per campaign, a 90-day tracking limit, and unlimited reporting. This is the entry option for a single campaign with a roster within that cap.
• BRAND: $199 a month for 2 active campaigns, 250 influencers per campaign, a 90-day tracking limit, and unlimited reporting. It suits a brand managing two concurrent campaigns or a larger influencer roster; PROJECT gives up one active campaign and 150 influencer slots per campaign.
• AGENCY: $299 a month for 10 active campaigns, 100 influencers per campaign, a 90-day tracking limit, and unlimited reporting. Its higher campaign allowance fits teams running several projects at once, though the influencer cap remains at 100 per campaign.
• AGENCY PRO: $599 a month for 10 active campaigns, 250 influencers per campaign, a 90-day tracking limit, and unlimited reporting. It is the better fit when an agency needs both the larger campaign count and BRAND's higher per-campaign roster limit.
• ENTERPRISE: custom pricing for a tailored solution and custom dashboard.

All four priced plans share the 90-day tracking limit, so a longer measurement window is not part of these plan terms. The entry plan keeps campaign volume and roster size low, while the agency tiers raise those caps at substantially higher monthly prices.

Platforms

DeepDeets is offered on web, Android, and iOS, but its campaign tracking currently supports Instagram alone. TikTok and YouTube tracking are in development. That makes it a practical match for Instagram-only reporting, not a unified cross-network dashboard.

Who it's for

Marketing professionals, brand managers, and agencies running campaigns, events, or product seeding are the intended audience. It is particularly relevant when the reporting question is how much public Instagram content appeared and how that content performed. Teams that must tie influencer activity to sales, compare multiple social networks, or retain tracking beyond 90 days should look elsewhere or pair it with other measurement tools.

Pros and cons

• Pro: Tracks public Posts, Stories, and Reels without asking influencers for account credentials, reducing dependence on creator access for campaign monitoring.
• Pro: Metrics refresh up to four times daily and reports cover both content and influencers, giving teams recurring campaign visibility and a useful basis for sharing results.
• Pro: Every paid tier includes unlimited reporting, so report volume is not tied to the campaign and influencer caps.
• Con: Instagram is the only supported network today, limiting its value for campaigns spread across social platforms.
• Con: There is no direct sales tracking or attribution, which leaves purchase impact outside the platform's measurement.
• Con: The 90-day tracking limit applies across the priced tiers, and the lowest plan allows just one active campaign.

Alternatives

For a wider comparison of tools in this category, see Influencer Marketing Analytics Software.

• Later is worth considering for teams seeking a freemium option with a free tier; its free plan includes one access group and limits calendar access to two weeks in the past and future.
• Meltwater Influencer Marketing may suit small communications and marketing teams, startups, scale-ups, or groups with limited in-house analytics; its Starter plan uses custom pricing.
• HypeAuditor offers free access to media plans and campaign management, making it an option for teams that want a free starting point for those functions.
• CreatorDB has a free plan with minimal search and public profile views, plus pay-as-you-go credits at $0.040 each with a $40 minimum top-up; it fits a team willing to start with limited discovery and buy credits as needed.
• InfluenceKit lets invited influencers use the platform free to report on a campaign, which is relevant when creator-submitted campaign reporting is the priority.
• Attriq has a free tier for 3 creators and 1,000 clicks per month, with a basic dashboard and QR codes; it is a smaller-scale option for teams whose needs fit those caps.
• Captiv8 offers a free-to-install Shopify app plan, with commission charged on advertiser-to-creator promotional payments.
• InfluenceX is a free, open-source, MIT-licensed self-hosted option.

Verdict

DeepDeets is a sound fit for brands and agencies that need recurring Instagram reach and engagement reporting across public influencer content, with a clear campaign cap structure and unlimited reports. Choose it when campaign visibility is the goal and Instagram is the channel; look elsewhere when sales attribution, longer tracking, or multi-network coverage is central to the decision.