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Watermarkly

What it is

Watermarkly is a browser-based tool for adding text, logo, or multi-part watermarks to batches of photos. Its editor offers more than 900 fonts, 90 colors and gradients, and 36 visual effects. Watermarks can be placed manually or scaled automatically to match an image's orientation and size. The site also lists tools for watermarking PDFs and videos, resizing, cropping, compression, blurring, background removal, and image conversion. Images can be imported from Google Drive, Google Photos, or Dropbox, and saved watermark templates synchronize across desktop, laptop, and mobile devices. Watermarkly says photo files are processed in the browser and are not stored on or accessed from its servers. The free plan supports batch processing but adds a Watermarkly logo. 1-Year Access costs $19.95 a year, paid annually without automatic renewal; Permanent Access costs $39.95, paid once. Both paid options provide full tool access on up to 10 devices without the logo. Apps are included for Windows, Mac, iOS, and Android.

For and against

For

  • Supports text, logo, and multi-part watermarks
  • Can batch-process photos
  • Imports images from Google Drive, Google Photos, and Dropbox
  • Paid access covers up to 10 devices

Against

  • Free batch processing adds a Watermarkly logo
  • 1-Year Access costs $19.95 a year
  • Permanent Access costs $39.95, paid once

The verdict

Watermarkly offers batch photo watermarking alongside a broader set of listed image and media tools. The free option adds its logo; paid access removes it and includes access across up to 10 devices.

Who it suits

Watermarkly suits people who want to apply watermarks to photo batches and adjust placement or appearance. Its additional listed tools and device apps may be useful for people who also work with PDFs, videos, or image edits.

Plans and prices

Free

Free

Free batch processing · adds a Watermarkly logo

1-Year Access

$19.95a year

Full access to all tools · up to 10 devices · no Watermarkly logo · 30-day money-back guarantee

Permanent Access

$39.95one-time

Lifetime access · full access to all tools · up to 10 devices · no Watermarkly logo

Every plan, in full

On the record

API
The Blur API detects and blurs faces and license plates, costs $0.01 per request, and has a free 7-day trial through AWS Marketplace.watermarkly.com · read 29 Sep 2026
Cloud integrations
Users can import images from Google Drive, Google Photos, or Dropbox.watermarkly.com · read 29 Sep 2026
Company location
The site footer lists an address in Warsaw, Poland, and copyright attribution to Julia Nikitina.watermarkly.com · read 29 Sep 2026
Customization
The photo watermark editor lists over 900 fonts, 90 colors and gradients, and 36 visual effects.watermarkly.com · read 29 Sep 2026
Desktop apps
The purchase includes Windows and Mac desktop apps for watermarking photos and videos.watermarkly.com · read 29 Sep 2026
Mobile apps
The purchase includes an iOS app for watermarking photos, PDFs, and videos, and an Android app for photos and PDFs.watermarkly.com · read 29 Sep 2026
Other tools
The site lists tools for watermarking PDFs and videos, resizing, cropping, compressing, blurring, background removal, and image conversion.watermarkly.com · read 29 Sep 2026
Payments
The pricing page says it accepts major credit cards, Google Pay, Apple Pay, PayPal, and bank transfers, and that listed prices include applicable taxes.watermarkly.com · read 29 Sep 2026
Photo watermarking
The browser app batch-processes photos and supports text, logo, and multi-part watermarks.watermarkly.com · read 29 Sep 2026
Placement
Watermarks can be automatically scaled by image orientation and size, or positioned manually for each photo.watermarkly.com · read 29 Sep 2026
Privacy
The site says photo files are processed in the browser and are not stored on or accessed from its servers.watermarkly.com · read 29 Sep 2026
Purchase security
The site says communications and data transfers are encrypted and that it does not have access to card or account numbers; it names Stripe and PayPal as payment providers.watermarkly.com · read 29 Sep 2026
Support
Customers can contact support by email or form, and the page says the team will get back to them shortly.watermarkly.com · read 29 Sep 2026
Template sync
Saved watermark templates synchronize so users can reuse them across desktop, laptop, and mobile devices.watermarkly.com · read 29 Sep 2026

The review

Overview

Watermarkly is a cross-platform photo watermarking tool for people who need to brand images in batches and want more than a basic text overlay. Its strongest case is the combination of extensive mark customization, reusable templates and a stated batch ceiling of 50,000 images; the trade-off is that free exports carry Watermarkly’s logo.

Alongside photo watermarking, Watermarkly includes tools for PDFs, videos and common image edits. That breadth may suit occasional, mixed media tasks, but the photo editor is the most fully described part of the package.

Key features

The browser editor handles text, logo and multi-part marks, with more than 900 fonts, 90 colors and gradients, and 36 visual effects. That range gives users room to shape a recognizable mark rather than settle for a plain label. Marks can scale automatically to image orientation and size or be placed manually on each photo, a useful choice between consistency across a batch and individual control.

Watermark templates can be saved and synchronized across desktop, laptop and mobile devices, which makes a recurring workflow easier to carry between devices. Images can be imported from Google Drive, Google Photos or Dropbox. Watermarkly says photo files are processed in the browser and are not stored on or accessed from its servers.

The site also offers tools for PDF and video watermarking, resizing, cropping, compressing, blurring, background removal and image conversion. Purchased access includes iOS apps for photos, PDFs and videos; Android apps for photos and PDFs; and Windows and Mac desktop apps for photos and videos. The stated platform range also includes web and Linux, though the purchase details name apps for Windows and Mac rather than Linux.

The separate Blur API detects and blurs faces and license plates at $0.01 per request, with a free 7-day trial through AWS Marketplace. It is a distinct, usage-priced option rather than part of the consumer access plans.

Pricing

The free plan costs nothing and includes batch processing, but adds a Watermarkly logo. That makes it suitable for trying the workflow or for work where the added branding is acceptable, not for clean client-facing exports.

1-Year Access costs $19.95 a year, billed $19.95 paid annually, and does not renew automatically. It removes the Watermarkly logo and provides full access to all tools on up to 10 devices, with a 30-day money-back guarantee. This fits users who want a year of watermark-free use without an automatic renewal.

Permanent Access costs $39.95, paid once as a one-time fee, not a subscription. It includes lifetime access to all tools on up to 10 devices, removes the logo, and carries the same 30-day money-back guarantee. For ongoing use, the higher upfront cost avoids an annual payment; occasional users may prefer the free tier if its logo is acceptable.

The pricing page says listed prices include applicable taxes and accepts major credit cards, Google Pay, Apple Pay, PayPal and bank transfers. It names Stripe and PayPal as payment providers and says communications and data transfers are encrypted, while Watermarkly does not have access to card or account numbers. Support is available by email or form.

Platforms

Watermarkly supports web, Windows, Mac, Linux, iOS and Android. This broad reach is useful for workflows spanning desktop and mobile, while the included mobile apps do not cover identical formats: iOS handles photos, PDFs and videos, whereas Android handles photos and PDFs.

Who it's for

Watermarkly is a strong fit for photographers and other image makers who apply consistent branding to large batches, especially when saved templates, cloud imports and cross-device access matter. The automatic scaling and manual placement options serve both repeatable batches and photos that need individual attention.

It is less compelling for someone who only needs occasional, unbranded exports and will not pay: the free plan adds the product logo. Users seeking a specialized tool for a single format may also find the broader toolkit unnecessary.

Pros and cons

  • Pros: The 50,000-image stated batch maximum is unusually generous for large-scale workflows.
  • Pros: Extensive typography, color and effects options, plus both automatic scaling and per-photo placement, offer meaningful creative and practical control.
  • Pros: Template synchronization and six supported platforms help carry a repeatable workflow between devices.
  • Pros: The one-time $39.95 Permanent Access option avoids subscription renewal while covering up to 10 devices.
  • Cons: Free batch processing adds Watermarkly branding, so clean exports require paid access.
  • Cons: Android’s included app covers photos and PDFs but not videos, unlike the listed iOS app.

Alternatives

eZy Watermark is worth considering for a lower-cost mobile-oriented option: its free plan includes templates, 300+ fonts, exports to other apps and high-resolution watermark downloads, and it supports Android, iOS, MacOS and web.

Overlay Studio suits readers who want a free option without an export paywall; its free batch limit is 25 images at once, and a supporter code raises that limit.

DoWatermark is a browser-based alternative with saved presets and no uploads, but its free tier processes 3 images per batch.

iWatermark is another freemium option with a free trial and support for Android, iOS, MacOS and Windows.

Watermark Maker is a mobile-only alternative for Android and iOS, with social export presets and small batches on its ad-supported free plan.

Visual Watermark is a close alternative for readers comparing paid access: its 1-Year Access is $19.95 a year, does not renew automatically, and covers 10 devices.

PictStamp is a free option for iOS and MacOS.

Watermark Soft is another cross-platform option for Linux, MacOS, web and Windows.

For a broader shortlist, see Photo Watermarking Software.

Verdict

Choose Watermarkly if you need large-batch photo branding, want detailed control over the mark, and value reusable templates across devices. Its 50,000-image batch ceiling and non-renewing annual or lifetime paid options make it a practical fit for sustained work. Look elsewhere if you need watermark-free exports at no cost or want an Android app that also handles videos.

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