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Watermark Curriculum Strategy

Austin, Texas, United States

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Watermark Curriculum Strategy

Priced on request

No public plans · no free version · no free trial

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On the record

Accessibility
Watermark says core catalog structure targets WCAG 2.2 AA, while customers must keep their own content and design accessible.support.watermarkinsights.com · read 15 Oct 2026
API documentation
API-building documentation is supplied on request and setup requires institutional IT assistance; custom data pulls are available.support.watermarkinsights.com · read 15 Oct 2026
Approval workflows
Institutions can configure multi-step and branching approval paths for different proposal types.watermarkinsights.com · read 15 Oct 2026
Automatic routing
Proposals can route automatically to chairs, deans, committees and final approvers.watermarkinsights.com · read 15 Oct 2026
Catalog archive
It provides an unlimited permanent archive of published catalogs.watermarkinsights.com · read 15 Oct 2026
Catalog Content API
A Catalog Content API can publish narrative, course and program data to an institution website.support.watermarkinsights.com · read 15 Oct 2026
Catalog experience
Catalogs are searchable, mobile-friendly, brand-customizable and exportable or printable.watermarkinsights.com · read 15 Oct 2026
Catalog publishing
Approved curriculum changes become catalog-ready content without a separate formatting step.watermarkinsights.com · read 15 Oct 2026
Company headquarters
LinkedIn lists Austin, Texas as headquarters and a 201–500 employee company size.linkedin.com · read 15 Oct 2026
Company history
Watermark says it formed in 2018 by combining Taskstream, Tk20, LiveText, Digital Measures, EvaluationKIT and SmartCatalog.watermarkinsights.com · read 15 Oct 2026
Company legal name
The legal entity is Watermark Insights, LLC.watermarkinsights.com · read 15 Oct 2026
Dependency visibility
Proposal forms show affected courses, programs and dependencies before submission.watermarkinsights.com · read 15 Oct 2026
Ethos API requirements
The Ellucian Ethos integration supports version 16.0 and requires Banner Ethos 9.17 or Colleague Ethos 1.25.support.watermarkinsights.com · read 15 Oct 2026
Former product name
Curriculum Strategy was renamed from SmartCatalog on August 10, 2022 without workflow or URL changes.support.watermarkinsights.com · read 15 Oct 2026
Implementation requirements
Implementation uses UTF-8 CSV course imports, website URLs and institution-provided branding and permissions information.support.watermarkinsights.com · read 15 Oct 2026
Limit: mobile app complaints
Google Play reviewers reported long loading, malformed emails and blank or nonfunctional screens in Watermark Student.play.google.com · read 15 Oct 2026
Limit: support clarity
That G2 reviewer reported poor support, brief answers, unclear consequences of changes and confusing system relationships.g2.com · read 15 Oct 2026
News: acquisition
On September 16, 2026, Watermark announced Main Capital Partners' intent to acquire it; the release says Watermark was founded in 2000, has about 1,500 customers and more than 300 employees.watermarkinsights.com · read 15 Oct 2026

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