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Upscal
Upscal · Hong Kong SAR, China · founded 2018
What it is
Upscal enhances low-resolution photos and videos on iOS, macOS, and Windows using built-in AI models. Its image tools target blurry, compressed, or old photos, with the aim of improving edge sharpness, texture, and detail. Video enhancement works frame by frame, and built-in super-resolution models enlarge images and videos up to 8×. Batch processing is supported, with exports in JPG, PNG, WebP, MP4, MOV, and M4V.
After installation of the app and required resources, ordinary enhancement can run offline. The privacy policy says processed media is handled locally rather than sent to an external processing server. The software may still transmit anonymous diagnostics such as app and operating system versions, crash traces, and error logs. The free plan costs nothing, has no subscription or account requirement, and includes core image and video enhancement with offline processing. The maker permits commercial use when users follow applicable laws and have rights to the content they process. Results depend on source quality and device capability, and cannot restore detail that was never captured.
For and against
For
- Enhances photos and videos
- Batch processing is supported
- Can run offline after installation
- Exports JPG, PNG, WebP, MP4, MOV, and M4V
- Free plan includes core enhancement
Against
- Results depend on source quality and device
- Cannot recover detail never captured
- Anonymous technical diagnostics may be sent
The verdict
Upscal offers local photo and video enhancement, with offline processing and a free plan. Output quality depends on the source media, selected model, and device.
Who it suits
Upscal suits people working with old photos, creator or social videos, product images, anime, illustration, or digital art. It may also suit users who want local, offline enhancement after installation.
Plans and prices
Free
Core image/video enhancement · offline processing · no account · mobile batch up to 5 images
Read 21 Oct 2026 · upscal.app
Monthly Plan
Unlimited usage
Read 20 Sep 2026 · apps.apple.com
Yearly Plan
Best value
Read 20 Sep 2026 · apps.apple.com
Lifetime Plan
Lifetime access
Read 20 Sep 2026 · apps.apple.com
Monthly Pro
Removes mobile image-batch limit
Read 21 Oct 2026 · apps.apple.com
Yearly Pro
Removes mobile image-batch limit
Read 21 Oct 2026 · apps.apple.com
Lifetime Pro
Removes mobile image-batch limit
Read 21 Oct 2026 · apps.apple.com
On the record
- Account requirement
- The app can be downloaded and used without creating an account or signing in.upscal.app · read 21 Oct 2026
- API access
- Noupscal.app · read 20 Sep 2026
- API and integrations
- Slashdot lists no integrations for Upscal, and the product pages expose no public API or SDK.slashdot.org · read 21 Oct 2026
- Batch processing
- Yesupscal.app · read 20 Sep 2026
- Commercial use
- The terms permit commercial processing of images and videos when users have the necessary rights and comply with law.upscal.app · read 21 Oct 2026
- Company funding disclosure
- Crunchbase lists Vertexshare Limited as an active private for-profit company and shows no funding amount or employee count.crunchbase.com · read 21 Oct 2026
- Company legal identity
- Independent software directories identify the vendor as Vertexshare Limited.slashdot.org · read 21 Oct 2026
- Company location and founding
- Slashdot lists Vertexshare Limited as founded in 2018 with headquarters in Hong Kong.slashdot.org · read 21 Oct 2026
- Company profile
- Vertexshare describes itself as a Hong Kong startup making Windows and Mac software, online tools and mobile apps.vertexshare.com · read 21 Oct 2026
- Company registration
- Hong Kong Companies Registry records Vertexshare Limited as company number 2730205 incorporated on 3 August 2018.cr.gov.hk · read 21 Oct 2026
- Desktop app
- Yesupscal.app · read 20 Sep 2026
- Diagnostics
- Anonymous diagnostics may include app and operating-system versions, device category, crash traces and error logs transmitted through Firebase or similar services.upscal.app · read 21 Oct 2026
- Image enhancement
- The image workflow targets blurry, compressed, old and low-resolution photos to improve edges, textures and detail.upscal.app · read 21 Oct 2026
- Independent risk criticism
- ScamAdviser showed a trust score of 0 and cited low traffic, an IPQS phishing report and an IPQS suspicious classification, despite a valid SSL certificate.scamadviser.com · read 21 Oct 2026
- Independent security criticism
- Gridinsoft assigned upscal.app a 59/100 trust score, citing limited reputation data and a relatively new domain while noting no major malware or phishing detections.gridinsoft.com · read 21 Oct 2026
- Intended users
- The maker describes uses including old photos, creator and social video, product and marketing images, anime, illustration, and digital art.upscal.app · read 7 Oct 2026
- Licence
- Upscal grants a limited, non-exclusive, non-transferable and revocable use licence; the proprietary application is not open source.upscal.app · read 21 Oct 2026
- Limit: crashes and encoding
- Mac reviewers reported crashes during short-video processing and failures to encode video exports.apps.apple.com · read 21 Oct 2026
The review
Upscal is a local photo and video enhancer for people who want enlargement and cleanup on a phone or computer rather than through a remote processing service. It is best suited to creators, marketers, archivists, and privacy-conscious users working with personal or client media. The free core tier and offline workflow are its strongest advantages, while results remain bounded by the original recording and the hardware running the model.
Overview
Upscal uses built-in AI models to improve low-resolution photos and videos on the device. Image processing targets blurry, compressed, and old photographs with sharper edges, cleaner textures, and more natural-looking detail. Video enhancement works frame by frame, and super-resolution models enlarge either medium up to 8×.
After the app and required built-in resources are installed, normal enhancement can run without an internet connection. The privacy policy says processed media is not uploaded, transmitted, or shared with an external processing server. That makes Upscal a sensible choice for sensitive family archives, product assets, and client work that should stay on the device. It does not eliminate all data collection: anonymous diagnostics can include app and operating-system versions, device category, crash traces, and error logs sent through Firebase or similar services. The maker also says its website may use Google Analytics and retain contact messages and email addresses for replies.
Key features
- Photo enhancement: Built-in models address blur, compression, and age-related degradation. They are useful for cleaning up imperfect originals, but they cannot recreate detail that was never captured.
- Video enhancement: Local, frame-by-frame processing supports low-resolution clips without requiring a server upload. Longer or more demanding jobs will depend on device capability.
- Super-resolution: Images and videos can be enlarged up to 8×, giving users a broad output-size range while leaving model choice and source quality decisive to the result.
- Batch processing: Batch work is supported, which is more practical for collections and repeated creator or marketing jobs than one-file-at-a-time tools.
- Formats: Export support covers JPG, PNG, and WebP for images, plus MP4, MOV, and M4V for video.
- Commercial use: The terms permit client work and content creation when users follow applicable law and have the necessary rights to the input media.
- No API: Upscal is not suited to automated, server-connected pipelines because API access is not provided.
Pricing
The Free plan costs nothing and is free to download and use with no subscription. It includes core image and video enhancement, offline processing, and requires no account. That is an unusually useful starting point for occasional restoration, personal projects, or evaluating whether a device can handle the workload. There is no free trial because the core tier is already free.
The Monthly Plan has custom pricing and unlimited usage. It is the logical fit for users who process regularly but do not want a long commitment. The Yearly Plan also has custom pricing and is presented as the best-value option, making it more appropriate for sustained production. The Lifetime Plan has custom pricing and provides lifetime access for users who expect to keep using Upscal over the long term. Paid tiers do not publish prices or additional feature differences beyond their stated usage or term positioning, so occasional users should start with Free rather than commit without a quoted cost.
Platforms
Upscal provides apps for iOS, macOS, and Windows. It has a desktop app as well as mobile access, but no API. Offline enhancement requires installing the application and its built-in resources first; device capability remains a material factor in processing and output.
Who it's for
Upscal fits people restoring old photos, preparing creator and social video, improving product or marketing imagery, and working with anime, illustration, or digital art. Its local processing is particularly valuable when media is sensitive or connectivity is unreliable. It is a weaker choice for teams that need an API, cloud automation, or guaranteed recovery of detail from severely damaged originals.
Pros and cons
Pros
- Offline local processing: Normal enhancement does not send processed media to an external processing server.
- Free, account-free core tier: Users can process photos and videos without a subscription or account.
- Broad media support: Video enhancement, batch processing, 8× enlargement, and common image and video formats cover varied workflows.
- Commercial permission: Client and content-creation use is allowed when rights and applicable laws are respected.
Cons
- Source-dependent output: Blur, noise, compression, model selection, and device capability can materially limit results; missing detail cannot be perfectly recovered.
- No API: Automated production pipelines have no direct integration route.
- Diagnostics remain possible: Anonymous technical data may leave the device even though processed media does not.
Alternatives
For a wider directory of tools, see Image Upscaling Software and AI Image Upscalers.
- Krea Enhancer is a better fit when web or API access and a published compute-unit allowance matter; its free tier provides 100 compute units per day, with paid Basic at $9 a month and Pro at $35 a month.
- Bigjpg suits users who need Android or web access and a stated free quota of 20 pictures per month, though its free plan limits uploads to 5MB and enlargement to 4×.
- Adima Image Upscaler Pro is worth considering for Android or Windows users seeking GPU/CPU support, batch upscaling, and 16× enlargement on its free tier.
- SuperImage is an alternative for Android, macOS, or Windows users; its free plan queues 25 images, while Pro offers unlimited queues with a lifetime license.
- Imglarger is preferable when a web-capable service, a free trial, or 100 monthly credits is more useful than Upscal's local workflow.
- Real-CUGAN is a free, open-source option with downloadable packages and no stated paid tiers or usage limits.
- Clipdrop is a broader creative toolkit whose free tier includes image upscaling alongside cleanup, relighting, background removal, and other tools.
- Media.io AI Image Upscaler is an alternative with a free account credit plus monthly-subscription and pay-as-you-go plans.
Verdict
Choose Upscal if you want free, account-free enhancement of photos and videos that normally stays on an iOS, macOS, or Windows device, especially for private archives or client media. Look elsewhere if you require an API, transparent paid pricing, or dependable detail recovery from very poor source footage.